The Gregorian New Year is coming, and the New Year is always festive. Even if something happened in the middle of last year that made you sad, the arrival of the new year will make people have new atmosphere and new expectations. The beauty salons joining the chain hope to bring new atmosphere to new and old customers in the new year.
Many customers like to put on makeup on the first day of the new year to gain good luck in the new year, whether it is career or love. Therefore, in the face of the price of New Year's Day, according to the usual practice, beauty salons will carry out a series of promotional activities to thank customers, hoping to bring new year's wishes to customers.
Beauty market analysis
Every year, 65438+1 October1to 3 is a national holiday, so it is bound to trigger the first wave of beauty sales frenzy in the new year, and during this period, major beauty salons will certainly seize this opportunity to attract customers to launch large-scale promotional activities, so as to seize the market share of beauty salons in the new year. To a certain extent, know about competitors, know about the promotion plans that have been formed by major competitors, and the information of opponents that are still in the embryonic stage of planning.
Generally speaking, the promotion activities of beauty salons mainly include lottery, package gift, in-store gift and other activities to gather popularity. In order to start the first shot in 20 19, the promotion activities of beauty salons' direct stores or single stores on New Year's Day are roughly divided into four schemes to promote sales and seize the business opportunities of New Year's Day holidays.