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Why do the current tea brands tend to be younger?
I think there are several main reasons:

0 1, young people are more willing to spend money, and young people are more open in consumption than the elderly or middle-aged people. Nowadays, middle-aged and elderly people have suffered and experienced poverty in the last ten years, so they like to save money in all aspects. Young people are different now. Most of them have never tasted poverty and cannot understand it. They grew up in honeypots and didn't care much about money. They care more about enjoying life.

Most young people will eat, drink and be merry in time, so they will spend more money on tea than middle-aged and elderly people. Therefore, many tea brands have seen this phenomenon and will rejuvenate tea products to cater to young people.

02. Many young people have begun to pay attention to keeping healthy and waking up. There are always all kinds of people sick now. In this era of better and better economic conditions, more and more people begin to pay attention to health preservation, and young people are the main force in this group. ? Soak medlar in a thermos? This sentence is not just a casual remark. There are really many young people doing this now. Therefore, all kinds of tea brands will launch fancy health tea, which will be welcomed by young people.

Not only that, drinking tea is a refreshing way for many young people now, because some substances in tea can make people awake, so young people will have greater demand for tea.

03, can meet the needs of more people In order to create younger products, many tea brands will change their appearance or smell. And these innovative changes will make the audience of tea products more extensive.

I once saw a beautiful tin can on my little cousin's desk when I was in grade one. She told me that it was the smell of tea, white peach and oolong tea. I opened it curiously and smelled it, which was very fragrant. It is no wonder that even junior high school students will buy that pink box with the aroma of white peach and oolong. The youthfulness of tea makes it meet the needs of more people. Nowadays, not only middle-aged and elderly people like to drink tea, but also young people have become tea lovers.

Only by being more and more innovative and conforming to the trend of the times can the brand last for a long time.