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Planning of opening activities
1 The same is true for the planning of the opening activities of specialty stores. If the flag wins, the operation will be much smoother in the future. So how do you plan the opening of the store? We should be good at seizing opportunities and follow the trend.

Every store, on the first day of opening, should strive to plan new and unique activities, and strive to avoid dullness and similarity. However, due to the lack of careful planning and creativity, many specialty stores have almost no characteristics. Generally, they are discounted at the time of opening, or they are all the same opening, ribbon-cutting and ceremony.

Opening activities should have their own characteristics, and they should be good at combining the social events that occurred during the opening of specialty stores and making use of the situation to make efforts. This is the root to solve the boring opening activities and avoid similar occurrences.

For example, large-scale activities such as "big music" concerts or "sports competitions" appear in your place, and you can make good use of such opportunities; All actors on the stage can choose a product from the store on the opening day of their store, no matter how much it costs, it will be given away for free. You can imagine what will happen on your opening day.

1, although some goods were delivered, they gained high popularity.

Secondly, people who are idolized will also buy their ideal goods.

3, the artist's visit will bring you influence beyond your imagination, and the mainstream media in the whole region are moving, for example; Including TV, radio and newspaper reporters.

Chances are that your new store will appear on TV and newspapers the next day. In fact, there are many marketing opportunities. In addition to the dynamic lifestyle, we can also take advantage of the right time and place, the political and economic situation, the hot spots of social concern, major social events that attract public attention, ethnic customs and allusions, celebrities or authoritative institutions. But if it is natural and just right, the public will not be alert and resist, so as to achieve the purpose of "planning to open a shop." Δ Learning not to talk about business in business has a greater impact.

The purpose of opening a specialty store is to let more consumers know about the products of the specialty store or enterprise, so as to achieve the purpose of expanding social influence. Therefore, the activities on the opening day must grasp the psychology of consumers and be interesting in order to attract attention and have an impact. Although consumers have a psychological concern about novelty, many specialty stores have opened one after another, and their operations are also novel. Therefore, the excitement of consumers has gradually faded, so how to arouse consumers' attention and interest in the opening activities of specialty stores in a benign and healthy way is not only a difficult problem in the planning of the opening activities of specialty stores, but also a correct understanding of the impact of attracting attention, and its popularity and reputation can not be ignored. For example, many specialty stores consciously turn their opening activities to charity, and it seems more appropriate to regard the income on the opening day as "charity".

For example, when an optical shop opened, after introducing the simple operation and participants, a content unrelated to the operation entered the theme: "Today, we will provide assistance for 10 nearsighted children and 8 out-of-school children here. We will provide these 10 nearsighted children with vision tests, distribute glasses and replace them for free until they finish their studies. From now on, we will give each of these eight out-of-school children xxxx yuan every year until they finish their studies. At the same time, we will set up a caring hotline for' intimate sisters' in the store to pay attention to their growth process; The most important thing is that if they are willing to work in the company after leaving school, we will give priority to their work. "

Δ Combining various forms, striving to suit both refined and popular tastes * * * Apart from social current affairs, the opening activities can also combine various forms and techniques to suit both refined and popular tastes, attract the attention of all participants and let everyone enter the angle. For example, we planned an underwear store and covered the whole clothing store with huge red silk before opening. Everything is ready, and the day of the opening ceremony has finally arrived. On this day, the buildings in front of the store, small trees and even bicycles parked around the store are all dressed in festive costumes. Within 300 meters from the intersection to the shops along the road, colorful flags are flying everywhere. The atmosphere around the clothing store is even more warm, with giant hydrogen balloons dragging giant propaganda slogans, conveying the store's greetings and wishes for its future. Especially the clothing store with 100 meters in HongLing, which makes her look like a soldier wearing a huge red shawl and about to go to war; Also like a shy beauty who is about to get married. Just waiting for the festive cannon and lifting her veil is enough to move people, not to mention the enthusiastic etiquette team in front of the store, interspersed with amateur models. Young friends came, citizens who like to watch the excitement came, and journalists from the news media came, all beaming and beaming. Before the store opened, they couldn't wait to open the red silk and look inside. "Opened, the store opened!" With the loud voice of the store owner, salutes sounded, balloons danced, doves of peace symbolizing good fortune and happiness soared in the air, and neat military bands came forward with loud music, making the store suddenly become a sea of joy, and the huge red silk on the store was gently torn apart.

Δ Take various forms of discount promotion activities in the name of opening a business.

This form is the most common and used by businesses, such as half-price concessions for opening business, prizes for shopping, return of cash and gifts, and signature of company leaders or celebrities. It is worth mentioning here that a service brand was displayed on the opening day, "Carry out the service to the end". For example, many ready-made electrical specialty stores regard "service to the end" as the main complaint point in their opening activities. This kind of specialty store that displays its service brand from the beginning is much stronger than the specialty store that provides various forms of discounts and promotions from the beginning. At least these specialty stores have realized that there are service wars besides price wars. When everyone is fighting the service war, it is not far from the brand war. Maybe then, the specialty store can really play its due value.

Planning of opening activities 2. Purpose of opening activities:

1. Establish the public image of the exclusive store and win public attention.

2. Gather popularity through the opening activities, show the brand-new image of the new store, and improve the popularity.

3. Strengthen the local influence of new stores and promote sales through opening activities.

4. Attract the attention of the public and the media through unique activities and improve the communication effect.

Second, the early publicity plan:

The success of opening activities depends on whether the pre-publicity is in place. Only by doing a good job of early publicity can we ensure the success of the opening activities. We should have this awareness ideologically, and we would rather postpone the opening of the business than be careless in the early publicity.

The way and specific operation of pre-publicity:

1. Publicity: This is the most direct and effective means of operation, but it is also the most complicated method. Specific operation:

(1) Divide the publicity into two publicity groups with more than two people in each group. If conditions are limited, one person can work in a group. The purpose of the publicity group is only to find and track customers, understand the details and needs of prospective customers, and finally guide customers into the opening scene through one-on-one publicity with customers two weeks before the opening.

(2) Divide regions and basically achieve balance in distribution. Each group is responsible for a region and carries out its work. Competition between the two groups, the competition index is the number of customers who lead into the store and the number of customers who sign the bill. Give recognition to outstanding performance, such as cash reward, business personnel inspection and retention. According to the sales volume of each group, take commission and other measures to mobilize the enthusiasm of sales staff.

(3) Publicity content: company profile, product introduction, detailed introduction of opening activities, basic information and wishes of customers, and invitation to enter the store. It is worth noting that after knowing the situation of prospective customers, we should collect, sort out and track them, and keep in touch with the shopping guide to find a suitable starting point to prepare for the rapid signing of the bill when opening. The day before the opening, the salesman should communicate with the prospective customers by telephone to confirm that he will come to the store to participate in the opening activities.

2. Newspapers with leaflets: The leaflets should be clearly designed and the theme of the activities should be obvious. Production should reflect the grade of the brand. Never print leaflets in red and yellow, there is no grade.

Release content:

A. Information of class commencement: time, place, position, appointment telephone number (advance appointment can be provided).

B. Contents of preferential activities

C, enterprise-related information, mainly cultural connotation.

D. Information about the participation mode of the lottery and the distribution of gifts.

Function: The newspaper has the most direct publicity effect, wide publicity coverage, comprehensive information and clear target customers. The stunt will inevitably attract the public's attention and be willing to participate in the activities held when the new store opens, thus achieving the publicity effect.

Entrainment media: XXXX newspaper

Number of issues: XXX million copies

Release date: XX year, XX month, XX day

3. Temporary notice of newspapers and TV media: publicity is carried out within one week before the start of the activity, which is generally temporary centralized publicity. Creating motivation is crucial.

4. SMS platform opening notice: it doesn't need to fly all over the sky, but it can be sent in the form of satellite positioning, with the focus on all development buildings and building materials markets. Which is location transmission.

5, of course, combined with the local actual situation, can also take other effective methods to promote.

Third, the design of publicity content of opening activities:

First of all, we need a product with a relatively low price to attract customers and detonate the market. This price needs special emphasis and eye-catching At the same time, the design of promotional content should be relatively lively, such as price discounts and promotional gifts. And even take lottery, lottery and other ways.

Four. Create an atmosphere for the opening ceremony:

Arches, colorful flags, carpets, hanging flags, balloons, Yi Labao, flower baskets and other traditional ways can be used. The momentum must be great, such as making ten arches, lined up and so on. In order to really create an atmosphere. At the same time, the gifts should be placed with momentum and piled up in a big pile, giving people the feeling that there are many gifts and they are very valuable. One of the purposes of roadshows is to attract the attention of customers who come to visit and find the location accurately; Besides, it can attract all citizens.

Attention, even media attention. It is also a supplement to the atmosphere of the scene.

1. terminal layout: (reference)

(1) Neighboring blocks:-Posting and publicity of neighboring streets and urban main roads.

(2) Outside the store:

‖ Outside the door, a sword flag marked with corporate LOGO is displayed.

-Put a lift-off balloon in front of the door

There is a big arch outside the door.

-Set up a large theme exhibition board in front of the store to release the theme of the event.

The building is hung with giant colored vertical signs.

-The door is decorated with balloons and bouquets.

(3) In-store

‖ Set up a reception desk clearly marked with the company logo at the gate, and show the promotional materials of the event to the participants.

-Arrange a hostess and a shopping guide.

‖ Set up a guidance system and set up signs that clearly mark the corporate logo.

-Hang a popular flag on the top.

‖ Set up rest areas in relevant areas of the shopping mall, provide service personnel, and distribute gifts and promotional materials.

-Set up business publicity desks at relevant locations in the store to display related gifts, promotional materials and souvenirs, and provide consulting services.

We will combine the layout of the terminal with the theme of the opening ceremony, but no matter what theme we promote, our company will strive to be careful, meticulous, serious and comprehensive in the venue.

2. Specific layout: (Reference)

–Printed forms and pens are arranged in the small gift distribution office: register some personal information of the customer (name, work unit, home address, contact telephone number (please fill it in after receiving the gift).

–Sign-in desk/pen and paper.

–Tables and chairs

Gift: exquisite portable paper bag

–promotional materials

–Colored hydrogen balloons (signs)

Small gift: exquisite advertising pen

–Exquisite notebooks, integrated porcelain cups

–Unified allocation of employees and other souvenirs

1 red ribbon (XXXXX- above luxury, glory at home)

2 breastplate

3 shopping guide clothes

Guest: corsage

3. ribbon-cutting ceremony: (reference)

? (Basic contents: Opening Ceremony-Leaders' Speech-Ribbon Cutting-Cultural Activities and Other Professional Performances-Drawing lots for participants-Banquet for some VIPs (at the same time as drawing lots))

? Celebrations:

? The opening ceremony is tentatively scheduled to be held in the store at ×××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××× (If there is no suitable venue, the company can rent other squares or hotels.)

? —— At 9: 30, the music in the venue is loud, colorful flags are flying, the welcome guests, the military band, the lion dance team and the hostess are in place, and the staff are ready for work; ? —— At 9: 40, company leaders and guests entered the venue one after another. The hostess signed in the guests, put on flowers and led them to their seats. The hostess waited at the entrance to prepare for the leading role.

? At 9: 55, the master of ceremonies (inviting the host) announced that the celebration was about to begin. Please be seated, leaders, guests and all participants in the celebration.

? -10: 00 The celebration officially started, and the ceremony master recited the opening remarks of the master of ceremonies; (In-store signing starts at the same time)

? -The master of ceremonies read out the list of the main guests attending the celebration;

? -Celebration MC announces: the opening ceremony of XXXXXX flagship store begins! (10 second);

? -Celebration emcee invited the military band to play a song;

? -Celebration master announced that XXX was invited to speak; (company leader);

? -Celebration master announced that XXX was invited to speak; (VIP);

? -The ceremony master presided over the ribbon-cutting ceremony, and the hostess led the company leaders and guests to their positions;

? -The master of ceremonies invited the general agent of Jiangxi to preside over the cutting ceremony.

? -XXX leaders announced: XXXX flagship store opened! (Leaders and guests cut the ribbon! )

? -At the moment when the ribbon was cut, the music was loud, fireworks were flying all over the sky, dragons and lions danced, and the celebration reached its climax;

? -Various colorful performances, such as aerobics and Latin dance. (Roadshow activity begins)

? -Celebration emcee announced: Banquet for distinguished guests!

? -in the song, MC concluded:

? The celebration is over.

Verb (verb's abbreviation) Training and arrangement of opening personnel:

On-site billing personnel should be arranged in place, in addition to the billing page, but also responsible for maintaining on-site order. The salesman had better send the list in the early stage. They can eliminate the strangeness of customers who have already advertised, directly guide these customers into the store, and make psychological preparations for signing the bill, with a high success rate. The shopping guide must be trained, preferably married and decorated at home, and have enough decoration experience. The number of shopping guides should be sufficient. Logistics personnel should also be in place.

Six, on-site control:

Worries about the weather; Hydropower layout; Specialized personnel in different product areas are responsible for the preparation and replenishment of related materials.

Planning for the Opening Ceremony Part III: Image Preparation

Play, play, 30 minutes to prepare, 3 seconds to impress, 3 minutes to express (concise). Dress yourself up like an expert.

Second, prepare your mind.

Make full mental preparations, fight tough battles and overcome difficulties. There is no shame in not selling for a few days. People who want to send money will feel that they have made a bad start and will leave immediately. At any time, at any time, it is like encountering a battle. You are full of enthusiasm and passion, affecting everyone around you and making you cheerful, happy and happy. That is to say, you should always keep your soul up and enjoy it. Cheerfulness is like a magnet, which will keep wealth invisibly.

Third, the preparation of in-store facilities-to create a warm beauty and skin care environment.

Warm, novel, complete hardware-air conditioning in summer, heating in winter, this is the most yard facilities, sparrows are small but complete, customers around the cabinet.

Display cabinets are placed, and high-end products are mainly in the same series. First, customers can see high-end products, and low-priced products are placed slightly lower. The top part of the display column can show your diploma, photos, posters and honorary certificates. Goods must be listed completely, giving people a clear desire to buy. Make-up should be put uniformly, and some green and fashionable decorations should be put. For example, a white box can be placed next to an elegant and beautiful box, which reflects the elegance and nobility of this set of goods and the purity and safety of the goods. You can put some cucumber vines in summer, which are green, showing a kind of environmental protection and nature. Bedding uses bedspreads, sheets and towels marked by the company (ordered in Sisi's office), which reflects professionalism. At least two sets, change once a week!

A variety of printed beauty project leaflets in beauty salons, including green beauty products. Let every customer read the publicity materials in his spare time before entering the nursing care, and give the read publicity materials to the customers before leaving. The beautician's oral product recommendation left an auditory impression on the customer, so the promotional materials brought back by the customer deepened this impression visually. In addition, the posters of beauty salon related products should be hung (pasted) in a conspicuous position in the beauty salon. Relevant production and quality inspection certificates, enterprise honorary medals, etc. Can establish the beauty and self-confidence of customers, especially the certificate issued by the national authority, which will play a great role in attracting customers and selling goods. Relevant information can be downloaded and printed from the company website -R&D organization website.

Fourth, the preparation of goods in the store

Special commodities for commodity display: self-cleaning cream, facial cleanser, water, milk, essence, cream, BB cream, oxygen mask, eyebrow knife, eyebrow clip, eyebrow scissors, physiological saline, absorbent cotton, alcohol, plastic wrap, film guide bowl, mirror, cotton pad, etc.

Verb (abbreviation of verb) preparation of professional knowledge

This is the most important point in all the preparations before opening! Without this item, there would be nothing and no money. Whether the cleansing steps are rigorous and smooth, whether the massage is comfortable and comfortable, and whether the skin judgment is accurate, never prescribe the wrong medicine, otherwise it will harm others and yourself. Without the fastest speed to practice, you can't be impatient. More practice makes perfect.

Six, careful planning, to lay the foundation for good activities.

On the basis of trial operation for one to two months, a large number of experience cards are issued to let acquaintances and friends experience goods, rather than selling goods. This is a process of raising fish, and it also paves the way for the gift of the event. I want to do this project after eye fire treatment, 15 yuan 1 time, and the spa in 20 yuan 1 time, so as to lay a good foundation for the gift of activities, introduce the customers well during the trial operation and see the effect.

It was grandly opened two months later, with the theme of celebration. Posters of gifts are posted three days in advance, and sales are not allowed at that time.

Predict the number of stores in advance and call one by one to make an appointment. How to encourage everyone mobilized before the war that day, thank the dealers who came and report the customers in the store. How many customers will be present that day and what kind of situation has been determined. Division of labor:

Distribution personnel (enthusiastic and confident) and reception personnel (store manager): familiar with the customer's situation, be good at transferring money (as a demonstrator), demonstrating goods (as a senior store manager and distributor) and pressing orders (as a distributor with certain experience in commodity sales): familiar with the activity plan of the day, good at shaping the distribution value and having certain experience in pressing orders.

Do a good job of language and personnel cooperation, introduce the situation, and achieve the sales purpose. Generally, there are not many customers in the county town in the morning, and the results are produced in the afternoon, but there are many people in the town in the morning and few people in the afternoon, but they have certain quality. Try to maximize the distribution of goods to customers. If the customer doesn't get the dealer's order, if you know her well, you must hold her and don't let her go. Pretend to plead with the dealer and ask for more items to achieve the purpose of pressing the order. Do a good job, always be around, grasp the customer's psychology and trends, and look at the dealer's eyes.

Seven. Activity summary

Finally, to sum up the situation of the day, are new customers increasing my sales? Sales are still high, but there are few customers. What is gratifying is the number of customers. You must check the customers, not the money, six months before the opening. Customers are expanded wealth. Which customer needs what kind of goods, but doesn't?

Buy, be sure to write it down and continue to do follow-up introduction and service. Which customer is equipped with week care and not with day care? Give a trial product and see the effect after use.

Opening activity planning 4 1, opening promotion: competition makes the wedding photo studio constantly renovated and reopened, and makes a fuss about the new opening in promotion to gain the attention of newcomers.

Some photo studios reopen once a year or even twice a year. Ex.: First, on the grounds of trial operation after renovation, we will give new people a big discount. After this round of promotion, they will officially open again with great fanfare, and then there will be greater discounts. The advantage of speculation on the grounds of opening is that it is in an offensive and retreat position in front of newcomers and peers. Because it can rob tourists at a low price, but also embarrassed to say to peers or newcomers: it's not that this studio is doing low prices to disrupt the market, but because I'm opening for promotion.

Because the opening "landing" advertisement has great influence and is well planned, it can seize a certain market share.

2. Discount promotion: First come up with an ingenious name, such as the opening anniversary, or the photographer's in-store service, and then use this as an excuse to give the newcomers a big profit.

The advantage of discount promotion is that it can let the guests know that we have such a big discount because there is such an opportunity, which is conducive to maintaining the dignity of the studio; At the same time remind guests to seize the opportunity. The disadvantage is that almost all photo studios now offer discounts under various pretexts. No matter who makes such a plan again, it has not aroused much interest from consumers.

3. Digital games: For example, a photo studio advertised "Celebrating the May 1 555 Special Event", which makes people look like a set of wedding photos, which seems to be 555 yuan. When the newlyweds enter the store for consultation, they will understand that the reason 555 means: 50% off first, then 50% off, and then five abbreviations for wedding gifts. Finally, the lowest price for taking photos is about 1000 yuan. Although customers feel cheated after entering the door, there are still many people who finally took photos under the enthusiastic introduction and thoughtful service of the salesgirl.

The main function of digital games is to attract customers to get started. The service level of the staff in the store is very important after the guests enter the door. Proper service can greatly improve the success rate of ordering food.

4. Horizontal alliance: Joining hands with successful enterprises to promote sales is one of the popular and effective methods in recent years. Because joining hands with successful enterprises will improve the grade and reliability of your studio and greatly improve the order taking rate. The specific method is roughly as follows:

(1) You can get coupons for taking photos in the photo studio when you buy products or services; You can get coupons for buying products or services by taking photos in a photo studio.

(2) The photo studio and a well-known company jointly do promotional activities, or the photo studio does promotional activities, which shows that it has been sponsored by a well-known company, so as to enhance the influence of the photo studio in the hearts of local newcomers.

5. Trade union: it will be adopted in some areas with relatively benign competition, which is generally divided into two situations:

(1) Make a promotion together or make a "show" together. The advantage of doing so is that it can expand its influence and bear the cost of publicity;

(2) photo studios occupying different market segments "take care of each other": for example, after taking wedding photos in wedding photo studios, you can get a discount photo card for children's photo studios or a discount card for photo studios; Or if you have taken photos in a photo studio, you can get preferential printing vouchers from the printing shop.

6. Take orders for "show": Photo studios usually choose weekends or holidays to do dynamic dress shows or static dress shows at the entrance of big shopping malls or the square of commercial centers. Professional models and professional hosts will host the venue, infect the hesitant new people, and pay a deposit for impulsive photos with a very warm atmosphere. Manufacturing "display" orders are increasingly used for horizontal alliances. For example, Chongqing Golden Lady Wedding Studio planned a "Long Live the Marriage Expo" in the local five-star hotel Marriott Hotel, and invited many well-known companies that produce marriage-related goods to "show" together, and collected hundreds of thousands of photo deposits for the newcomers in just one day.

7. Lucky draw: As long as you come to my photo studio to take pictures, you will have a chance to win the grand prize. At the beginning, the photo studio usually prepared some small household appliances and wedding supplies. Later, in order to attract new people, the amount of the lottery continued to increase.

There is one thing that needs special attention here: the Advertising Law stipulates that the maximum prize of the lucky draw shall not be higher than 5,000 yuan. Once you accidentally exceed this maximum limit, you will be severely punished by the industrial and commercial departments. Please pay special attention to the photo studio you don't know.

8. Single-generation pyramid selling: As an illegal business activity, pyramid selling has been banned, but many people don't know that single-generation pyramid selling is actually not illegal. The specific practice of the photo studio is: what benefits will I give you if you introduce the guests to me? This kind of welfare commitment varies from studio to studio, some are small gifts for guests, some are photos for guests, and some are cash or commission directly for guests.

The advantage of single-generation pyramid selling is that it is highly credible to promote the photo studio through the guests who have consumed it. After investigation, the recommendation of friends is one of the most important factors for newcomers to decide which studio to take pictures in.

9. Implicit promotion: This is the method adopted by some high-end large-scale photo studios. Generally, they have a detailed record of the guests who have consumed in this studio, so they keep in touch with the old guests through business letters, telephone calls, etc., and turn the guests who have consumed in this studio into the best spokespersons of this studio by means of single-generation pyramid schemes, so that the old guests can continue to do voluntary publicity for their own studios.

The biggest advantage of implicit promotion is the concealment of publicity. It is difficult for competitors to know the trend of their own studios, so it is difficult to carry out targeted attack strategies. Moreover, with the continuous expansion of the customer base in the business, hidden promotion plays an increasingly important role.

Now many photo studios know the details of all the registered newcomers in the area through the local marriage registration office, and then launch a marketing offensive with frequent business letters, which is also a clever hidden promotion method.

Planning of opening activities 5 I. Planning purpose:

1, create a festive atmosphere for opening, and strive for a hot opening.

2. Quickly establish the popularity of Harbin Bank, pave the way for the good development of the bank in this area, attract more customers to participate in the opening activities, and then cultivate stable consumer groups.

3. Good opening will create a good development momentum.

Second, the planning ideas:

1. Carefully create the activity atmosphere at the opening ceremony site, which will have a strong visual impact on the target audience and improve the audience's cognition and memory of the bank.

2. Intensify advertising integration and publicity to enhance communication effect and social influence.

3. The opening ceremony site strives to be atmospheric, fashionable and active, and strives to render the festive atmosphere of the opening ceremony.

Third, the planning scheme:

1, improve the opening inventory and maximize popularity:

Invite the mainstream media in the city to participate on the spot.

Invite famous government officials of this city to participate in ribbon-cutting activities.

Preferential policies for bank opening, on-site public experience (specific selling points are provided by banks)

2. Design the opening plan:

Interpretation of the plan: inform consumers of the selling point of building a regional first-class bank and actively safeguarding people's interests, and highlight the ideal of the opening ceremony, that is, the prices and services will be announced to the public through newspapers and huge amounts.

At the entrance, the notice to consumers (with banners, posters or flags) causes a strong sense of superiority when choosing a bank.

Fourth, the scene layout style is mainly in red and yellow tones, reflecting enthusiasm, prosperity and celebration!

(1) entrance layout

1, lay a big red carpet at the gate (the specific size of the carpet is determined by the location of the bank, and the opening ceremony is red to set off the festive atmosphere. At the same time, a ribbon-cutting area is set at the gate, and two rows of flower baskets are placed on both sides for decoration. There is a band behind the ribbon-cutting area (used for live music control during the opening process);

2. There are 1 large inflatable arches or 1 pairs of lantern columns at the entrance, which are extraordinary and magnificent. The contents pasted on the archway are: Warm congratulations on the grand opening of xx Harbin Bank; It's still the Year of the Ox. Harbin Bank will accompany you to create the legend of the Year of the Ox! Wait;

3. A number of flower baskets are placed on both sides of the red carpet, which is full of warmth, auspiciousness and celebration;

(2) Architectural layout:

1. There are several congratulatory messages hanging in the building; (Specific slogan to be determined)

2. Put some hydrogen balloons in front of the bank or on the roof. (bank logo spherical display) 3. The building pulled down several triangular ribbons. (Display opening slogan) (3) Layout of business hall:

1. A number of bonsai flowers are placed in the hall, which is natural, fashionable and warm;

2. The poster of financial package is posted at the entrance of the hall (X-stage, Yi Labao performance). (Specific provisions are preferential treatment for the people. Suggestion: within one month of opening, the top 20 new customers enjoy special discounts every day. Customers one week before the opening will receive corresponding gifts);

3. Exhibition boards related to service items and features can be set on both sides of the hall door.