Current location - Health Preservation Learning Network - Health preserving class - Promote new health care projects
Promote new health care projects
Nowadays, the competition in health centers is so fierce that a newly opened health center is not well-known and it is difficult to attract customers. At this time, it is necessary to work hard on the opening activities, otherwise it is easy to make the business of the health center flat or even close down in the long run. After all, shops need popularity to attract people to follow suit and produce herd effect. So, how can the newly opened health center attract customers? Changsha Sansan Moxibustion Health Center reminds you that you must make the following preparations:

0 1

Publicly publicize

Opening publicity is the first shot to fame, and we have to pay attention to it. If you are not ready, you can start a trial operation and further adjust the items and services in the store. When you open a store, you must do a good job of promotion, so that hidden customers and target customers around you can realize that your health pavilion is about to open and can spend money here.

Be sure to experience the open day. You can invite some friends or customers around you to experience it for free, or engage in some preferential opening activities to promote some inexpensive projects, showing the lively phenomenon of people coming and going on the opening day. In this way, we can better attract the surrounding customer groups and try our best to open the word of mouth.

02

saleroom

You can sell some cheap things in the store through promotion. It's best to have a good feedback project after completion, which can make customers feel cost-effective. Such sales promotion can stimulate popularity, drive consumption and attract surrounding customer groups. But you must be able to attract people's attention, make people have the desire to consume, have the feeling of real profit, and let customers feel your sincerity, which will naturally have word of mouth and recommendation.

03

introduce

It takes some time and process for the newly opened health center to accumulate customers. By accumulating customers' time, we can make full use of the interpersonal relationships around us and mobilize friends and classmates with good relationships to forward WeChat friends. Of course, you can't let your friends do it for nothing. When he and the friends he introduced come to spend for the first time, you can make a friendly price and attach a small gift to let them feel your sincerity. After all, people are not so worried about the newly opened beauty salon, and they don't know how the service and technology are. Therefore, we must rely on this way to drive business in the early stage. At the same time, you can't let others think that you are a simple marketing machine and don't think about customers.

04

Technology and service quality

Ultimately, the success of your marketing plan depends on whether the quality of your products and services can meet the needs of customers. If the quality of your products and projects is excellent, you can get a good reputation by improving the user experience. After all, the health pavilion is a service industry, and ultimately it mainly provides services to customers. Technology is the core, and naturally there will be a steady stream of customers when technology is done.