1. number of customers: this is the most basic factor in calculating the number of customers. Need to count the number of customers in the current store, including customers who spend at home and customers who get through online channels.
2. Customer stability: The stability and loyalty of customers need to be considered, that is, whether customers are willing to continue spending in the transferred store. If customers are relatively stable, their value will be higher.
3. Customer's ability to pay: It is necessary to consider the customer's ability to pay, that is, the average consumption amount and frequency of customers in the store, which can reflect the actual value of customers.
4. Geographical location and market environment: It is necessary to consider the geographical location and market environment of the store, including the number and strength of competitors, which can reflect the potential value of customers and the difficulty of converting them into transactions.