If you want to open a health pavilion, you can't wait for guests to come to your door as soon as you open the store. Changsha Sansan Moxibustion Health Center reminds you that if you want to start a business in the health center, the following points must not be sloppy:

0 1

Selected location

Choosing the right store location can make the later work get twice the result with half the effort. When opening a store, you must remember the following three points: 1 Be sure to be close to the address of the target customer. Be sure to be close to the office of the target group. Be sure to be close to the center with the largest traffic.

Of course, the first step in choosing an address is to consider the positioning of your health center and the positioning of the target population, whether it is white-collar workers or ordinary retirees, community idlers or entrepreneurs. If you want to have a good positioning, you can consider something deeper. As an entrepreneur of the health pavilion, we must investigate the population composition and flow of people in the business circle around the health pavilion, and we must choose a suitable geographical location for our health pavilion to attract passengers to the maximum extent.

02

Personalized/personal service

Developing personalized and humanized services and establishing the operating characteristics of their own health centers are also the core competitiveness different from other health centers. Your service is in place and the details are taken into account, so it will naturally be more competitive. When we do a good job in site selection, we should design the decoration style, equipment configuration and service process of our health pavilion according to the main customers nearby.

After confirming these, you can find your own style in the follow-up publicity work. Your whole style tone should be based on the positioning you set.

For example, a hot pot restaurant opened in Sichuan focuses on the style of the early days of the founding of New China. The waiters inside are all wearing simple tunic suits, and the decoration style inside is also retro everywhere, which is very contemporary and can immerse customers in that situation.

03

Personnel support for core positions

For the core personnel of hospitals, we must attach importance to training and education. Talents are always scarce, and there is a great flow of talents in the health care industry. We should pay more attention to the training and promotion mechanism of talents. If they go through training and education and start a new stove, it will also cause great losses to the hospital itself. It is very important to reserve and train personnel in core positions.

04

Cultivation and maintenance of loyal customers

Never let any important customer go for nothing. So it is very important to do a good job in customer maintenance. For new customers, we should pay attention to after-sales visits, and for old customers, we should give preferential treatment and special treatment regularly. New and old customers should adopt different customer policies. The trained loyal customers will also bring word of mouth and new customers to the store in the future, and realize a virtuous circle.