Cross-border electronic commerce refers to an international business activity in which different customs traders use e-commerce platform to conduct transactions, make payment and settlement, and transport goods through cross-border logistics to further realize transactions. Under the background of global e-commerce and market prosperity, cross-border electronic commerce has become the mainstream of China's foreign trade.

With the continuous optimization of the policy environment, various provinces and cities have also put forward measures to ensure the development of cross-border electronic commerce in the region, mainly including the following aspects:

(1) Establish a comprehensive cross-border e-commerce service platform.

(2) Encourage powerful enterprises to establish overseas warehouses to provide warehousing services for other small and medium-sized enterprises.

(3) Support powerful enterprises to become bigger and stronger and form leading enterprises.

With the deepening of economic globalization, countries have closer ties and more frequent transactions. China's "One Belt, One Road" national strategy has further promoted the free flow of factors and the free trade of goods between countries.

Under this trend, cross-border electronic commerce, a new trade model, simplifies the transaction process of the traditional international trade model, reduces the transaction cost and expands the transaction volume through the cross-border electronic commerce trading platform.