1, community league construction enterprises should do more publicity in the early stage, such as choosing surrounding target communities, calculating the time when people are relatively concentrated, setting up stalls for advertising, and setting up a famous brand in the community first to let residents know what you are doing.
2. Community comprehensive enterprises should remember to bring their own main fruit products when paying attention to publicity and setting up stalls. In order to attract customers, they can give away one or two samples for promotion.
3. Community enterprises pay attention to business model. Because community fruit group buying is different from other ordinary fruit shops, it is necessary to write down the time of weekly group buying information and how to get the goods on the leaflet.
4. Community group enterprises pay attention to the establishment of community WeChat group. As mentioned earlier, some samples are free to customers, but only if you scan the code and join the group buying group, which will accumulate some users.
5. Community group construction enterprises pay attention to the operation of group purchase, issue group purchase notices regularly every week, and record the variety, quantity, price and weight of each fruit. Then come to a fixed place in the community to pick up the goods every once in a while. And let users reply directly in the group when placing an order.
6. Community enterprises pay attention to price strategy. Since it is a group purchase, it needs to be more cost-effective than the fruit shop next to the community. In this way, users can be retained for a long time, and the varieties of fruits should be diversified.
7. Community-based group enterprises pay attention to maintaining users. Here you need to use the background statistics function of the community cloud store community group system. The community group system can clearly record each user's purchase order, and the transaction volume and background data statistics are clear at a glance, so that we can know fairly well according to the statistical data, and at the same time, we can send some small gifts to customers who often buy. This will also increase the chances of referral.
If you really don't know how to do it, just focus on the above points, I believe it can bring some inspiration to everyone. In fact, it takes manpower and material resources to open the market in the early stage of a new thing. When people accept and recognize this model, they begin to make profits. Therefore, whether this new mode of community team warfare can be done well depends on operation and maintenance, quality and what community residents are most concerned about, which is the key to success.