Clean environment, comfortable atmosphere and satisfactory service will all increase customers' love, not to say that we must compare with big brands, but we can learn from the decoration and services of big brands to make our store recognized and liked by customers.
The literal meaning of surprise is to create a feeling of "wow" for customers, which exceeds their expectations. For example, a customer suddenly won the grand prize in the store, such as a creative cup given by the gym, which the customer can take home, such as unexpected gifts and so on.
Time and time again, surprises are stories passed down from mouth to mouth. To do word-of-mouth marketing, you need to deliberately create these stories. When there are hundreds of stories handed down, you can really form a strong word-of-mouth effect.
Touching is to make customers feel that you are not just doing business, but making friends with customers. You are not a cold gym, but you are caring, responsible and responsible. In fact, as fitness instructors, these are what they should do. The moving of word-of-mouth marketing is to create some moving time for customers, and the moving events are also easy to form word-of-mouth communication.
If word-of-mouth exists to give customers a preliminary impression of the gym, then the existence of "good word-of-mouth" is to linearly enhance the word-of-mouth of the gym. Don't underestimate the power of customers. The powerful effect of word of mouth is far beyond your imagination.