Baby products industry is an industry with great development potential. As the growth point of new economy, it has gradually matured in developed countries. Various grades of specialty stores and franchisees are scattered in community service terminals, and various high-quality and multi-level products fully meet the growing social needs. In contrast, the domestic baby products market is still in its infancy, the product quality is mixed, and there is still a certain market gap. Business scope: baby daily necessities: children's chairs, cribs, children's tables, strollers, mattresses, health pillows and so on. Baby's daily food: milk powder, rice flour, fruit juice, fruit pulp, etc. Toys: educational toys and other toys. Maternity clothes, shoes and hats: maternity clothes, pregnant women shoes, baby clothes, baby hat ornaments. Early education series: various early education products, books, CDs, etc. Education: stories, ballads, English, dance early teaching machines, etc. Opening conditions: storefront: 40 ~ 50 square meters; Funds: decoration+rent+shelf+first purchase+working capital is about 30,000 yuan (if it is a franchise store, the franchise fee will be paid). Tips: 1. It is best to adopt the membership system. You can write down the information of all members' babies and send gifts and wishes on your birthday (this is a good way to buy people's hearts). 2. Print some baby-care materials from time to time and distribute them free of charge in the store. 3. Take more high-quality brand goods: such as Johnson & Johnson, Yellow Duckling, Adelaide, etc. Venture capital opening conditions: storefront: 40 ~ 50 square meters; Funds: decoration+rent+shelf+first purchase+working capital is about 30,000 yuan (if it is a franchise store, the franchise fee will be paid). 1. It is better to adopt the membership system. You can write down the information of all members' babies and send gifts and blessings on their birthdays (this is a good way to buy people's hearts). 2. Print some baby-care materials from time to time and distribute them free of charge in the store. 3. Take more high-quality brand goods: such as Johnson & Johnson, Yellow Duckling, Adelaide, etc. First, it is most important to understand the physical changes of pregnant women from pregnancy to delivery, and then to the recovery of the baby after birth. It is important to know how babies grow up in their mothers' stomachs and what kind of care they need after birth. Don't think these are unimportant. If you want to win the trust of customers, you must understand their needs, especially the pregnancy and baby business. Only comprehensive business knowledge can make customers trust you. A lot of things can't be done without knowing. Secondly, we should know the brands, origin, characteristics, prices and quality of pregnant and baby products at home and abroad, and also do analysis, so as to recommend suitable products to customers more conveniently. You can go to major shopping malls and specialty stores to do research first, and see which brands in your city are mature and well-operated, so that you can learn the essence. Why is it a good brand? Is it because of the variety of goods, the right price, or the excellent quality? Why can this brand adapt to the market in your city? What kind of products do customers in your area need? You need to know that it will be helpful when you choose brands and goods. Third, you need to choose a good store, how big to open, whether it is a shopping mall or a monopoly, and how much to invest. When choosing a store, we should pay attention to avoiding those busy streets and reducing the input of rent. You can choose a relatively dense community or a mature shopping area. More importantly, don't think that monopolization has many advantages. Only a mature shopping area will save you time to cultivate your customer base and shorten your time to return to your original business. So, if you choose a shop with the same goods around you and stand on the shoulders of others, you will definitely see further, won't you? Only when there is competition can there be a market. Even if you go later than them, they have an advantage over you. They have some loyal customers, but you will still share them. In business, you can provide better additional services than them, and you will have your own loyal customers. In the case of limited funds, it is impossible to be greedy for perfection. Therefore, you must make a positioning for your shop. What kind of store do you want to be? What kind of goods you want to buy must be focused. Don't turn your shop into a grocery store. Don't let customers think that your shop has no taste. What the Lord does is what the Lord does. At this time, you have to look at what brands are operated by the shops around you, so that you can have a clear goal.