Brand logo: a brand logo with simple design and easy identification, including logo, standard font and standard color.
Standardized indoor and outdoor guide: formulate standardized guide, including room layout, facilities and equipment, service process, etc. , so that hotel staff and guests can quickly understand and follow.
Room identification: design easily recognizable room identification, such as room number, bed number, house number, etc.
Image publicity materials: such as posters, leaflets, postcards, etc. , attractive and easy to convey information.
Staff uniform: design staff uniform, including uniform style, color, logo, etc. , so that employees can identify and approve.
Partner identification system: cooperate with service partner brands such as catering and fitness to promote the brand image of convenient hotels.
Information management system: Establish hotel information management system, including reservation system, account management system and customer relationship management system. , in order to facilitate hotel management.
It should be noted that the above specific contents should be adjusted and optimized according to the actual situation to ensure that VI design can effectively convey the brand image and service characteristics of the hotel, and comply with the provisions of relevant laws and regulations. At the same time, it is necessary to fully consider the needs and feedback of guests and employees in order to continuously improve and optimize VI design.