I. Resume
Yang Huafeng, male, Han nationality, party member. Born in July, 1964, Hanshou, Hunan. Doctor of management, postdoctoral fellow in business administration. Registered consultant. Chief expert of "Enterprise Strategic Management and Investment Decision Research Base" in Hunan Province; Leader in the direction of "circular economy research base" in Hunan Province; Leader of enterprise management direction in key disciplines of Hunan Provincial Department of Education; The main person in charge of the construction of characteristic specialty of marketing undergraduate course in Hunan Province. At present, he is a professor of management at Changsha University of Science and Technology, the leader of master's degree in technical economy and management, and the tutor of master's degree students majoring in enterprise management, technical economy and management and business administration (MBA).
1987 graduated from Beijing Normal University with a bachelor's degree in economics; 1993 graduated from Tsinghua University with a master's degree in technology and economy; Graduated from Nanjing University of Science and Technology in 2006, majoring in management science and engineering, with a doctorate in management; 20 10 postdoctoral fellow in business administration, Wuhan university. From 65438 to 0999, he worked as a visiting scholar at Lockhaven University for half a year.
1987 has been engaged in teaching, scientific research and management in colleges and universities since graduation. 200 1 Up to now, he has served as the director of the school personnel department, the director of the teacher management department, the secretary of the party branch of the school of management, and is now the director of the school audit department.
In September of 20001year, he was awarded as an outstanding young and middle-aged expert in Hunan Province by Hunan Organization Department, Provincial Personnel Department and Provincial Science and Technology Department. In May 2002, he was awarded the first outstanding young social science expert in Hunan Province. In June, 2002, it was determined by the leading group of Hunan Social Science Planning and the Propaganda Department of Hunan Provincial Party Committee as the training object of "The First Hundred Talents Project of Young Social Science Research Talents in Hunan Province in the New Century". In 2003, he won the 4th Hunan Youth Science and Technology Award. In 2005, he was identified as the third-level candidate of "Hunan New Century 12 1 Talent Project".
Director of China Technical Economy Research Association, Executive Director of Hunan Technical Economy and Management Modernization Research Association, Executive Director of Hunan Statistics Society, Director of Hunan Marketing Society, Director of Hunan Systems Engineering Society, Distinguished Researcher of China Management Science Research Institute, Management Expert of Hunan Electric Power Industry Association, Distinguished Researcher of WTO China Research Institute, Visiting Professor of university of international business and economics and hunan university of arts and science. "China Science and Technology Papers Online" expert. He used to be a judge of the Ministry of Science and Technology, the Technological Innovation Fund for Small and Medium-sized Enterprises in Hunan Province, an expert in the evaluation of technological transformation projects of Hunan Economic Commission, an expert in the evaluation of mining rights of Hunan Provincial Department of Land and Resources, and a member of the expert committee of Hunan Registered Consulting Association. He has served as a judge of Hunan higher education series, social science researcher series, senior economist, senior auditor and senior engineer series (industrial engineering) for many times.
Second, the training direction and research direction
1. Training direction: enterprise management, technical economy and management.
2. Research direction:
① Investment and financing decision-making and risk management: mainly study the main theories and methods involved in project investment and financing decision-making, and pay attention to the combination of theory and practice. Including project investment and value creation, investment decision-making, uncertainty analysis and risk analysis, project financing scheme correlation analysis, project evaluation, project analysis and evaluation for specific industries.
(2) Enterprise strategic management: it mainly studies how to formulate, implement and evaluate the comprehensive decision-making problems in functional areas such as enterprise strategy, so as to ensure that enterprise organizations can effectively achieve their goals.
(3) Marketing planning and management: mainly study enterprise product marketing planning scheme, brand positioning, brand naming and design, brand promotion, brand management, brand extension, brand crisis management, brand asset management, brand internationalization and network marketing.
④ Human resource management: It mainly studies the effective development, rational allocation, full utilization and scientific management of human resources. Including human resource forecasting and planning, job analysis and design, human resource maintenance and cost accounting, personnel selection, use, rational allocation and use.
Third, lecture courses
Long-term engaged in postgraduate, undergraduate, large and medium-sized enterprise leading cadre training courses, enterprise management training courses and other multi-level teaching, teaching marketing (undergraduate), investment project evaluation (undergraduate), technical and economic evaluation theory and method (graduate), feasibility study (graduate), technological innovation management (graduate), enterprise strategic management (MBA) and other courses. The teaching effect has been well received both inside and outside the school, and won the first prize of high-quality class in school classroom teaching, the first prize of the third "Huazhong Electric Power Development Scholarship Fund" (200 1) of Huazhong Electric Power Group Corporation, and the third prize of outstanding teaching achievements in Hunan higher education. 2006-2007 academic year "Top Ten Teachers' Morality Model" of Changsha University of Science and Technology.
Fourth, research papers.
In recent years, he has published 12 papers in CSSCI source journals such as Economic Management, Science and Technology Management, statistics and decision, Science and Technology Progress and Countermeasures, China Higher Education and China Higher Education Research, 7 papers in international academic conferences, 7 papers in ISTP, and 60 papers in Guangming Daily and domestic core journals. The main papers are:
[1] Research on the connotation and constituent elements of enterprise sustainable competitiveness, reform and strategy, 20 10(5)
[2] Empirical study on the dynamic comprehensive evaluation of regional circular economy development in ten provinces of China .2009.2
[3] Research on the evolution model of foreign SME clusters to innovative clusters, Industrial Technology and Economy, 2009+02.
[4] Performance evaluation of regional technological innovation, 2009 International Technology Management Conference, included in ISTP.
[5] Research on the Statistical Monitoring Index System of Regional Circular Economy, Proceedings of the 2008 International Institute of Applied Statistics, Yantai, China. ISBN 978-0-646-49707-5 (included in ISTP)
[6] Research on the application of dynamic comprehensive evaluation in financial risk monitoring. Proceedings of the 2008 International Conference on Business Intelligence and Financial Engineering. ISBN 978-90-78677- 13-0 (included in ISTP)
[7] Dynamic multi-index comprehensive evaluation of regional circular economy development, Proceedings of International Technology Management Conference, Taiyuan, 2008. ISBN 978-0-646-50024-9 (included in ISTP)
[8] The new strategic management thinking of the enterprise's everlasting foundation. Q.2008 (10): 67-68 (cssci)
[9] Study on comprehensive evaluation index system of enterprise energy saving and emission reduction effect, Industrial Technology and Economy, 2008.438+00
[10] Thoughts on Promoting Independent Innovation of Equipment Manufacturing Industry in Central China 2007.5.5 Guangming Daily (Theoretical Edition)
Present situation and countermeasures of independent innovation ability of Changsha equipment manufacturing industry. Proceedings of 2007 Management Science and Engineering Intern Education Conference. August 20-23, 2007, Jiaozuo, China. Publisher: Oriental Art Institute (Australia). ISBN: 978-0-646-47827-2 (September 2007) (included by ISTP).
[12] Research on Independent Innovation Strategy of Equipment Manufacturing Industry in Central China. Proceedings of the 4th International Conference on Innovation and Technology. Management. 1February 5-6, Ube Yamaguchi, Japan. 2007. Wuhan University of Technology Press, Wuhan, China. ISBN: 978-0-646-48093-0 (2007.11) (included in ISTP).
[13] The equipment manufacturing industry promotes the central economy —— On the independent innovation of enterprises and government support policies. Proceedings of the technical management intern education conference. Taiyuan 2007. Publisher: Aussino Academic Press (Australia). ISBN: 978-0-646-48093-0 (included in ISTP).
[14] Research on evaluation index system of original innovation capability of equipment manufacturing industry. Industrial technical economy. 2007 (1 1): 85-89
[15] research on evaluation index system of innovative cities. statistics and decision.2007 (4): 68-70
[16] Study on comprehensive evaluation index system of energy saving and emission reduction effect of enterprises. Industrial technology and economy. 2008( 10):55-58
[17] The application of factor analysis in the performance evaluation of regional innovation system. Journal of Changsha University of Science and Technology 2007( 1):70-74
[18] Study on the evaluation index system of industrial cluster's integrated innovation ability. Journal of Hunan University of Science and Technology, 2007(3):55-59
[19] Research on project management mode of highway construction enterprises. Transportation Enterprise Management. 2007 (7): 77-78
[20] Research on the evaluation of enterprise competitiveness based on circular economy. System Engineering.2006 (11): 79-84 (CSSCI/CSCD)
[2 1] Review and prospect of enterprise competitiveness evaluation research. Search. 2006 (10)
[22] The experience and enlightenment of developed countries in developing circular economy. Financial theory and practice. 2006 (2):119-121
[23] Xiangtan industrial circular economy development countermeasures research Journal of Hunan Institute of Technology 2006 16 No.3.
[24] Learn from international experience and explore the road of circular economy development in China. Technical Economy. 2006 (1)
[25] Circular economy: the inevitable choice of new industrialization, Learning Herald, 2005(7)
[26] On the construction of green universities based on circular economy. Higher Education in China.2005 (7): 44-45
[27] Research on the evaluation index system of green universities facing circular economy. China Higher Education Research.2005 (7):12-14
[28] On the construction of circular economy evaluation index system. Science of Science and Technology Management.2005 (9):123-127 (CSSCI)
[29] Green technology innovation. Effective driving force for enterprises to develop circular economy. Search. No.9, 2005: 35-36 pages
[30] A new tool of modern enterprise marketing management control: marketing audit. Technical Economy.2005 (8): 79-81
[3 1] circular economy: the inevitable choice of new industrialization. Study Guide. 2005 (7): 26-28
[32] Research on decision-making of limited capital investment based on AHP "statistics and decision" 2005.5 (No.1 period) (CSSCI).
[33] How to scientifically examine and apply enterprise marketing audit, Business Times, 2005 (33)
[34] A new tool of modern enterprise marketing management control: marketing audit; Technical Economy, (National Journal), 2005 (8)
[35] Study on the Countermeasures of Building an Economical Society in Hunan, Literature and History Expo, 2005 (1 1)
[36] Comparative study on risk analysis methods of project financial evaluation, Journal of Changsha University of Electric Power, March 2003.
[37] dynamic risk analysis of financial evaluation of investment projects, technical economy, 2002.3
[38] The new trend of enterprise marketing under the network economy, Economist, 2002(3)
[39] The influence of network economy on the organizational structure of modern enterprises, Science of Science and Technology Management, 200 1.5(CSSCI)
[40] Research on statistical monitoring index system of enterprise's scientific and technological progress, scientific and technological progress and countermeasures, 200 1(4)(CSSCI)
[4 1] Analysis of fiscal and taxation factors affecting technological innovation of enterprises, technical economy, 200 1. 1
[42] Problems, Countermeasures and Suggestions of Electric Power Science and Technology Progress, China Electric Power Enterprise Management, 200 1.4.
[43] Top Ten Strategies for Effective Managers of Enterprises, Chinese and Foreign Management Herald, 200 1.4
[44] Research on investment decision-making methods under capital constraints, statistics and decision, 200 1(5)(CSSCI)
[45] Empirical study on the relationship between fiscal revenue and GDP in China, Journal of China Geo University, 200 1( 1).
[46] SME technology innovation strategy, modern management science, 2000.6
[47] Pay attention to "five combinations", innovative management training, economic management, 2000(4)(CSSCI)
[48] Empirical Study on the Growth Mode of Electric Power Industry, Electric Power Technology and Economy, 2000(6)
[49] Analysis of the relationship between fiscal revenue and GDP in Hunan and its influencing factors, Hunan Social Sciences, 2000(6)
Verb (abbreviation of verb) works
[1] Research on Enterprise Competitiveness Evaluation Based on Circular Economy (Monograph), Beijing: Science Press, 2007.
[2] Theory, Method and Practice of Evaluating Enterprise's Scientific and Technological Progress (a separate book), Changsha: National University of Defense Technology Press, 200 1.
[3] project evaluation (edit. ), Beijing: Science Press, 2008 (Planning Textbook of China Academy of Sciences)
[4] power marketing (ed. ), Changsha: Hunan Science and Technology Press, 200 1.
[5] Modern Marketing Management (editor), Beijing: Geological Publishing House, 1998.
[6] Economic Evaluation of Investment Projects (Editor), Beijing: China Economic Publishing House, 1997.
[7] Investment Economics (editor), Tianjin: Tianjin Science and Technology Press, 1996.
[8] Management Information System (editor), Tianjin: Tianjin Science and Technology Press, 1996.
[9] Modern Enterprise Management Theory and Practice (Deputy Editor), Beijing: Xinhua Publishing House, 1993.
Research project of intransitive verbs
[0 1] mainly participated in the economic evaluation research on the profit and loss of geological environment quality of resettlement development in the Three Gorges reservoir area of the Yangtze River (national "Eighth Five-Year Plan" scientific and technological research project, 85- 16-04-0 1-03),1995-1999. 1998 research achievement won the third prize of scientific and technological achievements of the Ministry of Geology and Minerals, ranking fifth.
[02] Presided over, Research on Intelligent Decision Support System for Building a Strong Economic Province in Hebei Province (Key Soft Science Project of Hebei Science and Technology Commission,No.: 96457208D, 1996- 1997).
[03] Presided over, Empirical Research on Scientific and Technological Progress of Industrial Enterprises in Hunan Province (No.:98GJY2008), Dragon Project of Hunan Science and Technology Department. 1998-200 1。 The research results published a monograph and won the third prize of the sixth Hunan Social Science Achievements.
[04] He mainly participated in the empirical study of fiscal revenue and expenditure in Hunan Province (a key subject of Hunan Science and Technology Department) and served as the author of the report, 1998. The research achievement won the second prize of Hunan Science and Technology Progress Award from 65438 to 0999, ranking third.
[05] presided over, "Research on the Design and Method of Enterprise Competitiveness Evaluation Index System Based on Circular Economy", (provincial self-funded fund: 05JJ30 134), which concluded in 2007 with the conclusion of "excellent". The research results were published by Science Press.
[06] Presided over, Research on Evaluation Index System and Evaluation Model of Enterprise Competitiveness, (Provincial Social Science Fund: 05BR 15), ended in 2007.
[07] Presided over, "Research on Power Marketing Management in the Process of Power Marketization", (Provincial Social Science Fund: 02BR46), which ended in 2005.
[08] Mainly participated in (Phase 2), "Research on the Development Strategy of Hunan Real Estate Market", (provincial self-funded fund: 03JJY4059), which ended in 2006.
[09] Presided over, Research on Monitoring and Evaluation of Circular Economy Development in Hunan Province, (Provincial Social Science Fund, ProjectNo.. : 07YBA 122), from June 2007 to June 2009.
[10] presided over strengthening the index and system of scientific and technological capacity building in Changsha, (Changsha soft science k05110-42), which ended in 2006.
[1 1] presided over, Research on the Index System of Innovative City Construction in Changsha, (Changsha Social Science Fund: 2006.003), which ended in 2007.
[12] presided over "Study on the Development Planning of Industrial Circular Economy in Xiangtan City" (the project of Xiangtan Development and Reform Commission), which ended in 2005.
[13] presided over, research on enterprise competitiveness evaluation based on core competence, (Changsha Social Science Fund: 2005.020), which ended in 2006.
[14] presided over the research on the development strategy of "one strong and three excellent" implemented by Hunan Electric Power Company (document No.471of Xiangdian Company [2005]), which was concluded in 2006.
[15] presided over the comprehensive development research of Hunan Electric Power Construction and Development Corporation (Power Saving Construction Corporation), which was completed in 2007.
[16] presided over the development of the party building evaluation system of Yunnan Power Grid Corporation, (entrusted by Yundianji in 2006- 103 1 Enterprise Text 0 1), and concluded the topic in 2007.
[17] presided over the research and development of management information system for highway construction enterprises, (Yueyang Road and Bridge Infrastructure Corporation), which ended in 2007.
[18] presided over, Research on Project Management Mode of Highway Construction Enterprises, (Yueyang Road and Bridge Infrastructure Corporation), ended in 2007.
[19] presided over, Research on Cost Management and Internal Price Management System of Small Oil and Gas Fields, (East China Petroleum Bureau of China Petrochemical Group), which ended in 2004.
[20] Presided over, comprehensive evaluation model of enterprise's sustainable competitiveness and research on promotion path, (China Postdoctoral Science Fund: 20080430999).
He presided over Research on Development Strategy of Hengyang Electric Power Bureau (Hengyang Electric Power Bureau, 2007), Research on Rural Electric Power Market Reform and Management Countermeasures (Yiyang Electric Power Bureau, 2006), Research on Rural Power Supply System Reform of Changde Electric Power Bureau (Changde Electric Power Bureau, 2005), Research on Marketing Strategy of Hengyang Chengbei Power Supply Bureau (Hengyang Chengbei Power Supply Bureau, 2003) and Development Strategy of Liuyang Electric Power Group.
Seven. Bonus; prize
[0 1] The evaluation of enterprise competitiveness based on circular economy won the third prize of the 10th Excellent Achievements in Philosophy and Social Sciences in Hunan Province (solo, 20 10).
[02] "Theory, Method and Practice of Evaluating Enterprise's Scientific and Technological Progress" won the third prize of the sixth outstanding achievement of philosophy and social sciences in Hunan Province (solo, 2004).
[03] Xiangtan circular economy development planning and countermeasures research, won the second prize of the ninth Hunan Province Philosophy and Social Sciences Application Research Achievement Transformation Award (No.2, 2008).
[04] empirical research on fiscal revenue and expenditure in Hunan province (the key subject of provincial science and technology commission), the second prize of scientific and technological progress in Hunan province (no. 3 1999).
[05] "The Present Situation, Problems and Countermeasures of Financial Revenue and Expenditure in Hunan Province" (paper), the second prize of outstanding achievements in the fifth philosophy and social sciences in Hunan Province (No.3, 2002).
[06] "Research on the subject construction of accounting computerization", the third prize of outstanding teaching achievements in Hunan higher education (No.3,2001)
[07] The Economic Evaluation Study on the Gains and Losses of Geological Environment Quality of Immigrants in the Three Gorges Reservoir Area of the Yangtze River won the third prize of scientific and technological achievements of the former Ministry of Geology and Mineral Resources (No.:5 1998).
[08] "Empirical Research on Fiscal Expenditure in Hunan Province" (paper) won the fifth special prize of outstanding achievements in philosophy and social sciences in Hunan Province (No.31999).
[09] Comprehensive Research on Social and Economic Development of East China Petroleum Bureau 20 10 won the first prize of achievements of East China Petroleum Bureau of the former Ministry of Geology and Mineral Resources (No.1, 1999).
[10] The present situation, problems and countermeasures of Hunan's fiscal revenue and expenditure (paper) won the "Five One Projects" award in Hunan Province (No.3200).
[1 1] The research on the statistical monitoring index system of enterprise's scientific and technological progress won the first prize of national outstanding academic achievements in the new period (alone, 200 1) and the second prize of the ninth outstanding academic paper of natural science in Hunan Province (alone, 2002).
[12] The research on the theory and practice of circular economy won the first prize of outstanding achievements in the sixth social science in Xiangtan (No.2, 2007).
Eight. contact information
Office telephone number: 073 1-852587 18.
Mobile phone: 18673 175978
E-mail :yanghf@yahoo.cn