Lulu lemon Lululemon was founded in 1998, headquartered in Vancouver, Canada, with 8,628 full-time employees. It is a well-known fashion sports brand in Canada and is known as the first professional sports brand in Canada. It has a high brand awareness in the fields of yoga, fitness and other sportswear. Lululemon Leticia Inc (NASDAQ: Lulu) was founded in 1998 and headquartered in Vancouver, Canada, with 19000 full-time employees. It is a well-known fashion sports brand in Canada, regarded as the first professional sports brand in Canada, and has a high brand awareness in the fields of yoga, fitness and other sportswear.