Netease LOFTER, which produces more than 5 million lifestyle works every day, brings together high-quality lifestyle experts in various fields, including photographers, illustrators, craftsmen, beauty sharing, clothing lovers, handwriting writers, fitness lovers and food lovers. In the free space of LOFTER, everyone can find the same hobby in LOFTER with interest.
Highlights of the old Ford platform
PGC content output: 20 15 China National Geographic magazine published the first mobile phone photography book "My Vision" in China. The young culture in the community is highly aggregated. In recent years, the super popularity of beauty cosmetics, calligraphy, food and other channels has promoted the high aggregation of young culture and content in LOFTER community, and LOFTER is becoming younger.
Quality life aesthetics: LOFTER's user groups show their concern for quality life aesthetics in the social mode of pictures. In LOFTER, life aesthetics is no longer divided by age, but by interest. Photography enthusiasts like to explore the photography function of new mobile phones, while handheld enthusiasts share popular brands.