1 The picture is high-definition and intuitive.
The cover is the first thing the audience sees when browsing the video. The cover is the first impression to the audience. The high-definition and intuitive cover allows the audience to understand the meaning of the cover at a glance and understand the video content. On the other hand, if the video cover is vague and shoddy, it will make the audience feel disgusted at first sight, which is not conducive to the subsequent playback of the video.
2. Clear typesetting.
The layout and layout of the cover are very important. A good cover layout should be clearly defined and cannot be obscured by other elements of the video. The title is the same, the cover can't cover the title, and the title can't affect the cover. Elements that block each other will affect the look and feel, making the cover look messy.
3 content highlights the key points
Usually there are two forms of video cover, one is the theme of people, and the other is the theme of animals or things.
When the theme of the video is a character story, the climax of the story can be used as the cover of the short video. Generally speaking, the main contradiction of the story is the most attractive part. With this film as the cover, the audience will be very interested to go in and discuss the story. If you need to take a panoramic shot of the characters on the video cover, then the characters should be conspicuous in the middle as much as possible, which can help the audience find the key points faster and will not be distracted by other factors.
When the video theme has no characters but animals or other things, although there is no character element, there are also primary and secondary points. We need to set the main part of the video as the cover. Take Meng Chong video as an example. The most attractive part of this kind of video is the cute form or funny behavior of animals. At this time, it is necessary to take pets as the main body, capture their cute healing or funny moments as the video cover, and attract viewers who like cute pets to click and watch.
4 the overall style is unified
When users click on your homepage, the video cover appears directly in front of them. If your cover doesn't have a uniform style, the home page will look too messy. Therefore, it is best to determine a unified cover style, including the location of subtitles, color matching and so on. Form your own style. When you have your own unique style, you will be different from other accounts. When the user clicks on the home page again, it is easy to attract attention.
This is what teacher William shared with you about how to make an explosion cover. Although these four aspects are small points, each point is an important factor affecting the user's attention. I hope you can pay more attention to the cover in the future.
End message:
2020 is the year when short videos broke out. If you also want to seize the great opportunity of short video (whether in Tik Tok, Aauto Quicker or video number), then I suggest you join Mr. William's Beidou Club, because after joining, you will really pay attention to some knowledge points written in the article, and also pay attention to more thinking modes I mentioned. As long as you pay enough attention to them, you can really use them and get real results.
However, if you join Mr. William's Beidou Club, you should at least try to write comments and share them every day, because only hard work can make you grow, and it is natural to grow and make money.
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