Why Fan Deng's research is unpopular is simple, because it is going to close down. Just like ofo, barber's membership card and fitness card, Fan Deng's study will be closed soon, and it is predicted that it will not exceed 2 years.

First, the content. Fan's books are full of chicken soup, inspiration, thinking mode and methods. To put it bluntly, this reading mode restricts the reading and deepening of professional books. This model is only suitable for listening to chicken soup for a few minutes every day, because it is all right and useless nonsense. Of course, listening to books is also suitable for telling dirty jokes and cross talk, but it is not in line with Fan Deng's elite.

Second, the interface. The interface is ugly, the operation is inconvenient, and there are too many interfaces for business, activities and advertisements, which is not a pure thing.

Third, it's too expensive. At present, enterprises can read and listen to only a few hundred books. The content is similar. You know what to say as soon as you look at the title, but you don't want to read the PDF mind map and listen to the whole book at once, because some people study visually and listen to it to satisfy their psychological anxiety. Ah, I just learned it today. In addition to an entrance to Fan Deng's books, the rest are extraordinary intensive reading, courses, training camps, classic reading, slow reading, new parents, audio drama and so on. It costs money.