Geographical location: The transition zone between Tianfu New District and Huayang main urban area, connecting Tianfu New District and Huayang two core urban areas.
Building area: 230,000 square meters
Building Type: Commercial Complex/Super Grade A, Grade A Office Building/Hotel
Regional transportation: adjacent to subway 1, Line 5, around the city 10 minutes;
Three verticals and four horizontals: Tianfu Avenue, Jiannan Avenue, Yizhou Avenue and Tianfu 1st, 2nd, 3rd and 4th Streets, with smooth traffic;
Dozens of bus lines: 26, 124, 185, 236 and 898, which can be reached in minutes;
3 minutes to Huayang, 5 minutes to South Station, 10 minutes to Chengdu East Station and Shuangliu International Airport.
Developer: Chengdu Fudi Real Estate Co., Ltd.
Operation Manager: Chengdu Fudi Commercial Management Co., Ltd.
Regional advantage
South of the city: maximum consumption power
Surrounded by high-end residential areas in the south of the city, there are more than 30 international communities such as Forte Hu Yong Bay, China Shipping Lanting, China Resources Phoenix, Poly Xinyu Garden, Nanhu International Community and Jianfa Repulse Bay. Right to the CBD core in the south of the International City, Forte City International, Global Center, Palm Springs, New Hope International, Poly International, Shudu Center and other 100 commercial office buildings gather and enjoy the consumption power of 400,000 business elites. Adjacent to Huayang, enjoy 500,000 consumers in Huayang and seize the golden flow.
Commercial layout
Sunshine business: the lowest density ecological store
The unique concept of Mall in the street center of Fucheng International Plaza adopts the advanced open business model of "park+complex", which integrates the fashionable block with the atrium of the super-large block, leading the most advanced lifestyle and leisure style in Tianfu New District and Huayang District of Chengdu in the future. The 72,000-square-meter commercial inner street and the 1000-square-meter circular open-air square explain the smart beauty of business through the multi-escalator pattern, and perfectly combine with nature, so that you can enjoy shopping in the sun!
Korea Lotte Mart Supermarket, Poly International Cinema, Starbucks, Pizza Hut under Yum! Brand, KFC, Wedeworth Fitness Club's flagship store are strong.
Life support
Fucheng International Plaza integrates catering, entertainment, fitness, shopping, leisure and other formats into one, creating a popular fashion experience center full of kindness, nature, warmth and comfort, and sincerely creating an all-weather, all-time one-stop shopping experience such as family entertainment, friends gathering and business banquets for you, and enjoying the family support of life.
Special purpose
Fucheng International Plaza presents multifunctional and all-round intelligent service facilities: multimedia information inquiry system, intelligent central control system, full coverage of wifi signal, nearly 1.900 parking spaces and 24-hour service hotline; Multifunctional reservation service, mobile phone charging station, female-only parking space.
Project introduction
Fortress: Writing a New Blueprint for Business in the South of the City
2065438+On June 8, 2003/KLOC-0, the investment promotion meeting of Forte Fucheng International Plaza was held in Chengdu Century City International Conference Center, attended by more than 260 international and domestic famous brand merchants. Fucheng International Plaza is the first commercial complex built by Forte Group in Chengdu. According to Forte's commercial real estate development strategy of "aiming at urbanization demand and developing experiential commerce", Fucheng International Plaza will create an all-weather, all-time one-stop shopping experience such as family entertainment, friends gathering and business banquets with rich commercial layout.
Forte's business development blueprint.
Previously, the Fortune Global Forum was held in Chengdu from June 6 to 8. This global business event, which has settled in China for the fourth time after Shanghai, Hongkong and Beijing, will undoubtedly bring more business development opportunities to Chengdu. Forte Group, which has long been optimistic about Chengdu's economic development potential, especially the prospect of southwest China, chose to push its long-standing commercial projects to the front desk at this time, fully demonstrating its confidence in Chengdu's future market.
In the past people's impression, Forte Group, headquartered in Shanghai, has always been a real estate enterprise focusing on residential real estate. However, looking at the sales projects of Forte 20 13 in Shanghai, four of the seven projects are purely office and commercial, and the proportion of commercial sales will reach more than 25%.
Obviously, Forte will accelerate its March into commercial real estate in the future, and actively adjust the development strategy of enterprises and the layout of commercial product lines. In this regard, the basic policy of forte is "cooperation between residence and business". Fortress commercial projects account for more than 20%. In the future, we will basically maintain this proportion, mainly develop commercial projects based on housing, and at the same time continuously cultivate commercial planning teams for commercial real estate. In the past, there were few commercial projects held in Forte, and some projects will be held for a long time in the future. By 20 19, the commercial area is expected to exceed 2 million square meters.
The development of commercial real estate in major cities in China is in full swing. Many people say that the house is China Merchants Bank and the commercial real estate is China Construction Bank. The house is built and sold, which is very worry-free. Commercial real estate needs a very professional team from development to operation. Forte Group's commercial real estate depends not only on itself, but also on its parent company Fosun Group. As a large-scale enterprise group with assets under management exceeding 654.38+062 billion yuan, Fosun's commercial real estate management team is constantly expanding. In addition, Fosun also has companies specializing in commercial tourism and cultural real estate all over the country. In the future, Forte will rely on Fosun's strong financial strength and diversified product business to continuously expand a brand-new blueprint for commercial real estate development.
Commercial road of regional shopping center
Regarding the concept of "commercial-residential cooperation", from the perspective of brand influence, well-developed commercial products can not only enhance the development strength of enterprises, but also improve the quality of residential products. At the same time, it is based on the regulation of housing policy, the change of land policy and the actual demand of real estate development. It has become an urgent task for real estate developers to strengthen the development of commercial real estate, enhance the development ability of commercial real estate and realize the leap from quantitative change to qualitative change.
Geographically, there are more than 30 large communities around Urban International, including Forte, Hu Yong Bay, China Shipping Lanting and China Resources Phoenix. "Regional shopping centers have a certain degree of fit with residential buildings. All residential markets need a certain scale of commercial allocation to solve daily life, with moderate project scale, reasonable commercial proportion, comfortable commercial environment and strict management. Only in this way can they have the opportunity to become an experiential business center welcomed by consumers. After such a product is completed, it can act on the house in turn, improve the quality of the house and improve the satisfaction of residential customers. " Forte's point of view: everything is subject to consumer demand. Whether it is shopping space, business combination, operation management, or business activities after opening. Only in this way can we achieve a win-win situation for housing and commerce, and perhaps this is the way for regional shopping centers to operate.
The perfect combination of business and nature
The international city south has become the most important vanguard in the internationalization process of Chengdu and even the whole western China, and is known as "Chengdu is the closest place to the world". In the next few years, Tianfu New Town will become a noble and livable new town with the highest degree of internationalization, complete living facilities and complete regional living environment in Chengdu. Forte Group has been ploughing south of the city for many years. Fucheng International Plaza, located at the intersection of Yizhou Avenue and Tianfu Second Street, is another landmark masterpiece of Tianfu New Town in the core area.
As the only complex project of Dayuan Plate in the south of Chengdu, Fucheng International Plaza focuses on the 72,000-square-meter street Mall, focusing on/kloc-consumers aged 0/8 to 45, and is committed to becoming a popular fashion experience center full of kindness, nature, warmth and comfort.
At the investment promotion meeting, Lotte Mart Supermarket, Poly International Cinema, Pizza Hut, Starbucks, KFC, Weatherworth Fitness Club, Chengdu senior entertainment brand Starlight, Xinchuan Restaurant Laowu and other well-known brands all signed contracts with Fucheng International Plaza.
At the meeting, Fucheng International Plaza presented a happy picture of future life for all the guests: strolling in the spacious fashion block, jewelry stores, boutique clothing stores, children's life houses, supermarkets, convenience stores, banks, gymnasiums, Taiji Hall, KTV, cinemas, food courts ... Everyone will find their own lifestyle and leisure style here. In the sunny atrium, carry out various colorful activities and experience the wonderful combination of business and nature.