List: the anchor determines the top few or the people who brush the most gifts at the designated time before the end of the live broadcast;
Second list: refers to the opportunity for fans to get the anchor list by brushing gifts and become the first prize in the anchor live broadcast room.
Guard the tower: when setting the list in the anchor live broadcast room, you can keep your first position by brushing gifts;
Stealing the tower: refers to stealing others' first place by brushing gifts when making a list in the anchor live broadcast room.
Yellow shopping cart: short for yellow shopping cart by anchor. Users can directly purchase related products set by the anchor by clicking on the yellow car;
E-commerce list/hanging list: because e-commerce anchors have more rewards, many anchors will give the top few gifts to e-commerce anchors at present.
Family: the nickname of the anchor for his fans, also called brother. There are other special names, such as Xianjiajun, Parent Group, Brand Jiajun, Daojun, Sanda Family, Stainless Steel Brigade, 818;
Fit: two or more anchors meet offline and broadcast live with one of their accounts.
PK: Two anchors online PK. Within the specified time, whoever sees more fan gifts will win. Losers accept pre-agreed challenges.
20 19 may, Huang pao joined Xiao jiji (78 10000 fans) and Zhongyuan Top 2 PK. After the defeat of the Central Plains Top 2, it accepted the punishment of going to the desert as agreed.
As the standard of PK victory or defeat, whose anchor fans brush the most gifts, through the form of PK, can not only enhance competitiveness, but also maintain the so-called honor and face. In fact, there is no loss for the anchor, because no matter how much, it is profitable. Therefore, a part of PK has evolved into the behavior of two anchors agreeing with each other and circling money.
Activity: This is the fastest way for anchors to make money in recent years, and it is also the most important criterion to test an anchor's popularity and ability to bring goods.
In general activities, various stars and network experts will be invited to attend, interspersed with various e-commerce companies to sell goods. Usually, it will be charged according to a product link and transaction amount. It ranges from tens of thousands to hundreds of thousands, excluding commission.
In the name of the activity, a team was set up at the beginning and a company was opened. Extend to become sworn brothers, anniversary celebrations, wedding banquets, birthday banquets, children's birthday banquets, etc.
Running an activity is not a small expense, such as venue equipment, big coffee cards and so on. It must be maintained. It is still popular to invite stars, but the benefits brought by a successful activity, such as rising powder, realizing cash and influence, are also intuitive and visible.
Accompanying ceremony: mainly when the activities are held under the anchor line, the anchor accompanies the reading. Generally ranging from thousands to hundreds of thousands.
A form of live performance. The main form is that the anchor downloads some accompaniment on the internet, improvises some catchy words, and shouts to Mai with accompaniment;
The topic comes from Unsplash, based on CC0 protocol.
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