At the beginning of the club's establishment, the strategic goal of "building a century-old Luneng club" was determined. In strict accordance with the requirements of the modern enterprise system, the corporate governance structure has been improved, the shareholders' meeting, the board of directors and the board of supervisors have been established, and the joint-stock restructuring, commercial operation, enterprise management and standardized operation have been implemented, so that the club has entered a healthy, sustained and rapid development track.
Located in the south of Jinan City, Shandong Province, the club has four standard lawn training grounds, one of which is a light grandstand stadium. The club has complete facilities such as gym, sauna, medical massage room, dining room, multi-function hall, reading room, training service building and honor exhibition hall, which provides superior conditions for the team's daily life training, injury recovery and amateur activities. Weifang base has 24 training venues, complete teaching buildings, training centers, medical centers and other facilities.
Shandong Luneng Taishan Football Team has made great achievements since its establishment. From 65438 to 0999, the team won the National League A and the FA Cup, becoming the first "double champion" in China football history. In 2004, he won the FA Cup champion again, the Chinese Super Cup champion and the runner-up of the "two crowns and one Asia" in the Super League. In 2005, the AFC Champions League advanced to the quarter-finals with a record of six consecutive victories in the group stage, and the club ranked among the top three in Asia, initially achieving the goal of "Asia's first-class club", establishing the Luneng brand, improving Luneng's popularity and influence, and shaping the "Luneng Spirit" with "self-pressured responsible spirit, sincere team spirit, selfless fighting spirit and innovative spirit of pursuing Excellence" as the main content. Over the past eight years, the team has hired famous coaches from home and abroad, such as Yin Tiesheng, santrac, Boris, Nepunjak and Tubakovic, to serve as the team's head coach, and trained a large number of outstanding players, such as Su and Li. Over the years, Luneng Taishan Football Club has sent 2 1 player for the national team and more than 30 players for the national youth team and the Olympic team.
The club has a long history and has been commended by superior leaders many times. 1996 All-China Federation of Trade Unions awarded the club the "National May 1st Labor Award"; Shandong Provincial People's Government awarded the club 1995, 1999 and "collective first class merit" in 2004. In 2005, Shandong Provincial People's Government awarded the club the honorary title of "Outstanding Contribution Award for Revitalizing Shandong Sports". In addition, the club has won many honors such as "Enriching the People and Strengthening the Province in Shandong Province" and "Outstanding Contribution Award for Supporting Shandong Sports".
The club actively carries out foreign exchanges, earnestly studies and draws lessons from the advanced experience of foreign football developed countries, and maintains good cooperative relations and friendly exchanges with many famous foreign clubs such as Boca Juniors Club in Argentina, Ajax Club in the Netherlands and Fantian Happy Club in Japan, and has successfully exchanged visits for many times.
The reserve team of the club is well-established and powerful, with more than 400 students and 7 reserve teams at all levels/kloc-0, and has won the national youth competition for nearly 20 times. It has shaped the training concept of "being a star first", adhered to the training idea of "paying equal attention to style" and adhered to the open training of "going out, please come in", and established friendly and cooperative relations with youth training institutions in Korea, Italy, Britain, the Netherlands and other countries. After several years' efforts, the Weifang base of Luneng Taishan Football Club has delivered a large number of outstanding players to the first team and other clubs at home and abroad, and has become another important window to show the image of Shandong, and has established a good image at home and abroad. In 2005, China Football Association named Weifang Luneng Taishan Football Training Base as "China Football Youth Training Base".
In recent years, according to the development strategy of "Cultural Football and Centennial Luneng", the club has earnestly studied and practiced the "three laws" of the development law of professional sports clubs, the growth law of professional athletes and the professional sports law, always followed the "three strictness" policy of strict management, strict training and strict competition, and strived to implement the strategy of "invigorating the ball through science and education", and all the work has developed actively, steadily and orderly.