Model sales work plan 1 I am engaged in sales work. In order to achieve the planned goal for next year, I will determine several work priorities for next year in combination with the actual situation of the company and the market:
1) Establish a stable and familiar sales team.
Talent is the most valuable resource of an enterprise, and all sales achievements come from having a good salesperson. That's right. First of all, make the personal work plan of the sales staff and supervise the completion. Building a United and cooperative sales team is our focus now. Building a harmonious and lethal sales team at work should be a major task.
2) Improve the sales system and establish a clear and systematic business management method.
Sales management is a long-standing problem in enterprises. It is a laissez-faire state for salespeople to go on business trips and meet customers. The purpose of perfecting the sales management system is to let the sales staff play their subjective initiative in their work, have a strong sense of responsibility for their work and improve their sense of heroism.
3) Train sales staff to find problems, sum up problems and constantly improve their habits.
The purpose of training salespeople to find and summarize problems is to improve their comprehensive quality, find and summarize problems in their work and put forward their own opinions and suggestions, so as to improve their business ability to the level of a mature salesperson.
4) Market analysis.
In other words, according to the market situation we have learned, we should properly position the selling points, consumers and sales volume of the products.
5) Sales method.
Is to find out the model and method suitable for our company's product sales.
6) Sales target.
According to the sales task issued by the company, the task is divided into month, week and day according to the specific situation; Divide the monthly, weekly and daily sales targets into each salesperson to complete the sales tasks in each time period. And improve sales performance on the basis of completing sales tasks.
7) Customer management.
That is, how to serve a developed customer and how to urge them to increase sales or purchase; How to follow up with potential customers?
Summary: According to some problems I encountered in the previous sales process, the scheduled customer suddenly changed the itinerary, broke the contract, disrupted the planned itinerary and failed to complete the business trip. Causing a waste of time and money. I hope leaders can pay more attention to this work!
I have never worked in this field before. I wonder if this sub-plan will be useful? Still hope that the leadership will give guidance! I firmly believe that through my own efforts, the training of the company and the tempering of my work, I will achieve something in this field.
The new year has come. Although I haven't been in the company for a long time and I'm not familiar with a lot of knowledge and operation about products and industries, my enthusiasm for sales has not been halved. The following is my arrangement for the sales of 20xx.
First, develop customers.
As a newcomer in this industry, I don't have ready-made customers or contacts in this field, which makes me take developing customers as the top priority. After all, the business needs enough customers to support it. The specific plan for developing customers is as follows:
1, telephone. Communicate with the demand manufacturers by telephone, and try to understand the backlight requirements that customers need to use. And try to make an appointment for home visits, so that sales can be further carried out and time and cost can be reduced. Insist on calling from time to time every day. I don't have many customer resources to accumulate more customer resources like this now.
2. Strange visit. Every time you travel, you can know the general distribution of related industries around your customers. After visiting customers, you can use the remaining time to make a carpet visit to the surrounding manufacturers.
3. Use the resources of the network to find the relevant manufacturers of useful backlight, call first, and then try to make an appointment for on-site service.
4. Go to Electronic City, and use the backlight product distribution center to collect manufacturer information.
Second, the study and accumulation of product knowledge.
Products are the heart of a company, and the quality and excellent technical knowledge are more convincing. Not long after joining the company, I don't know enough about the use, characteristics and precautions of the company's products, as well as the general competition, sales, advantages and disadvantages of competitors. This aspect is in urgent need of strengthening, so in the next new year, I will use various channels including the Internet, companies, customers, engineers, etc. to strengthen my understanding of products and make myself more confident to sell them.
Third, the maintenance of new and old customers.
When the work progresses to a certain period, there will be resources for new and old customers at hand. I have enough time to develop customers, and then further maintain customer sentiment. And the maintenance between new and old customers is very different. Compared with new customers, they may lack confidence in our products and have problems in integrity. Therefore, when maintaining new customers, I have to spend a lot of energy to communicate with customers, such as follow-up of product samples, timely telephone greetings, face-to-face communication, and follow-up maintenance according to customer conditions when there are new customers in the future. For old customers, maintenance is relatively easy and less difficult, but it can't be ignored. The most important thing is to ensure product quality and prevent competitors from inserting, so when maintaining old customers, we should also have a suitable sales maintenance plan.
Fourth, the arrangement of working hours.
Make a detailed work plan according to the monthly sales progress, do a good job in a series of work summarized at the beginning and end of the month, make a sales performance completion plan, appropriately increase the pressure on yourself, and keep great progress and breakthrough every month.
Five, have the following requirements for yourself:
1. More than 2 new customers should be added every week, and there should be 5-8 potential customers.
2, weekly summary, big knot once a month, see what mistakes in the work, timely correct next time.
3. Before meeting the customer, know more about the customer's situation and needs. Report the general situation of the visit to the boss after the visit.
There should be no concealment and deception from customers, so there will be no loyal customers.
5. We should constantly strengthen business study, read more books and consult relevant information online.
6. Work attitude towards all customers should be the same, but don't be too modest. Make a good impression on customers and establish a better image for the company.
7. When customers encounter problems, they must try their best to help them solve them. Be a man before doing business, and let customers believe in our work strength, so as to better complete the task.
8. Self-confidence is very important. Always tell yourself that you are the best and you are unique. Only by having a healthy, optimistic and positive work attitude can we complete the task better.
9, and other colleagues in the company should have good communication, team consciousness, more exchanges and discussions, in order to continuously improve business skills.
10. At the end of each month, report the customer's payment to the boss regularly.
Time is always slipping away, and 20XX years are gradually leaving us. In order to carry out the work of 20XX in an orderly manner, the following work plan is formulated:
I. Daily maintenance and update of the company's website
Update the background information and product pictures of the company's website in time, manage and update the content of the company's website, so that it is in a constantly updated state, and spend about an hour every day updating the keywords and product introductions of the products on the background of the company's website.
Second, network promotion.
1. Pay attention to the ranking of product information in Baidu, and register various B2B platforms, forums and post bars. (When registering information on the e-commerce website, the content should be detailed, detailed company information and detailed product supply information).
2. Use well-known websites to publish our information and products and expand the popularity of our products, such as good speakers, all-round response, lighting, global economy and trade, global kitchen and bathroom, etc.
3, due to different seasons, targeted product release.
1) From February to April, promotional items are mainly used, such as advertising pens, advertising sabers, capacity-repairing groups, key chains, storage bags, cups, ornaments, advertising mouse pads, seasoning bottles, etc.
2) From May to July, mainly advertising bottle screwdrivers, fans, picnic bags, picnic mats, beach leisure chairs, outdoor tableware, heatstroke prevention and cooling gift boxes, etc.
3) August-June 10, lock cups, fresh-keeping boxes, travel tableware, vase ornaments, silk paintings, tempered glass bowls, etc. 165438+ 10 -65438+ next year 10, quilts, cashmere scarves, efficiency manuals, notebooks, fitness products, dry goods gift boxes, etc.
4) Post some special holiday posts.
4. Always pay attention to QQ trends, master the contents of customer consultation, answer customers' questions in a targeted manner, strive to develop and track potential customer resources online, and cooperate with timely online tools and telephone communication to complete sales work.
Third, the management of Tianzhu software
1, update the product content on gobbledygook software at any time, release new product information, and spend 1 hour every day to update the business opportunities (product keywords, product content and product title) on gobbledygook software in time, so as to increase the business opportunities of new products in time.
2. The manual input of gobbledygook software takes one hour every day.
Fourth, product knowledge learning.
Product performance, use, etc. In order to better communicate with customers when answering the phone.