Question 1: How can we distribute leaflets quickly and effectively? Don't look sad when handing out leaflets, but smile, making people feel that you are doing propaganda, not making money to make a living. Tip 1: It is very important to find the first person to send it correctly. Tip 2: The leaflet is sent backwards, or with the back to the person. Tip 3: Don't bump into someone who stops you from handing out leaflets. If your leaflet is ineffective, then you need to ask yourself what the problem is, whether it is ineffective or other reasons. The following are the views, ideas and experiences of professional bill issuers who have been engaged in DM issuance business for a long time in Beijing Direct Company. The crystallization of collective wisdom can be summarized as: 1. Before distribution, the bill distributor should basically understand the product characteristics and service contents of the DM sheet distributed this time, determine the theme of the advertising product, lock in the target customer base and improve the distribution efficiency. 2. The delivery time should be concentrated in the rush hour, and the delivery location should be selected where the target customer base is relatively concentrated. 3. Always keep a friendly, warm and smiling expression during the delivery process, so that people can get close to you easily, and then they are interested in learning about the DM leaflets you distributed, which will arouse the curiosity and goodwill of the customer base on the products. 4. Distribute leaflets on the route of passing pedestrians, and it is best not to stand in front of pedestrians (be prepared, don't suddenly raise your hand); When invoicing at the entrance and exit of the store, stand sideways and don't block the customer's way. When delivering the bill, try to give it to pedestrians who have free time! 5. Take the flyer. It is suggested to hold the leaflet with one arm as the support, and the front of the leaflet faces the pedestrian to show the contents of the customer's products or services, so as to ensure that the leaflet obtained by the pedestrian is positive, so that the pedestrian can see the above contents more conveniently at the first time. 6. When issuing bills, it is necessary to issue them in a targeted manner, and it is forbidden to issue them indiscriminately. 7. Communicate with consumers in polite language when issuing bills. Don't be shy, speak the theme of the product boldly (preferably a summary within 10), instead of simply sending it to the robot. 8. Be good at observing when issuing bills, move around and distribute them in time, and take the initiative to attack. 10. The intact data thrown by customers on the ground should be recycled and redistributed if they are not trampled by others; If it is trampled dirty, pick it up and throw it into the nearest trash can (if there is no trash can nearby, collect it and put it in an inconspicuous place, and send it to the trash can when there are few people).

Question 2: How to distribute leaflets to achieve the best effect 1. There are many kinds of target customers. First of all, you need to know what the summer camp you organize or represent is like, what is its focus and what is the means to attract customers. Only in this way can we better promote the target customers. For example, this summer camp is a kind of wild survival, and the target customers are those lively and active children; Another example is the math summer camp. Its target customers mainly include students who are particularly good at learning, students who are particularly interested in mathematics, and students who are temporarily behind in their studies, but their parents hope that he/she can improve in a short time and are willing to pay a certain price. Only by identifying the target customers can we distribute leaflets in a targeted manner and improve efficiency. The main target of the activity is teenagers aged 7- 17, that is, the range from primary school 1 grade to high school 1 grade. In this case, senior one and senior three are both sensitive stages, and the pressure of senior high school entrance examination and college entrance examination makes the probability of students in these two grades attending summer camp almost zero. Therefore, unless the theme of this summer camp is related to study and examination, you can give up the choice of these two grades. There are still primary school students and junior high school students who have just entered middle school, so this age group will be your main goal. 2, the choice of location, primary school students have almost no goals, like new things, impulsive. For students of this age, one of the biggest characteristics is that they are easily influenced by teachers. If you can contact the school and publicize it through the school, you will achieve the maximum publicity coverage and effect. But it is too difficult for individuals to hand out leaflets. So it can only be distributed at school or after school. At present, most primary schools are regional, and almost all the children who go to school are near the school, so they need to be distributed at the gates of nearby communities. In order to expand the publicity area, you can also contact the stores near the community and place leaflets in the stores. Public bulletin boards owned by schools and communities also need to post flyers. Note: under normal circumstances, it is not allowed to distribute and post advertisements at will in the community. Don't enter the distribution or posting without permission, otherwise you will not only be in an awkward position, but also lower the level of the summer camp from the side, thus weakening its influence among the audience. Don't stick it on the wall casually, which will only reduce publicity and credibility. The golden rule of advertising: a thing appears three times a day, and a natural person will remember it for three days. So what you have to do is try to make the words on the leaflet (this "word" is very important) appear in the eyes of the target customers. 3. Questions about Parents If parents ask you questions about this summer camp, congratulations, you are only one step away from success. However, this is also the link that loses the most customers. For personal promotion, about 67% of potential customers are lost in this link. I have prepared several kinds of questions for you, hoping to help you. (6) the purpose of the activity (whenever you do propaganda, smile, don't stand up straight, have a sense of service, someone will refuse your flyer, you have to take it back, smile and apologize for "interrupting". If the hotel wants you to send it outside, but you don't specify where to send it, you can choose many under the office building, because office workers have long been used to these leaflets, and ordinary people will not refuse to find the mailbox of this building under the office building. You can send a copy to each mailbox (a security guard may come and ask you what you are doing, but the general security guard will not embarrass you), and the company staff will usually open the mailbox in the morning and pick it up by the way. If you sweep the floor in the office building, you should be polite to hand out leaflets on the first floor. Knock on the door or ring the doorbell before entering, then greet the receptionist, give the leaflet to the receptionist, and close the door after leaving. Don't throw leaflets through the door, it will damage the image of the restaurant, and no one will eat the leaflets thrown on the ground. Smile, don't stand up straight, have a sense of service, someone will reject your flyer, you should take it back and apologize for the interruption with a smile. If the hotel wants you to send it outside, but you don't specify where to send it, you can choose many under the office building, because office workers have long been used to these leaflets, and ordinary people will not refuse to find the mailbox of this building under the office building. You can send one to each email (a security guard may come over and ask you what you are doing, so you can answer honestly, and ordinary security guards will not embarrass you) ... >>

Question 3: How to distribute leaflets most effectively? First of all, the more people there are, the more leaflets will be distributed. In a crowd, the behavior of the people in front will affect the behavior of the people behind. When you pass a flyer to the first person, if the first person doesn't answer it, more than 90% of the people behind will not answer it. On the contrary, in places where there are few people, as long as you hand in the leaflets, basically everyone will take them.

When people are holding things in their hands, they will hardly pick up the leaflets you handed them (they can't even pick them up if they want to), which is especially common in front of shopping malls.

When passers-by who are about to pass by look at the leaflet in your hand for more than 3 seconds, they will definitely answer in general because they are curious about the leaflet in your hand. They received leaflets to show their curiosity. So, if you hand children leaflets when they pass by, they will usually pick them up. This is because children are curious.

When someone holds something in one hand, the other hand naturally droops. If you pass the leaflet to his chest, no one who doesn't want to pick it up will pick it up. But if you hand him the flyer, lazy people will pick it up, and people who don't want to pick it up will subconsciously pick up your flyer.

Question 4: How to distribute leaflets to achieve better results? I think first, you should find two keywords on the flyer before sending it. Second, when distributing leaflets, you must give people a brief introduction. Third, you'd better tell consumers your address and discount. Fourth, you must speak politely, even if others don't want to.

Question 5: How to distribute leaflets effectively? It is simple, rude and efficient.

Question 6: How to distribute leaflets effectively?

Question 7: How to maximize the effectiveness of leaflets? As one of the most vital advertising modes, the skills and techniques of distributing leaflets are mainly promoted through people's direct behavior. Three key elements of distributing leaflets in Beijing: law, policy and people determine the effect of advertising. Law: organizational discipline is clear, not individual fighting alone and random behavior; Policy: To formulate an overall and appropriate distribution plan for the current groups and target areas; People: It is not only a kind of communication, even a kind of rigid communication, but also the communication of body, eyes and language to promote the distribution of Beijing leaflets. Shanghai Elephant Dance Advertising continues to explore Beijing leaflet distribution, and build the most dedicated, honest, effective and cost-effective Beijing leaflet distribution team in Shanghai! In today's increasingly diversified marketing methods, it seems a bit inappropriate to talk about leaflets. However, we can't ignore the great role of this marketing tool. According to my friend's company, in the past year, only less than 800,000 media advertising expenses were spent, but more than 200,000 leaflets were distributed, and the annual sales reached1.200 million. What is the reason? I think it is worth thinking about by our marketers. Although the distribution of leaflets only involves four issues: the content of leaflets, the time of distribution, the place of distribution and the way of distribution, these four issues are all related to whether your leaflets can work and whether your expenses are effective. The first question: the content of a leaflet, any leaflet, needs to convey certain content and will face certain readers. So the content of the leaflet determines whether the reader will read it or not. To read this leaflet, readers must be novel and knowledgeable; It must be attractive in design, which can make readers have the desire to continue reading for the first time. This requires the writers and designers of leaflets to have basic advertising literacy. Simply put, the front of the leaflet can be a very creative design to attract attention, but the back must be the information content to be conveyed by the leaflet. However, under the premise of not distorting the basic meaning of information, we should also consider how to attract readers to continue reading. The second question: the release time. At present, most of the delivery staff we can see generally choose to deliver during the rush hour, and when pedestrians are in a hurry, they block the road to deliver to pedestrians. So it is often seen that dispatchers try their best to distribute leaflets to passers-by, while passers-by hide from each other and don't want to be disturbed. There is a simple reason. Whether we go to work or get off work, we are very busy. Busy going to the company at work, don't be late and be deducted. Busy going home from work to make dinner or ask friends. From the perspective of behavioral psychology, when we all have a goal to achieve, we are the last to be disturbed. On our way to and from work, the dispatcher is a factor that interferes with our goal. It's normal to dodge at this time, and of course we won't have any good feelings for the dispatcher. Over time, people became disgusted with dispatchers. Just like today's advertisements, people gradually become adaptive and indifferent, and gradually make leaflets useless. As an office worker, I have two hours: one is when waiting for the bus. Nowadays, at the peak of the city, there are far from enough buses, which will inevitably make office workers spend a lot of time waiting at the station. At this time, if your leaflets can be distributed to them, the effective arrival rate and reading rate will naturally be much higher; The second is the waiting time before eating. Generally speaking, in the so-called business circle, there are always many small restaurants, and the business peak hours of these small restaurants are only at lunch and dinner after work. There will be many people waiting in line at this time. If your leaflet can appear properly at this time, it will definitely have a good effect. The third question: delivery location. Time should choose the time when readers are bored, so places should choose places they passively accept, such as stations and restaurants. In these places, readers have no choice. If he wants to take a bus, he must go to the station. Of course, taxis don't count, haha. If you want to eat, you must go to a restaurant. In these two places, you may have to wait. Waiting is bound to produce boring emotions. It takes time to pass quickly when you are bored, and reading will make time pass faster. The fourth question: the general way to distribute leaflets is that the dispatcher stops passers-by on the road to distribute leaflets. A better dispatcher may introduce them, but generally he won't say a word. But these two methods are actually not good, really ... >>

Question 8: How to effectively distribute documents for observation? Leaflets are effective for two kinds of people: idlers and peers. Because our customers are floating population, walking up and down the street all day, ladies who love beauty will not smile at Miss Patten when shopping, because the rigid delivery of bills all over the world has become unreasonable harassment to pedestrians. If you print leaflets with poor paper quality and vulgar language, it will only give customers a feeling of disgust, and advertising will backfire. When the customer receives the order, it has not been completed, because she may not have time to throw away the order that was immediately stuffed into her hand, or be embarrassed to refuse. In short, most people who take orders will turn around and throw them away without looking, but it still has no effect. If you want to send a bill effectively, first, send it to the residents in the hairdressing shop in the community. The person who sends the bill must be polite. If you can borrow the hairdressing consultation when the guests are active, it is best to make the leaflet propaganda effective; Secondly, inviting shoppers into barbershops nearby or in department stores can still be effective. And those who lack professional training, stand there lifelessly, hand out the list in their hands mechanically, or follow the customer hastily and force the list to the customer, will bring resentment to the customer. Special note: it doesn't matter how many leaflets are distributed, what matters is how many customers can really know the meaning of leaflets and come to the store. Without high-quality people to promote the quality of their products and services when delivering bills, it is useless to rely solely on customers to grasp paper by hand. The mistake you can't make: put the list directly into the hands of all the ladies passing by, without smiling or saying hello, and only deliver the goods for the number of bills delivered. Even some hair salons put the sender's name on the list in order to make the list effective. As a result, some mobile workers mainly introduce themselves when pestering customers, which makes customers more bored.

Question 9: What are the disadvantages of distributing leaflets for promotion? The promotion of products should have a good market positioning.

If your products are from the same city, you can use leaflets to promote them, provided that you distribute them to the places where your target customers are most concentrated. The disadvantage is that the target group is not concentrated and uncertain, and the promotion is not targeted and wastes more. So if you use it, you must try to avoid it.

There is a saying in the traditional advertising industry that more than 90% of your advertising expenses are wasted, but you never know where it is wasted. For example, if you distribute leaflets, it is difficult for you to confirm that the customer came through leaflets at that place and time, and the effect is difficult to evaluate. I suggest you consider online promotion.

Question 10: What is the most effective and beautiful way to distribute leaflets?