With the continuous popularization and upgrading of Internet and mobile network, TV, once the representative of China's family entertainment, gradually declined. Gone are the pictures of the whole family sitting in front of the TV waiting for their favorite TV programs. Nowadays, even in many families, TV is no longer a necessity for home improvement. The impact of the network in the new era has completely updated the way people accept information and entertainment.
I dare not say childhood, but how many nights, sports broadcasts make us look forward to or stay up late. Television, which once carried the joy of our victory and the pain of our failure, has become richer and farther away.
Today, let's take stock of the memories that have brought us, and let's once again taste the classic pictures that have brought us the passage of time.
First, serie a.
I believe that many football fans born after 70' s and 80' s, like me, got their enlightenment memories of football from the familiar opening music.
From 65438 to 0989, CCTV began to record and broadcast Serie A every week, and the "Little World Cup" officially entered every household in China through that small machine box. It was through the broadcast at that time that many fans fell in love with Milan, Inter Milan, Juventus and those names that made them ecstatic after learning about the Dutch Three Musketeers, baresi, German Troika and Baggio.
Now more than 30 years have passed, just like the status of TV in people's lives, the "Little World Cup", which was once full of scenery, has long been unrecognizable, no longer has the glory of the 1990 s, and it is not the heart of many young fans. But I believe that, today, there are still many China fans' first choice is still Serie A, and they are still the most die-hard Italian fans with a touch of melancholy blue.
Second, NBA.
1987, when Mr. david stern, then president of NBA, walked into the old CCTV building with the video of NBA highlights, perhaps he didn't think that the future American professional basketball league would become the most internationally influential sports event on the planet.
Now, the story of NBA and China is about to enter its 35th year. The headquarters of CCTV has also moved into expensive "big shorts", and Mr. Stern also travels by crane. We think CCTV is no longer the first choice for NBA. Although CCTV, including local TV stations, still maintains NBA coverage, more flexible and convenient mobile phones have already replaced TVs hanging on the living room wall.
Today, I still remember playing truant in middle school and watching Jordan win three consecutive championships. I remember the scene of students cheering for Yao Ming in the university cafeteria. I remember waiting in the rental house with my girlfriend for the NBA "China Derby" on the Great Wall in China on Sunday morning. Time has passed, we have married and had children, left the TV that gave us happiness, and we don't know when we can relive the passion of youth and frivolous.
Third, learn to play football with me.
To tell the truth, I have repeatedly verified a lot of information, but until the time of writing this article, I was not sure if the name of the program was this. Please correct me if any friends are impressed.
1994 after the professional reform of football in China, football fever swept through China. In that football heat wave, many children in primary and secondary schools walked into the stadium and began to dream of their own football. It was also at that time that the sports channel of CCTV was officially launched, so that children in remote western provinces could also see China football stars on TV. I don't remember whether it was 1995 or 1996. The sports channel also broadcast a program like "Learn to play football with me". I still have the impression that after watching the program, I immediately picked up my football and went to school to practice. That should be my first time to accept formal football knowledge.
Of course, after years of development, China football has even regressed, and the cultivation of youth football still has a long way to go. Perhaps a program like "Learn to Play Football with Me" is just an impetuous reflection of China's quick success in football. I don't know when and who can make a truly meaningful football basic education program, and there may never be such a program again. ......
Four. European football highlights
It is also with the official launch of CCTV sports channel that European football highlights have entered the field of vision of fans. There are also South American football highlights and Asian football highlights in my memory.
It was the 1990s, and China had just made some achievements in reform and opening up. The development of professional sports in China is still in its infancy, and the domestic high-level sports broadcast resources are limited. As a result, some foreign sports resources have become popular resources of CCTV sports channels, while CCTV only owns the copyrights of Serie A and Bundesliga. Others, such as Holland and Portugal, have become another channel for China fans to know about European high-level football, and European football highlights naturally enter CCTV's playlist. However, this is only a few short years. As local TV stations increase the competition and broadcast of sports resources, the level of fans keeps rising. High-level events such as the five major leagues, the Champions League and basketball are flooding our lives. Relatively low-level leagues can't meet the needs of fans and soon disappear from the TV screen.
However, I occasionally hear that tearful opening song on the Internet, which reminds me of my youth eager to know about the football world outside.
Verb (abbreviation for verb) between cities
"Between Cities" is a huge game program developed by CCTV Sports Channel, which is based on the masses, sports as a platform and cities as a selling point to promote domestic cities. "Between Cities" regards sports as the embodiment of shaping the public's mental health, and its optimism, health and humor can infect the audience at the scene and in front of the TV.
In fact, "Between Cities" is also an imported product of CCTV. The original prototype won the bid, which was very popular in some European cities. After the improvement, CCTV introduced it to China and tried to broadcast it on 1998. After the program was launched, it was very popular with the audience and was quickly released in 2005.
Between Cities is usually broadcast in summer. Every game, the audience can often be as many as seven or eight thousand or even more. The atmosphere of each game is as warm as a festival, and the events set are not only intense, but also interesting and ornamental.
However, with the passage of time, like many other popular TV programs, Between Cities has gradually aroused the aesthetic fatigue of the audience in the past twenty years. In the past twenty years, more novel programs and more forms of entertainment have entered the lives of thousands of families, so it is inevitable that Between Cities will stop broadcasting. Finally, on 20 16, CCTV stopped updating the program, and the warm and cheerful scene finally became an eternal memory on TV.
Six, football night
Speaking of football night, I believe many fans and friends have the same initial reaction as me. Is this program still on? Yes, "Football Night" is still on the air, but we can't hear the slogan "Football Night, Fans' Week" that once made our hearts surge.
The Night of Football was broadcast on CCTV 5 1996, which is a sports program accompanying the development of professional football in China. It is a TV sports column with football as the main content. Being close to the fans, he is good at reporting and discussing his own football league and has won the love of many fans. The broadcast time is every Thursday 18:30. The program is divided into two parts. The first part shows the highlights and analysis of domestic football matches, and the second part shows the highlights and analysis of the five major European leagues. Liu Jianhong, Zhang Bin, Huang Jianxiang and other famous football commentators are all from Football Night.
However, with the advent of the Internet era, information changes more rapidly. It is difficult to keep up with the fans' demand for the first time to know the game information. Although the level of analysis, comment and production of programs is in a leading position among similar programs in China, in the information age, time and efficiency are the only ways to compete. From 65438 to 0999, CCTV made a large-scale adjustment to the football night, shortening the length from 220 minutes to 90 minutes. Since then, the level of the program has gone from bad to worse, and it has gradually moved away from the fans' vision.
Seven, bodybuilding for five minutes
"Do it with me every day for five minutes, healthy and beautiful, and prolong life, la la la,,,,"
I don't know how many people can blurt out this song with me. Now it sounds a bit silly, but at that time, the full screen of healthy clothes, stockings and long legs still started my indescribable fantasy journey when I was a child ... Well, it's a bit off topic.
With the broadcast of the program, aerobics coach Ma Hua became angry, which also promoted the development of the national fitness industry. Since then, the gym, a new type of fitness, has been rapidly popularized among the general public, and comprehensive fitness has gradually landed among the people from a slogan of the General Administration of Sports. It is no exaggeration to say that "five minutes fitness" has played an indelible role in the overall fitness concept.
However, with the death of the host Ma Hua, although the program changed its host for a long time, it still failed to escape the fate of the end.
Eight, e-sports world
E-sports world was born on April 4th, 2003 and died on June 4th, 2004.
From the day it was born, the controversy has been with it, rather than gradually disappearing. Now, nearly 20 years later, it has not come back to life. Even e-sports has become the most popular sport for the younger generation, even though e-sports has become a sport of the Asian Games.
E-sports World is a weekly TV program with sports e-sports games as its main program content, which is deeply loved by the majority of e-sports players. The program was launched on April 4, 2003, and was forced to stop broadcasting on June 4, 2004 because of the article "Notice of the State Administration of Radio, Film and Television on Prohibiting Broadcasting Computer Network Game Programs".
This program, hosted by Duan Xuan, a well-known sports commentator, takes information, speeches, figures and competitions as the main breakthrough points, captures the latest trends of domestic and international industrial development in time, analyzes the current situation and laws of industrial development, shows the insights of industry elites, organizes domestic and international sports e-sports competitions, advocates healthy and positive electronic entertainment among teenagers, and promotes the development of e-sports industry in China.
Unfortunately, with the end of the program, the e-sports industry in China, or more broadly speaking, the game industry in China, lost a positive energy-oriented program to establish correct game values for young people. Today, people are always criticizing, discussing and even denigrating the value and significance of games. However, how many people really make suggestions to solve this pain point and put forward reasonable, legal and compliant constructive opinions?
IX. World Football
The last epitaph, we use it to commemorate immortal youth.
I have seen the romantic copy of world football, and I don't know what kind of sentence to use to make a relaxed farewell. It has been more than 20 years since 2000. Although it is no longer what we miss in our hearts, it has always been there and never gives up. I don't think I need to go into too many details about world football. I want to use a passage about Inzaghi in the program as the end of the article, hoping that fans all over the world will always be young.
There will always be someone who will leave a deep imprint on your heart.
Enjoy your happiest time.
There is always someone who is still worried when you haven't seen him for a long time.
There is always someone whose face is still the brightest sunshine in your heart even if he leaves your sight.
It is a tacit understanding, just like lovers who fall in love at first sight.
The first meeting of eyes is doomed to be hard to give up.
From then on, his every move affects your sight and drives your heartbeat.
For many people, World Football is a green lover who accompanied him through the happiest football years.
From acquaintance, love, to unbearable parting,
When he waved goodbye on the screen, there were no tears at that moment, because he left us too many beautiful memories.
The memory of that moment is so clear, as if time has never grown old.
-"World Football". Pi Bo "
I want to use this article to commemorate our youth.