First, the market advantage
Urumqi is the economic hub of Xinjiang, and the Corps people are the main force in the consumer market, which has been recognized by many businesses.
Second, the advantages of consumer groups.
The population covered by the Corps TV Station accounts for 40% of the total population in Xinjiang, and they are all Han people with strong spending power. According to the survey data of relevant departments, 78% of the students in private schools are children of the Corps, and 68% of the buyers in real estate companies are registered with the Corps. Automobile consumption: 38% for high-grade car corps, 42% for middle-grade car corps, 64% for economical car corps and 82% for motor vehicle corps. According to the consumption statistics of annual income and annual expenditure, the consumption of Bingtuan is 0.2 times of the population of 65438+ Urumqi!
Corps population is a consumer group with high gold content!
Third, the price advantage
In June, 2007, 5438+ 10, Xinjiang Corps TV Station was successfully launched.
065438+2008 10, Xinjiang Corps TV Station (Corps Satellite TV) landed in Chongqing, and settled in Chongqing Digital TV, so that Chongqing citizens can watch Corps Satellite TV programs.
In March, 2008, Corps Satellite TV landed in Guangzhou Pearl River Digital TV Station, and Guangzhou citizens can also receive wonderful Corps Satellite TV programs.
From July 2009 1, the program of Bingtuan Satellite TV was adjusted and the cooperation with the program production company was cancelled. Broadcast CCTV- 1 channel programs all day, and broadcast TV series in some time; Only one program "Corps News" will be kept all day.
On August 28th, 2009, Bingtuan Satellite TV changed its logo.
20 1 1 In early February, Corps Satellite TV replaced Southern Satellite TV and landed in Shanxi Province.
On February 20 1 1, XPCC Satellite TV landed in Qingdao for the first time, which was broadcast on digital TV 127 channel, providing Qingdao citizens with a brand-new vision of TV programs.