If you imagine a flyer as a play, then paper is the stage. Just like drama, the function of a good advertisement is to make people pay attention to your fitness service.

Because the picture background of the fitness service is dark, the background of the gym leaflet is also processed into black to match it. Ok, the stage is already dark, just wait for the performance to start. Of course, the background is not necessarily black, but treating it as black is the easiest way to form a dramatic atmosphere.

2. Add a very thin border, which can be imagined as a curtain to guide the reader's line of sight to the middle content.

This kind of wireframe must be very thin. If it is too thick and too bright, it will distract the reader.

Fitness service pictures must be clear, and physical photos are the most suitable. The quality of photos provided by general manufacturers is relatively high. For example, you can try to ask the manufacturers for them. If not, it may cost more to ask a photographer to take high-quality photos of the fitness service, but please remember: if customers can't see the fitness service clearly, they won't pay.

3, maybe sometimes you have an impulse to add some special effects to the fitness service pictures, wait a minute! On a gym leaflet, fitness service is the key point to be displayed. Don't be smart enough to do some oblique deformation effects, which will appear flashy; Don't make the photo too small, thinking that the customer will pick up the magnifying glass and study it carefully; Don't cut pictures like a poster, customers will only ignore the fitness service itself, and even think that you are deliberately hiding something.

Once the fitness service is displayed, it is necessary to add some words to explain the fitness service in more detail and introduce some advantages and uses that are not obvious at a glance.

4. Customers like to experience various new fitness services. If you imagine customers as eager to know more audiences, you can write a good gym publicity title. Imagine if you were introducing this fitness service to a good friend, which aspect would you introduce first, starting with the best part. Then think about where your fitness service is the most popular and why customers want to buy it, and then express it in words.