In fact, the business of the fitness industry and swimming venues in Urumqi has not been particularly good. Don't say it's the epidemic. It wasn't particularly good before. Although Urumqi is a relatively large city with a population of several million, there are still a few people engaged in this field or accepting swimming and fitness.

In Urumqi, no matter what events you participate in, generally everyone likes to go outdoors instead of going to the gym, and a few people occasionally go to the gym. You may not have time to go to the gym or swimming pool at ordinary times, and even if you do, it may be the weekend.

Since the outbreak of the epidemic, this gym, including the swimming pool, has been crowded with people. In accordance with the requirements of epidemic prevention and control, all closed. Not many people used to go, but now they don't open the door if they want to go. All private gyms and swimming pools are losing money this year, and many of them have simply closed down, so there is no business to talk about.

After the second wave of epidemic, the gym has not been opened. But this industry itself is very good, it is a sunrise industry, and it will not go downhill for the time being. Because everyone pays attention to health and is willing to exercise. However, there are two situations. If the target audience is women, they can continue to start their businesses through live broadcast, teaching dance, selling courseware, selling dance clothes, etc., and they can all make money.

If the customer is a male, he is used to practicing equipment offline in a physical store, which will be limited to the impact of the epidemic. Swimming is even more so, even if you want to teach on the spot, you can't do it because there is no venue. So choose carefully.

Looking at the whole country, the fitness industry has been in a state of surplus in recent years, and the growth has exceeded the demand. Like the gym where I exercised last year, there is also a matching swimming pool, but except for those who sell student cards in summer vacation, there are very few people who usually apply for cards! I don't think it is advisable to run swimming events in a single way. Still consider a variety of business models to meet the needs of consumers as much as possible, and then make fine-tuning when the popularity comes up later!

Under the impact of the epidemic, the fitness industry has not been particularly good. Perhaps some clubs have performed well for a month, but there should still be a few clubs that continue to perform well. If you want to start your own club, it's definitely not a good idea. Personally, I think.