1, the title is attractive: a good title should be practical and famous.

2. The title contains keywords.

3, the article should not be too short to exceed 300 words, even if it is short in other ways.

4. Pay attention to the layout and form a template for each plate.

5. Illustrated pictures and texts: Illustrated pictures and texts are more conducive to reading and help optimize the effect.

6. Optimize no more than 3 keywords with links.

7. Leave the contact information at the bottom.

8, the article must set keywords, which is conducive to optimization.

Second, the three basic requirements of copywriting:

1, the text style, size, color and appearance are coordinated and unified.

2. Don't make low-level mistakes, such as date errors, typos, misspellings of customer names, page errors, etc.

3, too much content should pay attention to segmentation, deletion, be clear at a glance