Soft text marketing is popular not only because of its good effect, but also because of its low price. Eliminate users' resistance and make products easier to enter users. The advantage of soft text marketing is to subtly break through the psychological defense of users and let users accept your advertisements peacefully. Only by grasping the hearts of users can we write super attractive marketing soft articles. If you want to do a good job in soft text marketing, you must understand and grasp the customer's mind. We should first understand what the customer is most concerned about, what can arouse his interest or stimulate his desire, and then think about what he needs. It is the focus of our soft text marketing that can make customers interested or stimulate their desires and then generate strong demand. For example, visitors to women's websites are interested in weight loss and beauty, and almost all visitors pay attention to star information when browsing the website, so we can write an article about star weight loss or beauty to attract visitors' attention, which can not only use the gossip of visitors, but also stimulate their desires and needs. Not only should we thoroughly ponder the customer's mind before writing a soft article, but we should also pay attention to accurately grasping the customer's feelings during the writing process, which is very particular about how much the article can stimulate the customer's desire to buy, when to launch advertising words, and how big the advertising words are. First of all, the title should be attractive, but if you push the advertising words directly, it will obviously cool the customer's heart that has not warmed up immediately. In view of the rejection of the advertisement, the webpage may be closed immediately at this time; The correct approach should be to talk more about the benefits. Just when the viewer is watching, our advertising words will flash softly, saying that our related products are in use. Because our products have any advantages, they occupy an important position in her life, and our products will become essential products, which will inevitably produce advertisements, and will also make viewers feel that we are telling the truth and have confidence in our products. For example, everyone knows the effect of beauty products. Yes, but it is impossible to achieve the goal of beauty beauty with this product. So the effect is exaggerated, but incredible. At this time, the customer's resistance to advertising basically disappeared. If your product can really attract more visitors, congratulations, he has become your potential customer. The content of the article should be practical and interesting. There are also some soft marketing skills that customers must pay attention to. For example, the advertising content in the article should not be too much and too obvious, and the content of the article should be practical and interesting (it can make the customer read the article happily all the time and let him know what he wants). It is very important to pay attention to some optimization skills, such as keywords in the title, keywords repeated at the beginning of the article, keywords appearing in the middle of the article, and strive for keywords in the whole article. In short, the training of soft text marketing skills should be self-centered, from article planning to writing, and always have a clear grasp of the customer's mind, so that the written soft text can catch the eye and mind of the viewer, introduce its needs to our product advantages, and eventually become our customers. This media star platform (www.20 16ruanwen.com) has been shared with you: for more information, please visit the website for other news.