The "green" of express packaging is constantly advancing, and digital technology is subtly changing people's lives. Every Spring Festival, people will find a more convenient, environmentally friendly and interesting New Year custom. The "greening" of express packaging has been continuously promoted.
The "green" packaging of express delivery has been continuously promoted by 1, which makes express delivery green. This is an active change and a realistic demand in our lives. In recent years, with the rapid development of e-commerce, online shopping has become an increasingly common and important way of life in our lives, and the express service industry has also become an important part of the domestic service industry. However, the huge number of express parcels makes the waste of express packaging increase, and the problem of material consumption is becoming more and more serious, which brings great pressure to the ecological environment. Therefore, the green transformation of express packaging is imperative.
A few days ago, the General Administration of Market Supervision and other eight departments jointly issued the "Guiding Opinions on Strengthening the Standardization of Express Green Packaging" to promote the reduction, greening and recycling of express packaging. It is clearly pointed out that by the end of 2022, the system of laws and regulations in the field of express packaging will be further improved, and the incentive and restraint mechanism for express packaging governance will basically take shape. Formulate and implement mandatory national standards for the harmlessness of express packaging materials; The standardized management of e-commerce and express delivery has been widely implemented. The proportion of e-commerce express delivery without secondary packaging has reached 85%, and the application scale of recyclable express delivery packaging has reached 7 million pieces.
In Tianjin, the "Several Measures for Accelerating the Green Transformation of Express Packaging in Tianjin" (referred to as "Measures") jointly formulated by the Municipal Development and Reform Commission and the Municipal Postal Administration was officially issued and implemented to further strengthen the packaging governance of the express delivery industry and accelerate the green transformation of express delivery packaging. The Measures put forward 17 tasks, such as reducing the source of express packaging materials, reducing the secondary packaging of e-commerce express mail, promoting recyclable packaging products, and strengthening the construction of recyclable express packaging infrastructure, and clarified the division of responsibilities of various departments.
At present, the standards related to green packaging are GB/T16606.1-2018, GB/T16606.2-20/KLOC-0, GB/T/KLOC-0. Whether at the national or local level, it has become an inherent requirement for the transformation, upgrading and sustainable development of the express delivery industry to strengthen the standardization of green packaging and properly handle the pollution problem of express delivery packaging.
"Green" express packaging has been continuously promoted. 2 "People have not returned home, and electronic firecrackers have been sent." 65438+ 10 At 8: 00 p.m. before Laba on September 9, JD.COM New Year Festival was officially launched, and Xiaomei, who works in Beijing, took advantage of the preferential activities to place an order. The next day, more than a dozen new year's goods, including electronic firecrackers, were delivered to Chongqing's parents' home as scheduled by Jingdong Logistics' new energy vehicle.
Relying on an efficient supply chain in a digital and intelligent society, JD.COM insisted on "Spring Festival Delivery" for the tenth consecutive year, and JD.COM became the exclusive interactive partner of CCTV's Spring Festival Gala in 2022. Pursuing a strong flavor of the New Year, special new year's goods all over the country have also embarked on a green "hot-selling tour of Spring Festival travel rush". With the help of JD. COM's green supply chain infrastructure and carbon reduction technology, through "green packaging", the average carbon emission of each package can be reduced by 400g g.
Xin Lijun, CEO of JD.COM Retail, said that as a new entity enterprise with both entity enterprise attributes and digital technology capabilities, JD.COM has deeply integrated into entity operation, given full play to its effectiveness in building a green and low-carbon production lifestyle, further improved the efficiency of the "Spring Festival travel rush Tide" of new year's goods by using digital technology, and greatly reduced carbon emissions in warehousing, calculation, packaging, transportation and consumption, which means that life is getting better and better and emissions are getting less and less.
Green "Spring Festival travel rush fever" makes new year's goods run with "sunshine"
At the end of 2002112, the distributed photovoltaic of "Asia No.1" intelligent industrial park in JD.COM, Daxing, Beijing was officially connected to the grid at full capacity before the opening of the New Year Festival. From Daxing in Beijing to Jiaozhou in Qingdao and Fuyang in Hangzhou, and then to Mayong in Dongguan and Anba Bridge in Xi 'an, JD.COM has built about 10MW photovoltaic power generation capacity, which is "the first in Asia" in China. These green batteries are not only used by parks, but also help save energy and reduce emissions in the "New Year Spring Festival travel rush Boom" all over the country. It can also be used to charge electric vehicles through the pilot project of "automobile+charging pile+photovoltaic".
At present, Jingdong Logistics has put 20,000 new energy vehicles into use in more than 50 cities across the country, and all vehicles in Beijing's self-operated cities have been replaced with new energy vehicles. This means that about 400,000 tons of carbon dioxide emissions will be reduced every year-equivalent to the amount of carbon dioxide absorbed by 20 million trees every year.
In terms of packaging, more than 95% of express delivery cartons in JD.COM have been reduced from the traditional five-layer corrugated box to three-layer, which is higher than the average level of 90% in developed countries in Europe and America. At the same time, the highly automated logistics facilities in JD.COM can ensure that the delivery process will not be damaged. Through a series of "green packaging" measures, such as slimming packaging, recycling packaging and one-time packaging, the average carbon emission of each package can be reduced by 400 grams only on the packaging.
This means that the new year's goods from the warehouse shelves to the hands of consumers can achieve a green and low-carbon "Spring Festival travel rush rush trip".
JD。 The carbon reduction efficiency of COM comes more from the improvement of supply chain efficiency. Different from the traditional offline distribution channel's layer-by-layer transshipment, and the traditional express delivery enterprises increase their income by increasing the number of goods handling, JD.COM pursues to reduce the number of goods handling from the source to the consumers, which not only improves the logistics efficiency, but also greatly reduces the' carbon emissions' in the process of goods delivery.
When formulating the long-term goal of the supply chain of the digital intelligent society in the next decade, JD.COM proposed that we should not only improve social efficiency, but also promote environmental friendliness, so that the carbon emissions in 2030 will be reduced by 50% compared with 20 19 years.
There are more and more green consumption and energy-saving commodities.
Many cities in China have issued notices prohibiting fireworks and firecrackers. Without fireworks, will the taste of the year fade? In this year's JD.COM New Year Festival, the sales of electronic firecrackers continued to be hot. Only in the first 10 days, consumers all over the country bought electronic firecrackers from JD.COM, an increase of nearly 40% compared with last year.
More and more families will replace smarter and more energy-saving home appliances by the year 2008. Since the beginning of JD.COM New Year Festival this year, the order volume of "trade-in" service for home appliances in JD.COM has increased five times compared with last year. In the past year, three kinds of household appliances, such as first-class energy-efficient air conditioners, refrigerators and televisions, sold only in JD.COM, saved electricity and reduced carbon emissions by nearly 2 million tons every year.
In addition to the three major household appliances, many aspects of people's lives are also being integrated into green and low-carbon products. Taking lighting as an example, the energy consumption of white LED lamps is only110 of traditional incandescent lamps and 1/4 of energy-saving lamps. On 10 days before the New Year Festival this year, the number of energy-saving LED lamps sold in JD.COM exceeded 1.72 million. In addition, 654.38+10,000 environmental protection bags were sold, and tens of thousands of energy-saving household appliances such as energy-saving heaters and air energy water heaters were also sold.
On the one hand, energy conservation and emission reduction come from the enhancement of consumers' awareness of environmental protection, and also from the technological innovation of industrial manufacturing and supply chain. Driven by energy-saving technology, the improvement of consumers' living standards and energy conservation and emission reduction can also form a virtuous circle.
Green Technology, Discover the Taste of Digital New Year
Digital technology is imperceptibly changing people's lives. Every Spring Festival, people will find a more convenient, environmentally friendly and interesting New Year custom. For example, ordering the most fashionable New Year's greetings thousands of miles away, watching the Spring Festival Evening and grabbing red envelopes with hundreds of millions of people … all these are becoming the flavor of the New Year.
During the JD.COM New Year Festival, every new year's goods from Tiannan to Haibei must be calculated by the background data system, just like JD.COM 618 and11.11every year. Centralized and explosive consumer demand requires strong technical support to optimize transportation costs and energy consumption.
In addition, on New Year's Eve this year, JD.COM will officially launch the "Spring Festival Evening Interaction" activity. When watching the Spring Festival Gala, users only need to pick up their mobile phones and open the JD.COM App to "shake" according to the host's password, and then they can participate in the interaction and share 65.438+0.5 billion red envelopes and new year's goods. The participation of hundreds of millions of viewers will instantly flood into the backstage server, and JD.COM will technically escort the audience to participate in the smooth experience of red envelope interaction in the Spring Festival Evening.
The hotter the front-end demand, the colder the back-end server. In order to "reduce the fever" of the fiery data center with large energy consumption, it can also calmly cope with the high concurrent and high-load business needs. Jingdong cloud New Generation Green Data Center has achieved green and efficient computing by using independent research and development technologies such as green power, product innovation, leading liquid cold and heat recovery, AI intelligent temperature control, and robot inspection. At present, the data center that has been used on a large scale can achieve PUE lower than 1. 1, energy consumption of infrastructure can be saved by 30%, and total carbon emissions can be reduced by 10%.
For a new entity enterprise like JD.COM, the value is not limited to "self-growth", but also lies in exporting social value to the outside world. Energy conservation and emission reduction is one of the necessary questions. We should not only create a high-quality shopping experience for consumers, but also use the supply chain infrastructure and digital technology to drive the upstream and downstream enterprises in the entire supply chain and industrial chain to make a difference in energy conservation and emission reduction, so as to better serve the high-quality development of the economy.
Liu Shijin, vice chairman of the China Development Research Association Foundation and former deputy director of the the State Council Development Research Center, believes that the green transformation of China's economy and society has become the general trend after the proposal of the dual-carbon target. The essence of green transformation is to replace traditional non-green technology with green technology, and digital technology will play a key role in this process. To promote green transformation, we must speed up the development of digital and green new entity enterprises and cultivate new kinetic energy for green development.
"Green" express packaging has been continuously promoted. According to the data released by the State Post Bureau recently, in 20021year, China's express delivery business volume increased by 29.9% year-on-year, breaking through the 1000 billion pieces mark for the first time, reaching 1083 billion pieces. From the perspective of economic development, this is a gratifying figure, but from the perspective of environmental protection, it is a bit worrying. If calculated conservatively according to the standard of 0.2kg per packing box, the garbage generated by express parcels in China will reach a record 20 million tons in 20021year.
It can be predicted that China's express delivery business will continue to grow in the future, which will bring huge consumption of packaging materials such as express waybills, woven bags, envelopes, packing boxes and tapes. If these express parcels cannot be recycled, they will directly become garbage, which will put great pressure on environmental protection.
Based on this background, in recent years, the Chinese government has attached great importance to strengthening the management of over-packaging of express delivery and promoting the green transformation of express delivery packaging. In June 2020, 165438+ 10, the National Development and Reform Commission, the State Post Bureau and the General Administration of Market Supervision jointly issued "Opinions on Accelerating the Green Transformation of Express Packaging", proposing to promote the "green revolution" of express packaging, and defining the quantitative targets for the application of recyclable express packaging in 2022 and 2025. In February, 2002 1 65438+,the National Development and Reform Commission, the Ministry of Commerce and the State Post Bureau jointly issued a notice, and decided to organize a pilot project for the large-scale application of recyclable express packaging from October, 2022 to February, 2023.
Although China government and related enterprises are making active efforts, there is still a big gap between the progress of green express packaging and related requirements. According to the report released by the Research Institute of Circular Economy of Tongji University, the promotion and application of recyclable express packaging on the consumer side still faces problems such as lack of top-level design support, lack of standards and norms in implementation mode, and low enthusiasm of consumers. Who will be responsible for recycling, how to recycle, who will pay the cost, and what responsibilities the government, manufacturers, e-commerce, courier companies and consumers should bear in the express packaging chain. The answers to these questions are not clear, and it is difficult to realize large-scale application of express packaging recycling.
For express packaging related enterprises, the most concerned is the cost and income. At present, there are some problems in the greening of packaging, such as less use of environmental protection boxes, insufficient recycling bins and unreasonable settings. The main reason is insufficient investment. The establishment of recycling, packaging, distribution, recycling, scrapping and other systems requires a lot of financial support such as R&D and management. Without government support, enterprises are under great pressure, and it is difficult to have the motivation to launch on a large scale.
This requires the government to make a top-level design on the green development of the express delivery industry. The first thing to do is to improve the relevant laws and regulations on express packaging and recycling as soon as possible. It is necessary to make the production, use and recycling process of express packaging standard and legal, strengthen supervision according to law, and prohibit the use of packaging materials harmful to products, the environment or consumers. At the same time, through measures such as space subsidies and reduction subsidies, we will promote the development of commercial recycling and establish a large-scale recycling system. Especially for e-commerce, express logistics enterprises, environmental protection materials research and development and production enterprises that carry out green packaging recycling, we should give policy support and financial support such as land use, tax reduction and exemption.
After the enterprise takes action, the last and most crucial step is to need the cooperation of consumers. Consumers are not only the end of the express chain, but also the starting point for recycling express boxes on green roads. Without the active participation of consumers, "green express" can only be a concept written on paper. Therefore, we must pay attention to cultivating consumers' environmental awareness. Let consumers understand that advocating a green lifestyle is not necessarily a lifestyle with low social cost, but it is definitely a lifestyle worth pursuing. Of course, it is not easy to change some consumers' habits that do not pay attention to environmental protection, such as littering casually. We should guide them step by step to support the green development of express packaging in thought and action through various channels, various inducement means and various restrictions.
Promoting the green transformation of express packaging is a social work, which requires the joint efforts of the government, express delivery enterprises, e-commerce platforms and consumers. It is necessary not only to improve the binding force of laws and regulations, but also to strengthen the sense of responsibility for green life of the whole people and create a good atmosphere for recycling. Only when all members of society are involved and take action can the road of green express packaging become wider and wider.