More than 50 night economic consumption seasons in Hefei started on the evening of July 16. The launching ceremony of Hefei 202 1 night economic consumption season and the awarding ceremony of _ Street National Night Economic Demonstration Street were grandly opened in _ Street, Baohe District, which opened a new prelude to show the charm of Hefei's night economy in the first year of the 14 th Five-Year Plan.
Based on the principle of "government guidance, enterprise participation and market operation", this night economic consumption season focuses on five scenes of "night shopping, night products, night tourism, night entertainment and night health", and relies on existing characteristic blocks, commercial complexes, cultural and sports venues, etc., to carry out a series of night economic consumption promotion activities, explore new impetus for urban development, tap new potential of consumption supply, cultivate new consumption hotspots and comprehensively develop Hefei's night economy.
Starting from the launching ceremony of July 16 night, more than 50 key activities with five themes, namely, "shopping in summer night, staying indoors, fine night tour season, late-night literature and art, and healthy summer trip at night", were continuously launched from July to September. At the same time, the introduction of the UnionPay Huimin subsidy not only enriched the nightlife of the citizens, but also brought many benefits. At the end of the consumption season, around the five major scenes, Hefei Night Economy Map, 202 1 Hefei Night Economy TOP List and Hefei Night Economy Network Red Punch Point will be continuously updated and released.
Night Economic Consumption Season in Hefei 202 1 (1) Summer Night Shopping
1. "Millions of party member consumers help agriculture" Luyang specialty agricultural products shopping season.
Holding time: July12-July 30th.
Activity platform: WeChat applet of Happy Shopping Sipailou shopping district in Luyang.
Activities: Millions of party member spoke for high-quality agricultural products, Sangang and Linquan merchants launched high-quality agricultural products, and the government subsidized 20 yuan.
2. "Love to buy sweet prices on Tanabata" jewelry department store live theme activities
Holding time: August
Activity platform: WeChat applet of Happy Shopping Sipailou shopping district in Luyang.
Activity content: love tanabata, love "ceremony" confession! Shopping malls in Luyang District jointly launched live broadcast activities with major gold and jewelry brands. Jewelry enjoys low prices, and love only gives TA!
3. "Digital season" digital products and good things recommended theme activities
Holding time: August
Organizer: Appliance Store in Luyang District, Alipay applet on Huaihe Road.
Activity content: Prospective college students enter the online Huaihe Road-the theme of "Digital Opening Season" certification, and receive 3C digital carnival coupons after successful certification.
4. "Love to buy Luyang" time-honored brand
Holding time: September
Organizer: Luyang Time-honored Brand
Activities: Time-honored Garden Party, Time-honored IP Exhibition, and Time-honored Brand T-shirt special catwalk were staged in turn; Xiaohongshu bloggers explore the old-fashioned merchants in Fuyang and feel the old-fashioned Fuyang that is most worthy of punching cards; Grab the old brands for free, and enter the online Huaihe Road Alipay applet for free during the event to grab the old brands such as casings, sachets and fans.
5. Kaleidoscope and the 3rd wanda plaza Summer Carnival+
Time: July-August 202 1
Organizer: Baohe wanda plaza, Hefei
Activities: wanda plaza, Baohe, Hefei organized a series of activities around teenagers and family groups in summer, such as 7. 16- 17 svip day, 8. 13- 15 pet powder double fight day, street dance by splashing water, cat adoption plan, etc. , and online and offline linkage, comprehensively drive the passenger flow and sales of shopping malls.
6. Wanhui 7 16, Super Half Year Celebration
Time: July-August 202 1
Organizer: Baida Binhu Shopping Center
Activities: value-for-money coupon package combination, department store+family happiness+home appliances, 100 discount revelry, superimposed bank payment alliance. Fluorescent running and shopping lottery set off summer passion.
7. Hefei Fiona Fang Hui (Binhu) Super Brand Month
Holding time: 202 1 July1June-September 21.
Organizer: Hefei Fiona Fang Club (Binhu)
Activities: Hefu Fiona Fang Club (Binhu) will hold Super Brand Month from July to August, and carry out promotional activities such as Gold and Jewelry Festival, sports buying season, "food" full, gifts full, Qixi advertising season, summer fun party and so on in combination with retail, catering and entertainment formats; In September, Hefei Fiona Fang Club (Binhu) 1 1 anniversary celebration was held, and catering merchants in the venue were linked to carry out consumption promotion activities such as Fiona Fang Food Fair.
8. Mid-year Super Fun Club
Holding time: 2021July10-July 18.
Organizer: Baida Xinyue
Activities: Enjoy 8.8 super in-house purchase, champion good boy tour, 49 purchase 100, department store super discount, free movie viewing and other activities.
9. Mid-year promotion in Su Guo
Holding time: July1May-July 2 1.
Organizer: China Resources suguo supermarket
Activity content: During the activity, the business hours will be delayed to zero, and the online and offline business hours will not be closed. Members can return to 50 yuan for a limited amount of 298 yuan.
10. Yonghui Supermarket Anniversary Celebration
Time: July 21-July 25.
Organizer: Yonghui Supermarket Hefei Branch
Activity store: Anhui Yonghui Supermarket Hefei offline store launched a series of activities such as explosive products, buy one get one free, full box price and so on.
1 1. Vientiane City Tanabata Promotion and Sixth Anniversary Celebration
Time: July 21-July 25, September 24-September 26.
Organizer: Hefei China Resources Vientiane City
Activity content: Tanabata promotion launched group purchase coupons, gold reduction inlay discounts, full beauty gifts, multiple points; In the celebration of the sixth anniversary, we introduced gift certificates, full reduction of numbers, full lottery, full reduction of gold and mosaic discounts, full gifts and multiple points.
12. Swan Lake Wanda 9th Anniversary Carnival, Romantic Tanabata Valentine's Day
Held in July and August.
Organizer: Swan Lake wanda plaza
Activities: 9th Anniversary Carnival, which will be held in conjunction with various businesses with the lowest discount for the whole year, gratitude feedback, in-brand purchase meeting, etc., focusing on the promotion activities such as oversold 1 discount; Romantic Tanabata Valentine's Day, around the concept of romantic stars, jewelry, clothing, beauty comprehensive packaging publicity.
13. Carrefour Supermarket 26th Anniversary Celebration Series Promotion Activities
Time: July1June-August 20th.
Organizer: Carrefour Supermarket
Activity content: Crazy 567, shopping for Dyson; Full reduction,
Full reduction activities such as beer and snacks; Member stores can participate in the anniversary lottery when shopping in 88 yuan; You buy preferential activities in summer; 50% of the second work and Oktoberfest promotion.
14. Cool summer is coming.
Holding time: July12-July 25th.
Organizer: JD.COM Super Experience Store.
Activity content: JD.COM Super Experience Store put in 2,000 subsidy vouchers and 2,000 welfare vouchers in JD.COM, with a total value of 400,000 yuan (government 200,000+JD.com 200,000, minus 200 when it is over 2,000), and made profits through the double promotion of "government subsidy+JD.COM". COM discount ",to give consumers a real" real low price, real benefits ".
15. Jieda Huanxi Weiqi Tianjie
Holding time: July10-the end of August.
Organizer: Yaohai Tianjie, Longhu
Activity content: Carry out "Street Fun Games"
Fun GO Tianjie promotes consumption activities and carries out night market popularity activities in the square outside Tianjie. The activity forms are supermarkets (daily necessities, summer fruits, beer and cold drinks, etc.). ), food and beverage tasting, groceries (Sanfu, Memorial Day store goods), children's play, etc. And cooperate with the evening program to enrich the popularity outside the square and provide the surrounding residents with a lively night market experience in summer.
16. Warm August romantic meeting
Holding time: August
Organizer: Meiyijia Convenience Store
Activity content: shopping is fully reduced through Meiyijia applet, and members participate in the lucky draw, which is the highest free! Accompany every night!
17. the third anniversary celebration of Rosen's investment promotion in China.
Time: July
Organizer: Shangzhong Lawson Convenience Store
Activity content: online celebrity goods 1 yuan spike! Over 69-30 yuan coupon package 1 yuan! The second mass kebab is half price! Hot goods +3 yuan exchange! 24-hour sleepless night, burning summer!
18. Cool is cool, and it exploded in a few weeks.
It is held in July, August and September.
Organizer: Nearby stores
Activity content: buy three get three free freshly ground coffee, specify drinks for sale, barbecue products are full 15 MINUS 3, and are cooked in Guandong for sale; Some beers are 30% off.
19. Sinopec Hefei "Summer Storm Yes Man"
Held in July and August.
Organizer: Yi Jie Convenience Store of Hefei Branch of Sinopec.
Activities: special marketing of electronic coupons, Anhui Petroleum APP binding customers, and giving vehicle coupons in 200 yuan after refueling; Designated series of goods over 50 minus 20 yuan special coupon marketing; 99 MINUS 20 yuan, 99 MINUS 30 yuan designated commodity deduction coupon marketing; Specify a special promotion for the explosion.
20. China Petroleum Hefei Company's preferential activities
Time: July 20th-September 15.
Organizer: the gas station affiliated to China Petroleum Hefei Company.
Activities: Individuals register card customers, recharge 780 yuan under the activities of Xinghua, Beimen, Shuntong and Dianzhong Road, use the card to consume gasoline and 200 yuan, and present the designated commodity 68 yuan; Recharge 1.680 yuan offline at the event site, and use this card to consume gasoline and 200 yuan, and give away the goods designated by 1.68 yuan, with one card restricted once; Petrochina station will give away non-oil products when refueling to a certain amount, and will give away non-oil products when recharging to a certain amount.
2 1. CNOOC Hefei "Cool Summer"
Held in July and August, 17:00 to 7:00 the next day.
Organizer: Hefei Gas Station of CNOOC Anhui Branch.
Activities: You can get 40 minus 20 e-vouchers, 100 minus 80 e-vouchers, etc. , and you can buy designated goods in convenience stores. There are also car washing, refueling, car washing and other activities.
22. Sinochem Oil "swims in midsummer and enjoys the core engine exclusively"
Held in July and August.
Organizer: Sinochem Oil Anhui Co., Ltd.
Activity content: "Happy mood" high-quality fuel goes online, giving you a brand-new driving experience! New members enjoy the preferential rights and interests of 26 yuan oil products and commodities. Some gas stations recharge at night and enjoy a certain amount of designated goods as gifts.
(2) "eating and sowing" is not relevant.
23._ Street Second Urban Good Life Festival-_ Street 8th Anniversary Theme Event.
Holding time: 2021July1June-August 15.
Organizer: Hefei Street Cultural Tourism Development Co., Ltd.
Main contents: _ Street Hundred Banquets; _ Street Cup Egg Beating Competition; Traditional folk customs display; Immersive drama performance; _ Street second bar festival, etc. Pay tribute to a better life with a series of theme activities.
24. Heping Road Community Summer Activities
Held in July and August.
Organizer: Heping Road Community
Activity content: With the theme of "the smell of human fireworks is the most soothing to ordinary people", the "Sifang Food Fireworks-Heping Road Special Food Festival" and "High Beer Summer" were held in the community.
A shrimp war-Heping Road Lobster Beer Festival, "Enjoy the fireworks market-Heping Road Slow Life Market" and other activities.
25. The theme activity of the first lobster festival in Luyang is "Prosperity and fragrance for about one summer".
Holding time: August
Organizers: Hefei Vanke Plaza, Hefei Luyang Wanxianghui, Xintiandi Plaza and Runyi Plaza.
Activities: Well-known lobster merchants and department stores in Luyang District will hold the first lobster festival in Luyang, and there are many interesting lobster-themed activities, including roving exhibitions and shrimp discounts.
26. Midnight Food Store Festival
Holding time: August
Activity platform: online Huaihe Road Alipay applet
Activity content: around the "Star Net Red Shop" in Luyang District, Luyang time-honored brands and major brand catering businesses, night catering theme coupons will be distributed.
27. Bar Culture Festival
Holding time: August
Organizer: Laobao 1952, Merchants Luzhou Yiku.
Activities: literary petty bourgeoisie bistro+fashion slow bar+music bar, with colorful drinks, colorful lights, special food and so on. Experience the trendy nightlife in Luyang.
28. Coupon with the theme of "Full Moon"
Holding time: September
Activity platform: online Huaihe Road Alipay applet
Activity: Mid-Autumn Festival meets coupons, and shopping can be more complete! Around Luyang gourmet merchants, Alipay applet on Huaihe Road will issue Mid-Autumn Festival theme coupons.
29. "Set up a stall to play barbecue night market" catering promotion activities
Time: July 30th to August 1.
Organizer: Chuntai Street
Activity content: At the end of July, the barbecue food season of "sharing barbecue night market" was held, and nearly 6 big meal merchants in the joint block launched a small program to kill the barbecue package in a limited time, and held a WeChat interactive lottery to send the overlord meal. At the same time, arrange personnel to set the table in the lobby of the green center office building and issue exchange vouchers.
30. Wan Wei Swan Lake wanda plaza Hotel List
Time: September1-September 30th.
Organizer: Swan Lake wanda plaza
Activities: Mainly catering and food, holding a large banquet in the city, and carrying out food punching in the store.
3 1. You are the highest rainbow in summer.
Held in July and August.
Organizer: Feidong Wuyue Plaza
Activities: shopping mall head office promotes consumption activities, the outer square carries out beer lobster festival night market popularity activities, supermarkets (livelihood products, summer fruits, cold drinks, etc. ), gourmet beer, children's play and other formats, combined with the interpretation of evening programs, provide the surrounding residents with a lively night market experience in summer.
32. Dinner Night Market Food Festival
Holding time: September
Organizer: Tian Li Tianjie
Activities: snacks, colorful drinks, colorful lights, special foods, etc. Dining cars from all over the country will take you to experience gourmet nightlife.
(3) Boutique night tour season
33. Night Road Fashion Show
Holding time: August
Organizers: Luyang District Bureau of Commerce, Huaihe Road Pedestrian Street, etc.
Activities: Carry out Luyang fashion show in the pedestrian street area of Huaihe Road, focusing on xiaoyaojin night tour, 3D naked-eye big screen show, Xiaoyao Eighteen Lane Lantern Festival, street art tour and other activities.
34. "Turn it over! Summer "summer theme activities
Holding time: July 3-August 3 1, 20265438.
Organizer: Hefu Rongchuang Lv Wen
Activity content: Hold a cultural tour of Hefei Sunac.
"Turn it over!" Summer "and Ali's colorful night theme activities will simultaneously carry out eight theme activities, such as hot and wet parade, exotic carnival show, bright night sky show, dry electric dance Teddy, wizard parade, Ali bear meeting, water dance show and midsummer night market, to provide local citizens with a summer night outing with multiple functions such as night tour, night entertainment, night food and night drink.
35. Neighborhood Lotus-Social Scene
Held in July and August.
Organizer: Binhu Yintai
Activities: In Yintai market, water.
Summer Plan (Water Gun Festival), Hanfu KOL Fan Meeting, Yintai Superhero Academy, Yintai Cup 202 1 Children's Street Dance League and other activities, as well as immersive script killing, escape from the Chamber of Secrets and other projects.
36. Children fly, happy summer, happy summer.
Held on July 3 1 day.
Organizer: Nanxiang Chalishui Street
Activities: Inviting merchants in Shuijie to teach and train in artistic talent dance and Yinhuang education, and providing children dance and music talent performances, so that children can truly interpret the happy summer atmosphere. Invite businesses such as cultural creativity and trendy department stores to set up stalls in Water Street to fill the outdoor area of Water Street and enrich residents' nightlife.
37. Enjoy the summer vacation+
Holding time: July10-July 25th.
Organizer: Fang Yue Mall.
Activities: Build an interactive area and a stage performance area for pixel-themed games, increase popularity through interactive game performances, and carry out activities such as redemption of coupon points and game currency in 30 yuan and 50 yuan; Welcome summer before bloom.
A "party" activity with a spirit in mind, inviting Hanfu actors to have a Qixi parade; Conduct joint brand promotion.
38. Butterfly Square Container Market and Yaohaixing Street Mobile Market.
Held in July and August.
Organizer: Changjiang 180 block
Activities: through 20 exquisite shops with industrial style and modern containers, all kinds of delicious snacks and leisure projects are gathered; In the block, the passage brings together non-genetic inheritors, famous artists' studios, dough figurines, Tang Hua, hand-painting, egg carving, creative handcraft, pottery weaving, handmade ornaments, children's play, online celebrity blind boxes and other elements.
39. Faithful "Foot" Addiction Carnival European Cup, Faithful Cup Trend Street Dance Competition
Held in July and August.
Organizer: Xindi Pedestrian Street
Activities: Carry out night market promotion activities of "Faithful World Cup" and "Faithful World Cup Trend Street Dance Competition" to enrich nightlife content.
40. Guanniu Park launched a large-scale dream light show.
Held in July and August.
Organizer: Guanniu Park
Activities: Create online celebrity punch points such as firefly land, luminous swing, breathing forest, colorful color-changing lights, wandering earth, jellyfish lights and Northern Lights.
4 1. Sangua Commune Series Activities
Time: July-September
Organizer: Sangua Commune
Activities: Sunflower Sketching, Sunflower Picking, Friends Gathering, Shooting Competition, Sangua Autumn Festival.
(4) literature and art in the middle of the night
42. Symphony Concert of Red Classic Songs in Wen Shuang Square.
Holding time: July-mid-August
Organizer: Hefei Culture and Tourism Bureau
Activities: Four symphony concerts of red classic songs in Wen Shuang Square were held in the central squares of the city. By performing in the square, citizens' cultural life will be enriched, citizens' cultural literacy will be improved, and the level of urban civilization will be improved, so that the cultural civilization square activities will become a beautiful cultural brand and civilized business card in Hefei.
43. "I love you, Hefei" urban architecture light show
Held in August and September.
Location: Swan Lake, Shengli Road, North First Ring Road, Rongchuang Mao, Sanhe Ancient Town, etc.
Activity content: Show architectural light show in urban landmark buildings, spell words with architectural lights, and attract the attention of netizens, so as to speed up the establishment of urban night image and create a "punching place". Widely spread through live broadcast, short video, photos and other forms.
44. Summer special bubble party
Time: July12-August 2.
Organizer: Chaihe 1972
Main contents: summer party, "literary party"-Anhui calligraphy art photography exhibition, "blue"-blue is only one centimeter away from us.
45.4438+0 The 4th Family Ancient Poetry Knowledge Competition
Held in August and September.
Organizer: Hefei Library
Activity content: Organize families in the whole city to participate in the knowledge contest of ancient poetry, so that children and parents can participate in the contest simultaneously, highlight the unique charm of Chinese poetry culture and inherit excellent traditional culture.
46. New Youth Creation Camp Season 2-Urban Youth Craft Beer Open Class
Time: July 23rd.
Organizer: Dongxi Street, Jin Dadi
Activity content: The new concept of Hefei nightlife mode "Open Course of Crafted Beer" was launched, emphasizing "exquisite and sustainable light culture immersion lifestyle", which exploded in Hefei summer night.
47. Mid-Autumn Festival solve riddles on the lanterns
Holding time: September
Organizer: Binhu National Forest Park
Activity content: solve riddles on the lanterns sends gifts.
(5) Healthy summer tour at night
48. Hefei Sports Night Market Opening Ceremony and Olympic Night &; Chess night
Time: July
Organizer: Hefei Sports Bureau
Activities: In the Swan Lake Civic Square, combined with the opening ceremony of the Olympic Games and the mass chess competition of the 4th People's Republic of China (PRC) Games, the National Chess Experience Competition, the Youth Football Ball Competition and the fluorescent fun run of "Celebrating the Centenary of the Founding of the Party and Remembering the Red Heart" were held.
49. "Sports Night Market" series activities
Activity time: July-10.
Organizer: Hefei Sports Bureau
Activities: In Shushan District, Baohe District, Luyang District, Yaohai District, High-tech Zone, Economic Development Zone and other places, activities with different themes are organized in many places around the interaction of three-person basketball, cage football, fluorescent fun running, roller skating, balance car, square dance, martial arts performance, street chess competition, fun track and field, parent-child carnival and figure skateboarding.
50. "Run, boy" launching ceremony
Time: July
Venue: Nanyanhu National Fitness Center
Activities: Organize 1 0,000 people to carry out small basketball, badminton exercises, cheerleading, street dance, martial arts, Huangmei opera performance, tennis, interesting track and field, badminton, speed roller skating, roller skating, double rope skipping, fencing, laser shooting, extreme skateboarding and other training demonstrations.
5 1. National Fitness Day
Holding time: August
Venue: Sports Center
Activities: Hold a series of theme activities such as dancing summer, burning summer, fun summer and happy summer.
52. Jiaqiao Night Market Cultural Festival
Held in July and August.
Organizer: Hefei Jiaqiao International Plaza
Activities: Hold basketball games, fancy slam dunk contests and street ball performances. Organize "Wu Menglin School" activities, set up a small outdoor stage, carry out thematic public relations activities every Saturday night, and invite students to participate in the interaction. Locate the recent punching place among network celebrities, and increase experience and interaction through a series of activities, such as rainbow running, let's dance with teenagers, lecture hall of Chinese studies, tree trunk market, 100-meter long scroll painting of dinosaurs, drum sets for 100 people and so on.
53. "He Run Cup" and "Ximandou Cup" Night Fishing Tournament
Activity time: August and September
Venue: Sanshigang Township
Activity content: Invite 3000 players and catch 30 posts in the evening.