According to the calculation of 50% urban women, there are at least100000 potential consumers, especially after the comprehensive opening of the second child policy in 2065.438+06, the birth rate in China broke out a small peak, and the number of postpartum women soared. Among them, the "post-90 s" generation has higher requirements for personal image and quality of life, and has an open career and a fashionable concept of healthy life. Pursuing beauty and becoming a hot mom has become the common life goal of the post-90s generation. At the same time, 1 0,000% of all postpartum women are troubled by maternity problems to varying degrees. With the post-85 s and post-90 s women becoming the backbone of fertility. Different from the previous generation, their awareness and demand for postpartum recovery are increasing, which is a postpartum recovery market that just needs 100 billion yuan. In this era of rapid economic and technological development, women's health concept is increasingly popular. So it is good to join the postpartum recovery center.
2. Brand support ability; Postpartum recovery is a relatively large investment enterprise. For franchisees, in order to fully operate the store, they must have strong brand support.
3. The operational capability of the store. There are many brands that have joined the industry by joining. They have no training and experience in stores, and they have no ability to engage in store management.
The above three points are very important. I hope you can understand the key points of the brand and help you.