1. Check the label: Check the label of Lulu down jacket, and regular brands will indicate the real cashmere content and other related information on the label. Compare the labels of true and false down jackets, and pay attention to whether there are spelling mistakes, blurred fonts or poor printing quality.
2. Observe the shrinkage rate of clothes: the real down jacket is filled with a lot of down, which has good bulkiness and shrinkage rate. Squeeze the down jacket gently to see if it can recover soon. It will recover quickly and fluffy. It's genuine.
3. Touch the fluff inside: Touch the fluff inside the down jacket with your hands. The real down is soft, delicate and elastic. The fluff feels rough, hard or inelastic, and it is inferior or artificial fluff.