Aunt Shanghai is a local tea brand in Shanghai, and its strawberry Dafu is a product mainly made of strawberries, red beans, glutinous rice balls and other ingredients. Because of its rich taste and beautiful appearance, it was once loved by consumers.
However, with the changes in the market and consumer tastes, the sales volume of this product has gradually declined. In order to cope with this situation, Aunt Shanghai decided to take strawberry Dafu off the shelf and planned to redesign or launch new products to meet the market demand.