If you want to open a specialty franchise store in Xinjiang, you must know the products and characteristics of Xinjiang origin. Don't think that you can wait for the goods to be received when the products are in place. In fact, the operation of many stores is very different. But don't lose heart, Kyushu will help you join. First of all, after choosing Xinjiang specialties to join us, you should be patient. Don't be discouraged because you have no money to make in the first month of business. You should analyze the reason and solve the problem. No one enters the store or the transaction rate is low. There are also many reasons such as product location, sales staff, display, storefront and so on. Problems that you can't solve by yourself can be solved through consultation with suppliers. Don't point the finger at franchisees just because of losses. According to our many years' experience, we summarize the following points * * * for novice reference: Step 1, joining guidance-product understanding Jujube series: Hotan Junzao, Ruoqiang Huizao and Kunlun Yuzao Walnut series: Hotan Walnut, Xinjiang Paper Walnut and Xinjiang Thin-skinned Walnut leisure series: raisins, dried apricots, figs, longevity fruit, virgin dried fruits and wild ebony tea. In this way, when introducing customers, professionalism and authenticity can be highlighted. The second step, joining guidance-site selection integrates its initial positioning into intentional site selection, makes a full and detailed investigation on the site selection scheme, and analyzes the advantages and disadvantages of the positioning of the target customers. Ensure the source of tourists. The third step, joining guidance-financial analysis makes a systematic and conservative prediction of business prospects, analyzes various costs and expenses, calculates the break-even point and predicts the return period of investment. Step 4: Joining guidance-suggest to investigate and publish a perfect joining plan, understand the opinions and suggestions of target customers, friends and insiders, modify the plan, and finally discuss and analyze the final feasibility with at least five people. Step 5, add guidance-shelve or implement planned projects. According to the suggestions in the fourth step, investigate and analyze, draw feasible and infeasible conclusions, and make a decision to shelve, modify or implement. Generally speaking, the implementation of the above five steps can make car owners take fewer detours in the operation process. Even so, opening a shop may not necessarily make money. Because, in the process of operation, brand marketing and total quality management are also the absolute key to the success or failure of operation. To sum up, there are the following points: 1, make a comprehensive positioning of the correct business model; 2. Refine the unrepeatable personality characteristics; 3. Insist on the quality of products and services, and use the word-of-mouth effect of customers to spread good word of mouth; 4, strengthen professional ability and quality training, and constantly improve the quality of employees. If you have achieved the above points, or have been inspired by them, I believe that your road to joining Xinjiang specialties will be very successful!