1 and Skin79 are Korean brands suitable for young people's skin care. China was introduced this year, which attracted a lot of users' attention. Most users of this brand are young people, mainly college students. Young people use Korean SKIN79 for skin care. SKIN79 focuses on young skin 16 years, and won the first brand award in Korea for three consecutive years. SKIN79 brand firmly believes that beauty must not be at the expense of skin health, and young skin must bloom beautifully on the basis of safe nourishment. And in order to let more young people improve their skin, his price in China is relatively low. Therefore, it is a cost-effective brand and is vigorously promoted.
2. I have been using it recently. The effect is ok. Not expensive either. Very suitable for the student party. It is best to use it with its pink energy emulsion. Not greasy. Summer is the best choice. The key is no alcohol. It is really cute. Of course, before buying products, you must know your skin characteristics and what kind of skin care products are suitable for you. Different skin care products are suitable for different skin types, and skin79 is not suitable for everyone.
What about the brand?
1. If we only talk about the brand positioning of SKIN79, it is mainly aimed at young skin around 18-25 years old and provides skin care and beauty products at this age. However, in Korea, there are many skin care brands for young skin, such as SKIN79, The Face Shop and Innisfree. Whether it is spokesperson, product packaging, advertising channels, etc. In South Korea, they are obviously labeled as younger, and the main consumers are high school students, college students and newcomers who have just entered the workplace.
2. Whether a Korean cosmetic brand is influential in Korea depends on its market appeal and stable product update rate. For many young Koreans, SKIN79 is a skin care brand focusing on the 20th generation of skin. Many Koreans in the young skin stage will actively consider brands such as SKIN79 and Innisfree when choosing skin care products. What's more, SKIN79 has won the first brand award in Korean consumer opinion polls for several years in a row, which has already symbolized the affirmation of young Korean consumers on the product quality of a Korean cosmetics company.
3. As for the product renewal rate, although SKIN79 is not from the top cosmetics group in Korea like Amore Pacific, it is quite willing to pay for its scientific research. It is said that the product production is also in cooperation with Cosme Beauty, the largest cosmetics company in Korea and the top ten in the world. This year, SKIN79 launched new products, such as pink energy series and soft cleaning series, especially for China and Korean markets. It can be said that a professional Korean cosmetics company has all the necessary equipment and has not lost any honor. The only difference is that some Korean cosmetics brands have bright business cards in the field of high-end skin care, while SKIN79 is much lower-key because its target consumers are younger.
Product review
I feel very subtle about this model ... I regret buying a genuine one, but it's not all its fault, because it can't let me use it all year round.