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I want to do socks business in my hometown Jinhu County, Jiangsu Province. Is it better to open a monopoly or do mass, high, middle and low-grade retail and wholesale? Please specialize.
1, wholesale in the county, only for township channels, the volume will not be very large;

2. The quality of socks determines your customer orientation. It is meaningless to make a franchise store if the product is not good;

3. Jinhu should be in Huai 'an area, and your supply channel should be elsewhere;

4. The site selection determines the future profit;

Suggestion:

Socks are daily consumables, and the per capita consumption power is huge. General wholesalers are concentrated in Changzhou, Changshu and other cities with developed light industry, and the wholesale channels in the county are relatively narrow. But if there is a centralized clothing wholesale market in the county, it can be considered.

Specialty stores are more suitable for high-end products, with better location requirements and higher rental costs. People's habit of buying socks is relatively simple, so you should work harder on sales strategy.