1988, Mr. and Ms. Zhang, then professional plastic surgeons, resolutely gave up the plastic surgery industry and founded a softer brand in order to pursue the nature and safety of female beauty, taking "goodness and beauty" as their greatest virtue. Over the past 30 years, we have successfully built daily chemical products such as slimming, anti-shedding, whitening, beauty treatment and freckle removal, and built the first brand of functional personal care in China.

1994, the two founders were keenly aware that slim figure was a strong beauty desire of beauty lovers, and innovatively launched "seaweed slimming soap", which immediately swept the country and was sought after by the majority of female consumers. Products are exported to Japan, creating a marketing myth of "1 Sony TV 10 seaweed slimming soap". Sofitel immediately launched a number of innovative products focusing on women's beautiful needs, such as breast enhancement soap, papaya whitening and freckle removing facial cleanser and negative ion shampoo, which were well received. Since then, Softer has also enjoyed a good reputation at home and abroad, and made a beautiful legend.

2. Chinese herbal medicine experts

Since its inception, Sofitel has been adhering to the concept of "China herbalist expert", positioning its products in natural plant stock solution skin care, and always highlighting the combination of oriental herbal essence and modern cutting-edge technology. In the future, Sofitel will establish the company's core competitiveness by deeply grafting the advantages of modern technology and Chinese herbal medicine resources, and become the first brand of functional personal care products in China, bringing more and better care products and experiences to consumers.