1. Why do some people like to buy products endorsed by their favorite stars? Many people like to buy their favorite celebrity endorsement products, which is actually an idolized behavior, because in order to express their love for their favorite stars, they will support them in this way. As public figures, stars are difficult for us ordinary people to reach, only in film and television dramas, so it is usually difficult to support these stars through other channels. Therefore, everyone especially likes to express their love for them by buying products endorsed by their favorite stars.

Second, is the quality of products endorsed by celebrities really good? The quality of products endorsed by celebrities is also uncertain, because many celebrities endorse such products only because these businesses will pay them very high endorsement fees, and each product has different effects when it is used by everyone, so there is no way to make an accurate evaluation of the quality of products, so the use effect of these products can only vary from person to person, not that the quality is bad, but that the quality of products is level.

Third, do these stars make product evaluations when they speak? When stars speak for themselves, in fact, many people simply use these products without making a complete product evaluation. They are usually very busy at work and have no time for evaluation. It takes a long time for evaluation of many products to be effective. They simply have no energy to do such a thing. Therefore, they will choose to speak after a simple understanding. Such products, and many endorsements are borrowed by their brokerage companies, they have no right to decide whether they need to endorse this product. Therefore, you must be rational when buying products, and don't buy blindly because you have your favorite celebrity endorsements.