The earliest appearance of jeans originated from a brainwave idea. That was at 1853, which was the hottest time of the gold rush in California.

Gold diggers have been complaining that ordinary trousers are too worn to hold gold particles. Therefore, a businessman named Levi Strauss came up with the idea of making a kind of work clothes out of unsalable canvas.

The earliest jeans were not the most common blue, but brown, and the waistband was cut very high, so workers could wear them outside ordinary pants.

In order to strengthen the effect, brand-new copper buttons are used in trouser pockets and trousers doors-this has become an eternal symbolic element in denim clothing.

2. Development:

Levi Strauss is recognized as the inventor of jeans. 1850, the 50 1 jeans produced by Levi's Company, which he founded, is the world-famous originator of jeans.

In the mid-1930s, jeans, which were worn by almost everyone in the agricultural areas in the midwest of the United States, were first brought to the bustling cities east of the Mississippi River, and jeans began to enter the ranks of popular clothes.

During World War II, the American authorities designated jeans as uniforms of the American army, and a large number of jeans went deep into the hinterland of Europe with the allied forces.

After the war, soldiers returned to the United States, and a large number of accumulated jeans were sold locally in limited quantities. These trousers are very popular in the local area because they are beautiful, practical, durable and cheap.

As a result, local European overalls manufacturers are scrambling to imitate the original products of the United States, thus making jeans popular and popular throughout Europe. The film and television entertainment industry in Hollywood has played an important role in promoting the international fashion trend of jeans.

In the famous movies during the 1950s, such as Rebellion for No Reason and Family Dream, the protagonists in the movies all wore comfortable and generous jeans. Under the influence of big-name stars who led the trend, jeans became the fashion symbol at that time.

Extended data:

Introduction to jeans:

1970 used to be popular all over the world, and now it has become a global stereotypes clothing. Its fabrics are mostly strong woolen fabrics, and its styles have been developed into denim jackets, jeans, denim shirts, denim vests, denim vest skirt, denim children's wear and other styles.

Jeans are loved by people all over the world because of their durability, leisure and roughness. Although its overall style is modular, its detailed modeling and decoration are constantly deduced and changed with the cycle and rhythm of fashion.

In fact, although jeans were produced in the United States, they were not first invented by cowboys, nor were they the most typical clothes for cowboys. At that time, the image of cowboy was: wearing a Mexican-style wide-brimmed high-top hat-cowboy hat, wearing short and tight jeans, with many pockets and tight sleeves; A bright square scarf around her neck; Long-legged boots-cowboy boots. Today, jeans are the most popular.

Cowboys were once called "heroes on horseback" in the westward movement. They are a group of brave, hardworking, alert and pioneering workers. For the need of labor, jeans came into being.

Its biggest feature is firmness and multifunction. Cowboy hat can keep out the scorching sun and rain during the day, can be folded as a pillow when resting, and can be rolled up and scooped up when thirsty: it is convenient to put on jeans and tidy, and the pocket can hold a lot of things; High boots are not afraid of muddy roads.

It is for the convenience of long journey and labor.

The most distinctive and versatile is the denim printed square towel. Although cowboys have given up the habit of wearing generous scarves, not long ago, they were inseparable necessities

Printed square scarf is printed with some small colored patterns on a single background. The most common background color is red, but there are also blue and black. The material of the square towel is divided into cotton cloth and silk. Silk is more popular with cowboys.

Second, classification

1, according to the type of pants, can be divided into:

(1) Straight type: the most basic style of jeans, such as Levi's S501,EDWIN503, Lee 10 1 and other brands.

(2) Slim-fit: styles that emphasize graceful posture, such as Levi's606, EDWIN502, Lee30 1.

(3) Small trumpet trouser leg type: Considering the convenience of wearing high-top shoes, the trouser leg is slightly larger, such as Levi' s 5 17, Edwin10/F, Lee 102 and other brands.

(4) flared trouser legs: a popular style in the 1970s, with huge trouser legs below the knee, such as Levi's646 and other brands.

(5) Classic red cloth side pants: such as EDWIN505 brand.

2, according to the waist line, can be divided into:

(1) High-waist jeans: The belt is above the navel, which was widely popular in China in 1970s and 1980s.

(2) Mid-waist jeans: The belt is below the navel and above the hip bone, which is the most common jeans style today.

(3) Low-waist jeans: The belt is below the hip bone, and low-waist jeans are mostly women's styles, but men's jeans that pursue sexy effects are often low-waist or medium-low waist styles.

Baidu encyclopedia-cowboy

Baidu encyclopedia-jeans