At the end of 20 18, we took over a project to do WeChat marketing for a postpartum repair brand in Suzhou, helping stores to create friends circle content and do online marketing.
Through the professional team to build a circle of friends and deploy marketing activities, the number of store customers doubled in half a year, advertising expenses halved and revenue doubled. In the second half of this year, five local branches have been opened in Nanjing and Suzhou.
This is the great charm of WeChat marketing!
The pain of many children's massage shop owners is that most parents in Ma Bao have no awareness of long-term massage and health care, and only go to the shop when their children are sick and uncomfortable, or parents in many places simply don't approve of children's massage.
Tip: How to solve this problem? Learn to educate your customers and let them accept your standards imperceptibly!
How is it attractive for children to massage WeChat friends circle? Don't worry about learning these enrollment intentions -2.jpg
Through continuous customer education, Ma Bao is made aware of the importance of massage health care for children, and parents should voluntarily come to our store to apply for membership cards.
Every day, the store will send a comparison chart of children's massage effect.
Share the successful cases of the curative effect of sick children. Massage, health care, medicated bath, rhinitis and so on. Make every product in the store into a special product and show the effect in the circle of friends.
Friends circle is the most direct and effective publicity channel, which can tell potential customers that there are such projects in our store, and the effect is great.
Over time, wait-and-see customers will be attracted, and when the time is ripe, they will automatically close the deal.
Of course, the current circle of friends marketing is different from the past. How many people think that making friends can attract customers?
Actually, it's really wrong. We need a complete set of online marketing processes and methods.