First, the local promotion advertising area in the circle of friends: you can choose the whole city, districts and counties (multiple choices are allowed); You can also choose a business circle; Can also be placed at a fixed point (radius of 0.5-5 km).
Second, friends circle advertising interest options: 18 first-level label 122 second-level label.
1. Education: preschool education? Primary and secondary education? College entrance examination, vocational education, academic qualifications, education, language training? IT training? Civil service examination? study abroad
2. Tourism: Hong Kong, Macao and Taiwan tours? Domestic tour? Overseas travel, outdoor adventure? Theme tourism hotel accommodation? Traffic ticket service
3. Finance: stock fund insurance, lottery futures, foreign exchange? Bank financing, internet finance
4. Car: low-grade car, medium-grade car? Luxury car? Luxury car, used car, car rental? Modification and maintenance
5. Property: Ordinary residence? Villa, mansion, commercial house? Real estate transactions? house lease
6. Home: home improvement building materials? Home service furniture home textiles? Household appliances? Home appliance repair daily necessities
7. Clothing, shoes and hats: women's wear and men's wear? Sportswear underwear women's shoes men's shoes accessories outdoor travel equipment? Children/shoes
8. Catering restaurant? Cooking/recipes: food and tobacco fresh (food/tobacco/fresh)? Beverage: beverage
9. Life service: pet hospital/pet? Food and supplies? Marriage, making friends, second-hand goods, gifts, immigration, housekeeping, O2O e-commerce
10. Business services: office, culture and education? Job hunting? Construction engineering? Electronic, electrical and chemical materials, machinery and equipment? Merchants join? Agriculture, forestry, animal husbandry and fishing? Energy saving and environmental protection? Safety, security, logistics and transportation? Marketing advertising? Professional consultation? Exhibition service
1 1 Beauty: Lose weight? Plastic surgery? Hair care: make-up and skin care
12. Internet/electronic products: computer hardware? Photography/digital accessories, mobile phones and accessories, network equipment and services, electronic games/game machines/learning machine software? office equipment
13. sports: ball games for fitness? Water sports? Running and cycling? Jixian sporting goods
14. medical health: adult products/contraceptives/family planning products, health care, medical care, drugs, devices, mental health.
15. Maternity and parenting: pregnancy/prenatal education/prenatal care? Toy model
16. Game 17. Politics and law:? 18. Entertainment: Entertainment? Wan Wen antiques? Books and magazines? Tv series? Animation? Movies? KTV? Variety shows, cultural and artistic entertainment, gossip/constellation jokes
Third, the delivery time? The shortest delivery time per day: 6 hours; Maximum delivery time per day: 24 hours? The longest period of local promotion: the longest continuous 10 days.
Fourth, crowd information.
Age: 13-60 years old
Education: doctor, master, undergraduate, high school, junior high school, primary school.
Marital status: single, newly married, married, raising children.
Mobile phone system: iOS system and unified Android system.
Mobile phone price:1within 500 yuan, 1500 ~ 2,500 yuan, 2,500 ~ 3,500 yuan, 3,500 ~ 4,500 yuan, more than 4,500 yuan.
Mobile phone brands: Apple, Samsung, Xiaomi, Vivo, Huawei, OPPO and other 55 mobile phone brands.
Network environment? :WiFi、4G、3G、2G
Marketing and anti-marketing: the two-way choice of special marketing groups