Nike's first clothing innovation with FLYKNIT technology. So what is a good sports bra? The NikeWomen design team consulted some athletes for this purpose, and their answers coincided: women need a sports bra that can fully support their diversified sports, keep their bodies cool and dry, and provide complete comfort. The appearance of a sports bra should be as good as its texture. Combined with the above requirements, Nike technical team put forward a set of solutions. Considering the advantages of Nike Flyknit technology, that is, it can accurately locate which areas need more or less support and breathability while shaping, this production technology is undoubtedly the key to changing the rules of Nike sports bra. Nichol said that "Nike Flyknit allows us to accurately achieve the desired effect on a single layer of fabric", which allows designers to handle the details of each stitch according to the requirements of product performance.
Nike Flyknit made its debut during the 20 12 London sports event and was used in the running shoes of Flyknit Racer. This is a digital precision sewing technology, which is suitable for making light, fit and seamless uppers. So far, it has been widely used in Nike's various sports shoes, from Nike Zoom Huo Yuanjia Flyknit women's training shoes to kevin durant's signature shoes Nike KD 10. In order to decide how to make better use of this technology in high-performance equipment, engineers and designers have conducted rigorous econometric tests for more than 600 hours, including capturing dynamic information and drawing multiple data atlases, digitally scanning the body, and evaluating areas related to high fever, excessive sweating, perspiration and exercise. Designers refer to these human body area data maps to decide which weave and which material to use.
Although the "body map" is not new to Nike, it is the first time that the Nike team has applied it to manufacturing sports bra products. Designers not only refer to one data diagram (which is a common design method for most products), but also refer to three data diagrams-corresponding to the perspiration area, ventilation area and support area of the body respectively, so as to determine the design organization of Flyknit. Nicole Rendone, a senior innovative designer of Sports bra, said, "Our vision for Nike FE/NOM Flyknit Bra Sports Bra is to provide women with the greatest sense of support and comfortable experience, so that they can look beautiful and exercise comfortably no matter what they do. We provide ideal support, breathability and cooling effect in necessary areas. "
Sydney Leroux: "Some sports bras are so tight that it's almost hard to breathe. But wearing the Nike FE/NOM Flyknit Bra women's sports bra, I feel free and comfortable, and it can provide enough support for any exercise. " This sports bra adopts super-soft nylon-spandex yarn, and two single-layer decorative pieces are stitched together by seamless technology. This sewing process can achieve the effects of fitting (separate cups on both sides) and stabilizing (firmly fixing the chest) at the same time, providing ideal shaping, support and comfort performance, without additional accessories such as steel rings, chest pads, fixing devices and elastic bands. In this way, fabrics and seams are greatly reduced: the women's sports bra of Nike FE/NOM Flyknit Bra only keeps two components and one seam (Nike is similar to a high-strength support sports bra, with 465,438+0 fabrics and 22 seams at most), so it is naturally lighter than other sports bra products of Nike. Rendone said, "Nike FE/NOM Flyknit Bra lingerie is a new generation of sports bra. Even without the traditional high-strength support accessories common in sports bras, it can provide ideal support, strength and comfort. Its comprehensive coverage characteristics can bring full confidence to women, suitable for running to high-intensity training, from boxing to indoor cycling, Pilates and yoga. " The application of Nike Flyknit technology in sports bra is exciting, which opens the door to cross-border equipment innovation. Nicole Rendone said, "This is not just a small sports bra. To tell the truth, we have broken the obstacles that women face in sports and life.
Nike sports bra The concept of Nike women's sports bra series is to provide a variety of choices such as fit, support, comfort and style, and help women find the best sports bra for them. This season, Nike also released three other sports bra products, enriching the current sports bra series. The supporting force is divided into mild, moderate and high. With so many choices, do you want to know which one suits you best? Find the support you need according to your body shape and amount of exercise. Rendone said, "Of course, don't forget the style and comfort. Because the sports bra that suits you will definitely make you feel confident and omnipotent. "
NIKE INDY LOGO BRA women's lightweight support sports bra is simple in design and light in weight. The shoulder straps are widened and the side edges of the cups are seamlessly spliced. This sports bra is suitable for moderate and low intensity sports, such as yoga, Pilates, Barre and so on. NIKE INDY BRA women's lightweight support sports bra is simple in design, light in fit and adjustable in shoulder strap, which is suitable for low-intensity sports such as yoga, pilates, Barre, gym and cycling. (Not yet sold in Taiwan Province Province)
The NIKE CLASSIC BRA women's moderate support sports bra has a minimalist design and a detachable chest pad, providing a comfortable support experience and excellent covering effect. It is an ideal choice for high-intensity sports such as gym sports, running and dancing.
The design of Ms. NIKE CLASSIC MODERN BRA's moderate support sports bra is also very simple, which has the same excellent covering effect as Ms. Nike Classic Bra's moderate support sports bra. The cross design of the back gives it a modern feeling, which is suitable for moderate and high-intensity sports such as gym sports, running and dancing.
NIKE ALPHA BRA Women's High Support Sports Bra features an integrated cup design, which provides comfortable support and charming chest contour. The back button design and adjustable U-shaped shoulder strap design give you a flexible sports experience, which is suitable for high-intensity sports such as running, high-intensity intermittent sports and dancing.
NIKE ZIP BRA Women's Moderate Support Sports Bra combines the inner cup with the compression lining to provide comprehensive support and maintain the ideal chest shape. The hidden inner hook can fix underwear, and the zipper design is easy to pull, which is an ideal choice for moderate and high-intensity sports such as gym sports, running and dancing.
Nike's rival bra women's high support sports bras use rimless cups to reduce vibration during sports. Elastic chest strap, back button design and adjustable U-shaped back design provide a stable and locked high-intensity support experience, which is suitable for high-intensity sports such as running, high-intensity intermittent sports and dancing.
NIKE FE/NOM FLYKNIT BRA has a high degree of support for sports bras, which is the lightest one in NIKE's all-sports bra series. Recommended for women with C-D cups, suitable for high-intensity sports such as running, high-intensity interval sports and dancing.
Information provided//edited by Nike/Niu Niu