Selling point refers to the interest point that can be seen from the other side's point of view.

(1) Many people have found their self-worth and gained likes and fans through the short video platform.

(2) Being able to shoot videos can also increase extra income and realize the dream of earning tens of thousands of dollars a month.

(3) Video is a warm memory. Short videos can help us keep our life beautiful.

2. Attract clicks —— Analysis of the title of "Short Video Shooting with Mobile Phone in Zero Basic"

(1) The threshold of "zero-based society" is lowered and the cost is low.

(2) "Learning to shoot short videos with mobile phones" is a benefit, a benefit and a harvest.

"Zero foundation" is a particularly magical word, and I have been cheated by it countless times! Because seeing zero foundation, users will naturally substitute it themselves, that is to say, there is no threshold for learning this course, and the preparation and cost I need to pay are almost zero.

"Learn to shoot short videos with your mobile phone" is the promised welfare.

So this is a profit-oriented title.

3. Stimulate desire-analysis of the beginning of the copy

"Colleague Dandan has recently been fascinated with taking small videos. He and girl friends have been on the bar:

Because no matter what special effects or cool music she adds to the video, the number of video likes in the circle of friends and the number of likes on the Tik Tok platform are far less than those of her girlfriends. Sitting next to Dandan, I seem to hear her heart growling all the time: "They are all making videos, why do they like it better than me?"

Until one day, Dandan said to me, "I admire my best friend very much. It takes her more than an hour to conceive the content, shoot and edit the video for more than ten seconds. Usually, she often learns to disassemble short videos that explode her circle of friends, but I just shoot one casually, which is really convincing. I have to spend time learning from my best friend how to shoot short videos. "

Starting with the short story of colleague Dandan at the work site, the beginning of this copy is a typical story method.

Teacher An Dong said: "Compared with those tall stories, users are more concerned about how ordinary people around us are doing. Compared with stars, ordinary stories that happen around you are more attractive. " Indeed, "Colleague Dandan", "I sit next to Dandan" and "Dandan and I discuss" construct a very common work scene, which makes users feel very cordial, as if Dandan is beside them, the girl who likes to dress up and take selfies next to us.

At the same time, through the comparison between "I always shoot by hand" described by Dandan and his girlfriend "I often take apart my studies and prepare carefully for more than an hour", Dandan said that "I have to spend time learning how to shoot short videos from my girlfriend" also aroused readers' appetite. How to shoot a short video?

4. generate trust-endorsed by Daniel

(1) Teacher Zeep's background introduction+5-hour teaching case of shooting zero-based small white-collar workers.

Short video old driver; Film and television drama major, University of Auckland, New Zealand; Special producer of Guangzhou Haigui Youth Innovation Association

(2) The director is far more important than the camera.

Director Chen Kexin filmed "Three Minutes" with iPhone+Swedish director filmed "Focus Plane" with iPhone4 for more than 20 minutes.

Taking "The Great Director" as an example, it shows that Xiao Bai or ordinary people can shoot large movies with their mobile phones without professional equipment.

5. Place an Order Now-Keyword Guidance

Section 12 The most interesting short video tutorial in China

Let you easily go from 0 to advanced short video god.

Take a short video of a circle of friends.

Theory and practice are ready-made.

Only the special price in 99 yuan is limited, and the price will increase at any time.

(Save it permanently, listen to it repeatedly)