Clarins is a brand owned by Clarins Company, which was founded in 1954 and is a well-known brand in French beauty industry. Its rise is different from those cosmetics brands that started with fashion clothes, and also different from the general skin care products that started with facial skin care.

While most brands list body care products as post-development projects, Clarins has found a clear position for itself in the market and laid a brand foundation with a very complete body care series. In Clarins' business philosophy, product development and design are always based on customers' needs. Clarins has developed meticulous skin care, special curve care, harmonious curve care, relaxation and freedom care, special body care, perfume series and breast care. There are more than 30 different skin care products, which promote the trend of body care. Clarins learned very early in the communication with consumers that women will shorten their skin care time because of the increase of working hours and family pressure, so slimming products that do not need massage will be very popular, so Clarins took the lead in launching slimming essence to facilitate busy women. 20 18, 12, 18, Clarins Poetry was selected in the "Top 500 World Brands" list of 20 18 (No.15), ranking 497th.