The word "bobo" comes from the book The Rise of Social Elite written by American writer David Brooks. He condensed Bourgeois (Bourgeois) and Bohemia into the word "bobo" and called this new nation "the eternal Kant's law to regulate secular desires, not the moral law".
It should be said that the Bobo family is also a part of the new mankind, but the Bobo family is essentially different from the previous new mankind. In the past, new humans only paid attention to individuality and self-satisfaction, and their lifestyles were unconventional; Bobo people really feel life with their hearts, pursue natural individuality, and create their own civilization with smart minds. If the "floating generation" only pays attention to personal feelings and does not consider the overall integration with social life, then the Bobo family is much more rational than the floating generation.
Some people say that Bobo people are even different new human beings because they don't accept kitsch fashion objects. They never pay attention to collocation in clothing, and they are a bit extreme at will; They yearn for nature, eat miscellaneous grains, bread and organic vegetables to produce green food; They practice yoga and do extreme sports ... What is commendable is that Bobo people have a unique decompression strategy and life philosophy:
"Bobo" concept 1: The greater the pressure, the more you have to jump out.
Bobo people are enthusiastic about their work, because work is self-expression and a social mission; "Bobo people" play boldly, because playing is relaxation and psychological decompression. Bobo people believe that only those who can play can work and "play" high-quality works.
Concept 2 of "Bobo": Look down on conflicts and contradictions, and happiness is the most important.
"Uncle Team" has always clearly divided contradictions (problems): work is work and friendship is friendship. I can tell you a "life-and-death" at work, and I will always be friends after work. "Bobo people" despise conflicts and contradictions, and happiness is the most important.
"Bobo" concept 3: Enjoy the best and have the courage to bear the worst.
Bobo people like to travel, get out of the city where they live all day, feel fresh and broaden their horizons. They can not only enjoy the products of several generations of civilization, but also trudge through the tropical forest where mosquitoes are rampant. They didn't glance at the flowers, but went deep into local culture and folk customs.
Concept 4 of "Bobo": Physical health is as important as mental health.
In the eyes of Bobo people, health is extremely important. Running and exercise have replaced smoking. Espresso has replaced spirits; Multi-purpose sports station wagon has replaced the latest popular family car for better health.
In short, "Bobo people" never let themselves live very tired, because they understand that the world is a stage, and the meaning of survival is to make us happy in the end! Therefore, they will constantly "feed" themselves and release pressure-this concept of life is worth learning from each of us. Although we may not have their high education, generous treatment and proud achievements, at least we can cherish our mood, know how to adjust, learn to add oxygen to our psychology and be a relaxed and happy person like them!
"Advanced Grey" Sketch
Wearing a gray executive suit, using the most advanced e-commerce equipment, smelling a faint perfume; Most of them have master's degree or above, occupy important positions in management, and are keen targets of headhunting companies; With a professional and confident smile, I linger in business clubs with the attitude of "everything is under control", shuttle between high-end office buildings and star-rated hotels, stay in international airports and fly over cities. ...
As early as 1950s, a two-piece three-row single-breasted gray suit was a typical example of Wall Street financial center. There was a movie called The Man in the Grey Flannel Suit. Until today, the gray suit with eternal charm is still the fashion label of those calm, rational and low-key middle classes. Theoretically speaking, "advanced gray" occupies an important position and is the dominant in the office.
"Internationalization" is the biggest criterion for "senior gray people" to live and work: speaking "international Mandarin" (English), thinking mode has long been "in line with international standards", working methods pay attention to "playing chess", doing things according to "international practices", and are keen on applying for MBA and "international qualification certification". It would be a big mistake to think that their "global communication" is just a blind worship of foreign things and flattery. As long as they are interested, they can talk about Confucius, Mencius and Zhuangzi in Kan Kan. At present, "Sinology" is also a hot topic all over the world.
"advanced gray" Vs middle class
Everything is under control.
The new clansmen and Bobo, which are clansmen, are nothing more than pursuing a qualitative leap from material to spiritual level. Have an atmosphere, have an emotional appeal, remember 4M when eating western food, and 5W—— when drinking foreign wine-naturally, do everything possible to live a better life, so that life will not look pale and boring in excessive happiness.
Petty bourgeoisie style can be achieved without much effort, so it is particularly approachable: a little candlelight, a mouthful of blue mountains, two jazz lounge music, and a touch of lazy and cynical makeup, which is very emotional. If they are not satisfied, they can complain that the candlelight is too vulgar, the coffee is too weak, or the saxophone tune is too frivolous. The more they complain, the deeper they complain.
Some petty bourgeoisie drink coffee in Starbucks, but they don't like strong espresso, the sweetness of macchiato and the "Tai Da Lu" of cappuccino. Finally, they reluctantly ordered a cup, took a sip first, and then they were very old and frowned: "Alas, Starbucks coffee just has no personality ..."
But he will still care for the Green Laughter Goddess, drink coffee on the sofa and listen to the complaints of the light jazz-discuss the so-called personality problems in the "KFC" of coffee.
"High-grade ash" also likes to haunt Starbucks, but what attracts them is not coffee and music, but its speed and accuracy: all the idle elements are arranged just right, which makes people unable to relax. Here is another battlefield, where sofa, music, mood and intoxicating factors are silently arranged into a sweet trap, and topics that are inconvenient to talk about in the office can be easily opened. Just now, the opponents who were extremely vigilant actually showed fatigue at the moment ... That's how they easily took off their opponents' armor and returned home in triumph at the negotiating table in the next few days.
Put an end to dry in vain, because drunkenness will disturb the normal operation of the brain; Don't drink beer, because running the toilet too often will lose your manners; If someone on the other side thinks that whisky will stink, there will be no royal salute or Glenfidi on the table of "Senior Grey" that day ... I have never seen a petty bourgeoisie who does not deliberately pursue details, nor have I seen a "Senior Grey" who is confused and disorganized in public. No matter how you talk about posture, it is still a dead letter, and ideological things can't be faked.
"advanced gray" Vs white-collar workers
The unbearable weight in life
Originally, there was no absolute division of labor between brain and body. Now everything has something to do with "computer" and "automation", and the machine is the real "blue collar". Everything else has been bleached-so fashionable, so noble, so superior. But the snob of fashion can never tolerate such a kind of harmony, and it will be vulgar if it overflows. So a new term appeared: "advanced ash".
This time, it is really outstanding. Just a "senior" is enough to make the elites in the circle go straight to the sky. Whether it's a "boss" who has returned to nature, a "CEO" who is still very popular, or a dazzling director, director and CEO, as long as they are not worthy of the name, they can generally be included in the ranks of "high-level ash".
Don't think that they can really nourish their lives with enviable high positions and reasonable unexpected high salaries. In fact, the "senior gray" faces much greater pressure of survival and sense of responsibility than ordinary office workers. Mr. Wang is the business director of a company. Every day, as long as it is a file that needs to be "read", it can be calculated by "meter". "As long as my pen moves, it is not tens of thousands, but dozens, hundreds or even tens of millions!" For example, if you change these tens of millions into 100 yuan notes with the largest denomination, nine times out of ten you will be killed. What's more, the shoulders of "senior ash" bear the unbearable weight in these lives all day.
"Advanced Grey" Schedule
-Get up at seven. Make an international call to find out the business situation of the other half. Check the email. Yesterday, the document that the assistant opened all night arrived "just in time" and called to make suggestions for revision.
-Bathing at 7: 30, cologne, faint pine smell to drive away the residual tiredness. For breakfast, a cup of freshly ground coffee without sugar or milk, and a few tablets of vitamin deep-sea cod liver oil.
-Take the bus to the office at eight o'clock on time, one hour earlier than all the employees, and give my aunt a kind smile as always.
-8:00 -? Work, negotiation, work. Confirm the flight to Paris the day after tomorrow at regular intervals. If you are really lucky enough to "steal half a day's leisure", it is likely to be either "golf diplomacy" with the boss of Company A or a business party for customer B..
If I can squeeze out some time to spend with my "friends" in a private club, it will be happier than winning the sports lottery. But the price is more or less guilty of "wasting time", so hurry to compress the sleep time of one day or increase the density of work and rest tomorrow as compensation.
-7: 00, the sleeping length of running water, and the iron time to get up.
Mr. Xing, a representative of a multinational company in Shanghai, has maintained this typical "senior gray" schedule for nearly two years.
"senior gray" Vs 90-degree pants, sir
A happy family is the driving force of success.
"His trousers are straight, and he sits up straight. When sitting, there is a 90-degree right angle under his knee. You can open a door there. "
"He stutters a little and wears white clothes after work. Strict personality, the novel I read recently is Journey to the West. Silent, making models at home on weekends. Not in the mood, Vicky sent a blender as a birthday present. "
"Although he can't talk beautifully, what he does is very touching. At lunch, he will peel two apples, slice them and put them in plastic bags. Then put it in the official document of the hospital, please send it to Wikipedia by express before one o'clock. "
Compared with Mr. 90-degree pants, the "senior gray" who wear strict and rigid suits all day are almost happy. At least from the bottom of their hearts, they still long for freedom and freedom. Outing, cross-country, they will never point to vegetables like internet idiots and say, "The grass in the wild is so beautiful." However, only when you go with the tour group to the suburbs within 10 km to participate in the "one-day tour in the countryside" will you wear sunglasses, hiking shoes and sunscreen to isolate ultraviolet rays, and then carry a backpack with a kettle, raincoat, map, compass, flashlight, Swiss army knife, cold spirit, band-aid, painkillers and anti-inflammatory drugs. Of course, in rural areas, "urbanites" inevitably have a sense of superiority, and this kind of "senior gray" emotional correction is understandable.
Most "senior gray", if not "single", have happy families, and many still retain the traditional tendency of being afraid of their wives. As long as Mr. L, a well-known brand manager, comes home late after working overtime, he will sleep on the sofa in the living room-"My wife can't sleep, so I can't bother her anymore." As far as "advanced gray" is concerned, feelings should be completely insulated, or everything should be done before it is too late.
It's hard to imagine that people in colorful places can devote all their energy to the road of "high-grade ash". It's not bad to leave some thoughts and warm someone. I'm afraid I can't do it if I want to be kind. Therefore, the carefulness and gentleness of "Senior Grey", who is familiar with "a happy family is the driving force of success", is comparable to "pants".
New poor: the poor with high salaries