Understanding the operation procedure of "franchising" as a business model fully meets the basic requirements of the investment capacity of this project.

In order to ensure the opening of 3-5 new stores in the first year (depending on the relevant regional scope), it is estimated that the minimum investment in the first year will be 5 million-/kloc-0 million dollars (including: the investment for opening the first store, the cost of infrastructure construction, the franchise fee for obtaining this franchise store and the necessary funds for obtaining high-quality store locations). In addition, there should be an equal amount of capital investment in the second year. To this end, DQ hopes that franchisees can invest at least $750,000 to $654,380,500 in the first 24 operating months. Of course, the actual capital investment depends largely on the experience and infrastructure owned by franchisees themselves.

The franchisee's company is best located in the above three central cities, or although it is not in these three cities, it has a great desire to invest in the projects there, and has a better understanding of the local situation, and has a good relationship channel and human resource base in the local area.

Love DQ products and brands! Franchisees should be as enthusiastic about DQ as DQ Company. The franchisee should have experience in operating western brands or conducting business with western business concepts, which he has gained in his current business or in his personal (and past) senior management experience (such as people with overseas study background).

Successful operation experience in relevant markets, preferably chain restaurants, free brands, joining other brands, other retail stores or service industries.

Ability to form a special team to run this project. In the initial stage, this team should include a general manager with experience in catering industry and 100% DQ operation; Marketing manager. In addition, with the development of business, we will increase the support staff in related fields (market, store location, administration, etc. ).

At least one person in the franchisee team can communicate skillfully with the headquarters of DQ Company in English, because all the support and legal documents of the headquarters are in English. Only the operation and training support is provided by DQ employees in China, so it is in Chinese.

Ability (own or lease) to obtain high-quality store location in the city with good cost-effectiveness.

Pay great attention to marketing and brand building, as well as high-quality operation management.