Today, when I am free, I will sort out a collection of 35 dry goods essence of Xiaohongshu operation, each of which is dry goods, which is necessary for beginners to operate Xiaohongshu. 1. After registering the little red book number and real-name authentication, it is recommended to keep the number for about one week. It is best to use one card per machine, use your own network, brush the content of the field you want to do like a normal user, and praise, collect and comment appropriately. The purpose is to let the platform know that you are a real user, not a marketing number. In fact, after the late pro-test, you can also make accounts without a plus sign. 2. It is not recommended to delete notes in batches. Some people's accounts may have posted a lot of notes, but the data is not good-looking and can be deleted, but it is not recommended to delete or block notes in batches. 3, the account data traffic has been within 500, most of them are confined to a small black room (abnormal account), or their own topics are not attractive. How to check whether your account is normal? Open the little red book, click on the three columns in the upper left corner of my homepage, find "Help and Customer Service", and click "Account Appeal". 4. Novices who operate the small red book account must understand the rules of the small red book, which is a necessary condition for keeping the number. The specific operation is to search for "community norms" on the homepage of Xiaohongshu to view all norms of Xiaohongshu. 5. The ID of Xiaohongshu can be set as its own micro-signal, which is helpful for drainage. However, if your micro-signal is a phone number, it is not recommended to do so, and it is easy to violate the rules. 6. Novices just started to make numbers. Don't rush to drain, and don't put your email on the profile. Do the content first, and it's not too late to wait for fans to get up. 7, the data is bleak, don't take shortcuts to do data, brush collections in batches, brush comments, illegal accounts, and direct titles. 8. Be careful when replying to private messages. After all, you don't know which word you were convicted of breaking the rules. Say less and make fewer mistakes, and adhere to the principle of not replying if you can, which can avoid violations. 9. Novices really don't recommend buying French fries. After the pro-test, they just spent money on a chicken rib function. Expensive, also won't play much role. Whether notes can become explosions depends mainly on their own topics and contents. 10, Little Red Book is really involved. To tell the truth, being a title party properly is conducive to the output of explosions. After all, it is difficult to have the desire to click on a title that is too plain, but don't go too far. 1 1, Xiaohongshu has become more and more strict this year. Some sensitive words such as "WeChat official account", "WeChat", "Taobao" and "Tmall" are not recommended, or words that are replaced by relevant symbols are avoided as much as possible. Recently, it has been checked more strictly. But your number has a good weight, and the little red book official will turn a blind eye. 12, novice account, links are not recommended in the picture, offenders will be sentenced. When you have more fans and the account weight comes up, the inspection will not be so strict. Xiaohongshu just likes watching people cook. For example, some large-sized vegetables are directly drained by WeChat official account. No problem. If you are there, you can't learn. If you learn it, you will have a great chance of being named. 13, there is no metaphysics when posting. As long as your topic is good, your content is good, or your number is set, no matter which time period you send it, it will become an explosion. But you can also post regularly. 14, Little Red Book is a platform that pays more attention to pictures than words. The picture is beautiful, with certain content, and there is a great chance that there will be good traffic. 15, no matter what platform, handsome guys and beautiful women are very popular. Even if you take a selfie, many people like to comment and bring their own traffic. After all, who doesn't eat the face of handsome guys and beautiful women. If you look good, you should make good use of this feature. 16. The traffic sources of Xiaohongshu are mainly recommended traffic and search traffic. Recommend traffic to your fans, people who often browse your content, people nearby, etc. Search traffic is to search for keywords directly on the home page to show your content. 17, search traffic is long tail traffic, which will bring long-term growth or interaction. But only if your notes need to be included in the platform. As for how to detect that your content is included, directly search for the keyword | your note title on the homepage. If you can find it, your note will be included in the platform. 18, in order to increase your chances of being searched, you can step on keywords in the copy and extract keywords from the content involved in the article. Or add a few more topics. 19. In order to avoid plagiarism and being carried by other platforms, when editing notes, you can add the watermark that comes with the platform. It is common that the little red book is more popular than the original author by carrying other people's notes. 20. Copywriting notes do not test a person's writing ability, but they also have certain skills, such as inserting appropriate words, integrating people's design and real feelings. , can cause users to praise the collection or pay attention to you. 2 1. If you find that your account is obviously restricted, you will post several articles with the same bleak data, stop updating your account for about a week, and then send hot notes. 22. I just sent a note. The initial data was good, but the data stopped after a few hours. Most of them are judged as marketing advertisements by the system. How to view it: Click on the remarks and click on the three points in the upper right corner to find the promotion of French fries. If it is marketing, there will be marketing reminders. 23. There are many bloggers in Xiaohongshu, and there are many choices for businesses. For the same fans, the quality of accounts is similar, and merchants will only choose accounts with high quotations. Merchants also need to save money, of course, choose the most cost-effective, so account data is the weight of your initiative. 24. You can't choose a topic by feeling, especially for beginners. You can first analyze some popular notes of the same type in the same field, disassemble them, and integrate them into your own content and personal design to produce high-quality content. 25. Although Little Red Book does not require the number of notes published every day, it is better to publish one note every day in order not to divert. 26. For beginners, fans of Little Red Book are not very important, and many businesses will only value your data. Even if you have thousands of fans, the data is good, and many businesses readily agree to pay high prices. Traffic is money. 27. Don't switch accounts frequently on the same mobile phone, which will affect some functions of the account, such as comment function. Your comments can only be seen by yourself. 28. Students who do drainage, especially those who quote Liu from WeChat official account, should not comment and quote Liu under other people's notes, or they will be reported. 29. The title of Little Red Book is the facade of a content. It is not easy to get a good title. Usually, you can accumulate the titles of some popular notes and integrate them into your own title library. With more reference and analysis, there will naturally be a doorway. 30. If you are eloquent, you can turn on the live broadcast function of Xiaohongshu and do live broadcast, which can better increase your own powder. 3 1, try to keep the same style for the cover picture and the same style for the home page. 32. How many fans can Little Red Book contact widely? It doesn't have to be like this. As long as your data is ideal, even if you are only a few hundred fans, there will be business cooperation with you. Although the price may not be high, there is still money to earn several cups of milk tea. 33. Everyone who makes a little red book (from the media) will have a bottleneck period and can be treated with a normal heart. If you feel tired and really have no idea, you can stop and think about your direction first, and then it may be better to start. 34. As long as it is from the media, there will be anxiety, especially data anxiety. You should learn how to solve problems, or you will ruin yourself. 35. Little Red Book is doing well, and it can really make money. Or to put it another way, as long as you persist, you will definitely make money. Continue to make high-quality notes, don't fish for three days and dry the net for two days, stick to it and you will see the light. A lot of dry goods were produced, and some questions asked by many people were summarized. There are also many people who have seen my dry goods and tried from the media. Above, some dry goods of Xiaohongshu may not be summarized completely, but it is basically a rough idea.