With the widespread use of smart phones, mobile payment has become one of the main payment methods. As one of the carriers of payment, mobile phone WeChat has a huge user base. Merchants can attract users' consumption by opening official WeChat accounts or small programs. So, do you know how WeChat official account built the mall?

1. How to build a mall with WeChat official account?

1. First of all, merchants must apply for registering an official WeChat account, and it is recommended to choose "WeChat service number" to register.

2. The merchant fills in the relevant registration information, passes the relevant verification information and pays the 300 yuan verification fee, and the menu information will be displayed below.

3. Open WeChat payment, let users make purchases in the mall, and then both parties complete the transaction.

4. Associate the registered WeChat official account with the third-party micro mall service platform.

How to build a mall on WeChat official account? Do these four steps well.

Second, how to promote WeChat official account mall:

1. Accumulate customers

After the establishment of WeChat official account mall, marketing promotion is needed. There are many marketing methods, such as reduction, discount of coupons, sharing to earn money, redemption of points and so on. The purpose of this marketing method is to better accumulate customers.

How to build a mall on WeChat official account? Do these four steps well.

2. Operation and maintenance of official WeChat account

After the official account of WeChat is established, we must do some promotion and upgrade. For example, the official WeChat account on health care can send some basic knowledge or health care products.

Step 3 distribute

Shopping malls can choose three-level distribution to sell products, and WeChat customers can become distributors. Many shopping malls will use this method, such as WeChat applet distribution shopping malls.

How to build a mall on WeChat official account? Do these four steps well.

The overall planning of WeChat Mall is not complicated, but its decoration planning is not simple. Merchants need to analyze the advantages of competitors WeChat Mall and their own brands, and then integrate the target audience and business ideas for channel planning.

Of course, many merchants do not have the ability to independently develop WeChat Mall. At this time, you can choose the mobile cloud mall system of hishop to develop the mall system. If you want to know more, you can write to me privately about mall system.