Wechat commercial brand needs careful operation planning and continuous innovation, such as product selection, model formulation, investment promotion meeting, operation policy and ace drainage scheme. , we should get through every link, build a perfect closed-loop operation, create our own explosive products, and change the brand from "rookie" to "Gao Fushuai". There are many business models of common WeChat business brands, including platform model, agency model, direct selling model, membership e-commerce and so on. Wechat business brand depends on its own actual situation, in which the model cannot harm the interests of agents. Excellent models have three characteristics: first, agents are easy to upgrade, second, they cannot be suppressed, and third, brands provide professional training to agents! The agent delivers goods quickly and the brand lives well. What is the biggest difficulty of WeChat commercial brand? In order to gain the trust of consumers and establish their trust in the brand, it is necessary to gain the trust of users in all aspects at the early stage of brand creation, such as product quality copy design, packaging product appearance and so on. And he is good at creating product marketing scenarios, narrowing the distance with consumers and gaining the trust of consumers more easily. When consumers are completely conquered by the brand, then the transaction is easy. Wechat business brand fission needs traffic, so brands should plan their own fission plans, seize the pain points of users, and make use of product advantages to break through one by one. The strategy is to attract investment from top to bottom, blow up the middle layer and double the fission at the bottom. Brands can conduct omni-channel rapid investment fission through online investment promotion meetings, offline salon activities, community sharing meetings and other planning methods, because brands lack the most traffic. The brand operation planning of WeChat business, in order to create its own explosive products, must be painstakingly managed, in order to change from "rookie" to "Gao Fushuai". If you have any questions, you can comment below, and WeChat merchants will give away dry goods. Praise the rich for three generations, the comments are ten pounds thinner, and they are forwarded to the United States for a lifetime. (Image source network, the article was originally published by lightning operator Chen Minxi, and may not be reproduced without permission)