The core of this problem is how to publicize and publicize what Aikido can attract people to learn this and consume this fitness exercise. After all, you promote it as a return on your investment, not to spend a lot of money to promote such a sport.

In the final analysis, this is a commercial promotion. First of all, it cannot be promoted from the perspective of "use". After all, now is a harmonious society, and this Aikido is facing some high-income people. White collar or above. These people are usually busy making money and have leisure time to spend money to buy a model of entertainment and fitness. How much money can you expect him to invest in this, but you can't expect him to practice this Aikido to any extent.

Aikido has made it clear that it is not used for martial arts. This is the weakness of promotion. As for the strength of Aikido, no matter what. At least in terms of promotion, it is weak.

This is why there are many Dojo in Aikido, but the students have not developed in full swing. He has nothing to promote, but Jiang Taigong is fishing, those who want to take the bait!

If you want to really promote it, as the core, you have to establish a project. For example, the Aikido Association in China (I wonder if there is such an organization) trains lecturers for free. Why is it called a lecturer? Aikido is not a kungfu that can be learned. These lecturers come from all corners of the country, from poor places to rich places. Go back and open a museum (or Dojo) according to local conditions. This museum asks for nothing but nothing. The first step is to at least make an impression in daily life.

Now, the short-sighted management mode has created a half-dead atmosphere of Aikido. This is not natural, but artificial. It's not that Aikido can't be popularized, but as the first promoters, their destinations are misplaced and go further and further, so Aikido is destined to become the last genre.

Of course, he is not the worst. Now China Kung Fu is more short-sighted than the promoters of Aikido. They only see Japanese people coming to make money. So they copied the business model. What a tragedy.

As a martial arts lover. Although faced with tragedy, at least these people have a valuable legacy in these dying historical rivers.

Aikido. In such a rolling wave, you can only go with the flow.