A popular heroine

Margaret. Margaret C. Whitman

President and CEO of Yi Bei

Building Yi Bei into a global e-commerce trading place.

Boorda? Brenda Barnes (Brenda Barnes)

CEO Li Lirui

Make reform plans for struggling consumer goods manufacturers.

Ms. Andrea Jung

CEO of Avon Products

It promotes the modernization of the company's products and gives its brand a younger and more elegant image.

Annie. Anne Mulcahy

Chairman and CEO of Xerox

Help the company recover from the desperate situation caused by the large-scale accounting scandal.

Carol. Carol Bartz

CEO of Autodesk

Help the company get rid of the influence of the internet bubble in 2000 and achieve substantial growth.

Anna? Anne wiljon.

CEO of Areva Group

Cooperate with Baltimore Constellation Energy Group to build and operate nuclear reactors.

Jing He ()

CEO of Temasek Holdings

Since 2002, Temasek has become the most active investment institution in Asia.

Marjory? Marjory Scardino

CEO of Pearson

Make the company the largest educational book publisher in the world.

Kobayashi Izumi

Chairman of Merrill Lynch (Japan)

In 2003, Merrill Lynch became the best foreign brokerage company in Japan.

Marion? Marion Sandler.

Co-CEO of Golden West Financial Company

She was one of the few female stock analysts on Wall Street in 1950s.

Thanks.

Chairman of Shanghai Baosteel

Chairman of the largest steel company in China.

Lawrence? Lawrence Pariso

President Medvedev

Chairman of the largest employers' federation in France.

Clara? Clara Firth (Clara Firth)

Chief Executive Officer of London Stock Exchange

In charge of the largest and oldest stock exchange in the world.

Potential nova

Susan. Susan Arnold

proctor & amp； Gamble) vice chairman

Become a P&G (P&; G) First female vice-president

Zoe. Zoe Cruz (Zoe Cruz)

President Morgan Stanley

As the head of the fixed income department, she led the company to re-enter the profitable mortgage securities business in 2002.

Indra? Indra Nooyi

President and CFO of PepsiCo

Help PepsiCo spin off its catering and bottling business, and participate in 1998' s acquisition of pure Connor, a juice producer.

Angela. Angela Arendt.

Will soon become the CEO of Burberry Group.

Next year, he will join the luxury goods company and serve as the executive director in June+10, 5438.

Laura? Laura Wright (Laura Wright)

Chief Financial Officer of Southwest Airlines

Manage the company's highly acclaimed fuel hedging project.

Susan. Susan Desmond-Herman.

Director of Genentech Product Development Department

Will be responsible for supervising the submission of 10 new regulatory documents to the US Food and Drug Administration (FDA) in the coming months.

Karen. Karen caden

Vice President Pfizer

At the same time, he was nominated as the president and vice chairman of the newly established human health department of the company.

Sally. Courand Kloucek.

Chief Financial Officer of Citigroup

Responsible for investor relations, M&A business and strategic planning of banks.

Ann? Ann Moore (Ann Moore)

Chairman and CEO of Time Company

The most powerful manager in the media industry

Savery. Safra Catz

Co-President of Oracle Bone Inscriptions Company

Led the company to complete the acquisition of PeopleSoft 6543.8+0.06 billion USD.

Linda? Linda Cook

General Manager of Natural Gas and Power Generation Department of Royal Dutch Shell Company

It has played an important role in completing a number of super-large transactions.

Valerie. Valerie Herman

Eve? CEO of Yves Saint Laurent

Responsible for the high-end ready-to-wear business of christian dior brand and the business think tank behind john galliano brand.

Yoshikazu Motohiro

General Manager of Nissan Motor India Branch

It is the first woman of Nissan to manage an overseas subsidiary.

Christine? Pan Tingting

Johnson &; Johnson) Vice Chairman

Manage pharmaceutical and biotechnology business as the main source of income and profit for Jonson Company.

Renata? Renita McCann

CEO of Starcom MediaVest Americas

Obtained GM's advertising expenditure account totaling $3.2 billion for the company.

Annie. Anne sweeney.

President of Disney -ABC TV Group

Responsible for the business of several subsidiaries of Disney, such as ABC, Touchstone TV Studio, Disney Channel, Cartoon Disney, Soap Net and ABCF Home Channel.

Ann? Ann Livermore (Ann Livermore)

Vice President of Hewlett-Packard Company

Executive vice president in charge of HP's highest paid technology solutions department.

Nancy. Peretz Mann (Nancy peretz Mann)

Managing Director of Allen & Company.

Helped Adelphia Communications Corp to complete the transaction of selling business to time warner Inc Inc. and Comcast Corp, with the total transaction amount of $654.38+$07.5 billion.

Joyce Chang

JPMorgan Chase, managing director.

Responsible for investor strategy guidance in the three hottest areas of the financial market.

Marus? Mallus Dí az da Silva

Television global consultant

The management style she introduced saved the Brazilian company millions of dollars.

Tammy. Booth. Tammy booth Cowen

President of Rodale Book Company

Led the completion of the most amazing M&A transaction in the book publishing industry.

Heir

Sally. Sally Lei Shidong.

President of national entertainment company

He runs a private film company, the National Entertainment Company, thus establishing his own small empire.

Abigail abigail johnson

President of Fidelity Employer Service Company

In the United States, the aged care service industry has gained a huge commercial territory.

Anna? Patricia? Anna Patricia Bottin

Bank of Spain? Chairman of credit bank

Replacing his father in charge of Banco Santander Central Hispano in Spain greatly strengthened his position.

Penny. Penny Prietz (Penny Pritzker)

President of global alliance

In charge of non-hotel projects in family real estate projects, he is the chairman of TransUnion LLC, a large consumer credit information company owned by Pritzker.

Maria Asunció n Alambo Ruzara

Moderow Group Limited

The richest woman in Mexico, the heir to the Corona beer industry.

decision maker

Angela. Angela Merkel

Chairman of CDU in Germany.

It is expected that she will be officially elected as Germany's first female chancellor next month.

Wu Xiaoling

Vice President of China People's Bank

The most powerful woman in China's financial world.

Linda? Linda Chatman Thomson

Director of the Executive Department of the Securities and Exchange Commission

Responsible for handling some events that the SEC is most interested in, including the investigation of Enron.

Janet. janet yellen

President federal reserve bank of san francisco

Yellen, who has only been in FOMC for one year, is one of the most influential members of FOMC.

entrepreneur

Oprah? Oprah Winfrey

Harper company.

Created the so-called "Oprah effect", where Oprah's figure goes, it always inspires impressive events.

Miao Xia? Miuccia Prada

Prada group designer

The most noteworthy designer in Italian fashion show

Elizabeth? Elisabeth murdoch.

Shine Chairman and CEO

In 2000, he initiated the establishment of his own TV product company.

Institutional celebrities

Sil? Sylvia Matthews

Chief Operating Officer of Gates Foundation

Last year, the foundation donated $65.438+$465 million.

Katsumi Kazuo

Telecom analyst of J.P. Morgan Chase's Japanese branch.

Win a large number of followers among Japanese professional women and mothers

marginal man

Kelly. carly s. fiorina

Former CEO of HP

Interest in * * * and the party's political activities is widely known.

Mirtl？ Myrtle Potter

Former president of Genentech's trading business

He is a consultant to several venture funds that invest in biotechnology and pharmaceutical industries, and is also a member of the board of directors of Amazon (Amazon.com).

Looking around the world, women are leading enterprises to success in a brand-new way. In Japan, Kobayashi Izumi, president of Merrill Lynch Japan Securities, turned this chaotic and huge loss-making company into a profitable company before taking office. In France, Lawrence? Laurence Parisot recently became the first female president of the country's largest employer group, with the goal of reforming France's extremely strict labor law and educating people to love the market economy. In the United States, Margaret, CEO of Yi Bei Company? Margaret C. Whitman has built this online auction company into a global e-commerce enterprise.

But don't cheer yet: although more and more business women have achieved success, this situation has not extended to the whole business field. Female business leaders are mainly concentrated in the following areas: consumer goods, financial services, retail, publishing and media. There is no doubt that these are business areas with a large number of female customers.

Ilene H. Lang, president of Catalyst, a new york-based research organization that tracks female managers, said that the more female customers there are, the sooner companies in this industry will start to pay attention to the number of female managers, and these female managers usually have more contact with customers.

This view was confirmed by the Wall Street Journal's search for the top 50 women in business. This long list of candidates includes both women who have already occupied high positions and women who have just emerged; Some people have succeeded as regulators or politicians, while others choose to stay in the business world for a while.

It is not difficult to find a strong woman, but it is difficult to choose from hundreds of strong women.

The Wall Street Journal ranked these women according to their potential to have a significant impact on the business community in the next few years. The Wall Street Journal considered many factors, such as their influence in the business world and their recent achievements. In addition, The Wall Street Journal also considered the challenges that women face in enterprises, and what their way of coping with the challenges means to their companies and industries. After many discussions and voting by the editors and reporters of The Wall Street Journal, 50 women were finally selected.

Their experiences fully illustrate their own abilities and highlight the challenges faced by young women who have just set foot on their careers.

First of all, the proportion of female senior managers among female employees is still very low: although 50.3% of all managers and professional managers are women, only 1.4% of the CEOs of the world's top 500 companies are women, and only 7.9% of the top 500 companies are women.

Moreover, no matter in which industry, almost all women have risen from the field of business operations. About 90% of female managers are engaged in human resources work.

Obviously, working in a company that relies on female customers, and the CEO of the company thinks it is necessary to diversify employees, which is a great advantage for women. On our list, more than half of potential new stars and emerging women work in consumer goods, financial services, media and publishing, and retail.

Proctor & Susan, vice president of Gamble Company, that is, Garbo Company? Susan Arnold is responsible for the global business of the company's beauty brands such as clairol and Olay, accounting for about one-third of the company's total revenue. Her boss, A.G. Lafley, chairman and CEO of Procter & Gamble, believes that the secret of the company's success lies in discovering and catering to the habits and tastes of most female consumers. One of the ways he carried out this strategy was to promote women like Arnold.

Similarly, Tammy? Booth. Tammy Booth Cowen was appointed president of Rodale Book Company, after she accepted the idea of "South Beach Diet" and launched a creative online subscription campaign to sell the book. At present, this book has published about 65,438+0,000 million copies in the United States.

At the same time, such as Kobayashi of Merrill Lynch, Marion, co-CEO of Golden West Financial Company, Sandler, acting president of Morgan Stanley, and Zoe? Zoe Cruz and JPMorgan Chase. Joyce Chang, the managing director of the company, and other women have benefited a lot from the wave of financial services that began more than 20 years ago.

Headhunting company Cook &; Pat, the head of the company? Pat Cook said that at that time, the former CEOs of some banks found that the management was all male and white, and realized that this did not reflect the situation of their customers, so they decided to leave the tradition of promoting women and ethnic minorities. Cook was promoted to be the first female senior vice president of Chemical Bank on 198 1. This trend soon spread to the whole field of commercial banks, and then to brokerage companies and investment banks.

But in our list, there are also women from other industries. Xie Qihua, chairman of Baoshan Iron and Steel Co., Ltd., the largest steel company in China, and Linda, executive director of Royal Dutch Shell? Linda Cook has held leadership positions in traditionally male-dominated fields.

Carol, CEO of Autodesk Company in carol bartz, attributed her becoming the head of a software company to her early interest in mathematics, which never died out. She was brought up by her grandmother on a farm in Wisconsin and entered a suburban elementary school. She said that no one ever said that I couldn't learn math because I was a girl.

She worries that if young women are discouraged from studying math and other science and engineering, they may miss the opportunities brought by booming software and other technology companies. She said that when she took her 17-year-old daughter to visit some universities recently, she was shocked that in one university, her daughter was guaranteed to meet the requirements of mathematics as long as she took a course on the role of women in the history of mathematics. Nobody talks about the role of men in the history of mathematics or calculus.

No matter what kind of job women are engaged in, they will face the old-fashioned views of what they can and cannot do. Catalyst's recent survey of 296 managers found that men believe that women lack problem-solving skills, which is one of the most important qualities that managers should possess. Both male and female respondents believe that women are not as skilled as men in delegating tasks and influencing the upper levels.

These business women have broken these stereotypes, but to some extent, their way is to accept high-risk appointments-such as bringing back troublesome departments that male colleagues are unwilling to take over. Some people are steadily promoted in a company, but more people are constantly changing companies and industries, accumulating more and more experience and becoming top managers in a roundabout way.

Whitman of Ebay started his career at Procter & Gamble after earning an MBA from Harvard University, and later became Bain &; Company, Inc.), and served as senior vice president of consumer goods department of Walter Disney Company, president of Stride Rite Corp and president and CEO of Transworld Delivery, a flower shop. Before being appointed CEO of Yi Bei, she was the general manager of Hasbro's preschool toy department.

Bartz of Autodesk enters Minnesota Mining &; She said, manufacturing company, and then she ushered in a major turning point in her career and became the first female sales manager of digital equipment company. Before becoming the CEO of Autodesk, she worked in Sun Microsystems (also known as Shenyang Microcomputer Company).

Of course, these women have different management modes or lifestyles. Arnold is famous for his sense of humor and tolerance; Xie Qihua is more orthodox, and her focus on profit earned her the title of "China Iron Lady". But no matter whether their careers are carefully planned or accidental success, they all have one thing in common, that is, they are keen on managing and creating business, and they can constantly inspire others. Bartz said, "I'm never bored."